Research

Integrating Crypto APIs with Google Sheets and Excel: A Complete Guide

Learn step-by-step how to connect crypto APIs to Google Sheets or Excel for real-time portfolio tracking, advanced analytics, and automation—no investment advice included.
Token Metrics Team
7
MIN

Staying on top of cryptocurrency markets often means harnessing real-time data and powerful analytics. For anyone seeking transparency and automation in tracking digital assets, connecting a crypto API directly to Google Sheets or Excel can transform your workflow. But how does the process actually work, and what are the best practices? Let’s break down the essential steps and considerations for integrating crypto APIs with your favorite spreadsheets, optimizing your data analysis, and ensuring reliability and security.

Choosing the Right Crypto API

The first step is selecting a crypto API suited to your needs. APIs are digital interfaces that let apps and platforms request data from cryptocurrency exchanges or analytics providers. Popular APIs deliver live prices, on-chain data, market caps, historical charts, and blockchain analytics.

  • Open vs. Restricted APIs: Some APIs are public and free; others require API keys and may have rate or usage limits.
  • Data Types: Consider if you need real-time price feeds, historical OHLCV data, on-chain analytics, or sentiment analysis.
  • Reliability & Security: Well-established APIs should offer robust documentation, strong uptime records, and clear usage policies.
  • Compliance: Ensure you use APIs that are legally authorized to distribute the type of crypto data you seek.

Examples of reputable APIs include Token Metrics, CoinGecko, CoinMarketCap, Binance, and CryptoCompare. Some, like Token Metrics, also offer AI-driven insights and advanced analytics for deeper research.

How to Connect a Crypto API to Google Sheets

Google Sheets offers flexibility for live crypto data tracking, especially with tools like Apps Script and the IMPORTDATA or IMPORTJSON custom functions. Here’s a general approach:

  1. Obtain Your API Endpoint and Key: Sign up for your preferred API (such as Token Metrics) and copy your endpoint URL and API key credentials.
  2. Install or Set Up Importer: For public APIs returning CSV data, use =IMPORTDATA(“URL”) directly in a cell. For JSON APIs (the vast majority), you’ll likely need to add a custom Apps Script function like IMPORTJSON or use third-party add-ons such as API Connector.
  3. Write the Script or Formula: In Apps Script, create a function that fetches and parses the JSON data, handling your API key in the request headers if needed.
  4. Display and Format: Run your script or enter your formula (e.g., =IMPORTJSON("https://api.tokenmetrics.com/v1/prices?symbol=BTC", "/price", "noHeaders")). Crypto data will update automatically based on your refresh schedule or script triggers.
  5. Automation & Limits: Be aware of Google’s rate limits and your API plan’s quota; set triggers thoughtfully to avoid errors or blocking.

Sample Apps Script for a GET request might look like:

function GETCRYPTO(url) {
  var response = UrlFetchApp.fetch(url);
  var json = response.getContentText();
  var data = JSON.parse(json);
  return data.price;
}

Change the URL as needed for your API endpoint and required parameters.

How to Connect a Crypto API to Excel

Microsoft Excel supports API integrations using built-in tools like Power Query (Get & Transform) and VBA scripting. Here is how you can set up a connection:

  1. Fetch the API Endpoint and Key: Obtain the endpoint and authorize via headers or parameters as your API documentation describes.
  2. Use Power Query: In Excel, go to Data > Get Data > From Other Sources > From Web. Enter the API URL, set HTTP method (typically GET), and configure authentication, if needed.
  3. Parse JSON/CSV: Power Query will ingest the JSON or CSV. Use its UI to navigate, transform, and load only the fields or tables you need (like price, symbol, or market cap).
  4. Refresh Data: When finished, click Load to bring dynamic crypto data into your spreadsheet. Setup refresh schedules as needed for real-time or periodic updates.
  5. Advanced Automation: For customized workflows (like triggered refreshes or response handling), leverage Excel’s scripting tools or Office Scripts in cloud-based Excel.

Note that Excel’s query limits and performance may vary depending on frequency, the amount of retrieved data, and your version (cloud vs desktop).

Best Practices and Use Cases for Crypto API Data in Spreadsheets

Why use a crypto API in your spreadsheet at all? Here are common scenarios and tips you should consider:

  • Portfolio Tracking: Dynamically update positions, track P/L, and rebalance based on real-time prices.
  • Market & Sentiment Analysis: Import on-chain or social sentiment metrics for enhanced research (available from providers like Token Metrics).
  • Historical Analysis: Pull historical OHLCV for custom charting and volatility tracking.
  • Custom Alerts or Dashboarding: Build automated alerts using conditional formatting or macros if price triggers or portfolio thresholds are breached.
  • Audit and Compliance: Keep timestamped logs or export data snapshots for reporting/transparency needs.

Security Tip: Always keep API keys secure and avoid sharing spreadsheet templates publicly if they contain credentials. Use environment variables or Google Apps Script’s Properties Service for added safety.

Troubleshooting, Rate Limits, and Common Pitfalls

Although spreadsheet integration is powerful, some challenges are common:

  • Rate Limits: Both Google Sheets/Excel and your crypto API will have tiered usage limits—avoid setting updates more frequently than permitted to prevent service interruptions.
  • Parsing Errors: Double-check API documentation for exact JSON/CSV field names required by your formulas or scripts.
  • Data Freshness: Sheet refreshes may lag a few minutes, so always verify the update interval matches your analysis needs.
  • Authentication Issues: If data fails to load, ensure API keys and headers are handled correctly and privileges have not recently changed.
  • Spreadsheet Bloat: Very large data pulls can slow down your spreadsheet—filter or limit queries to only what you truly need.

When in doubt, consult your API provider’s resource or developer documentation for troubleshooting tips and best practices.

Build Smarter Crypto Apps & AI Agents with Token Metrics

Token Metrics provides real-time prices, trading signals, and on-chain insights all from one powerful API. Grab a Free API Key

FAQ: Connecting Crypto APIs to Google Sheets or Excel

Do I need programming knowledge to connect a crypto API?

Basic integrations, like using APIs that return CSV files, can often work without code via built-in data import features. For JSON APIs or custom data endpoints, familiarity with Apps Script (Google Sheets) or Power Query (Excel) is helpful but not strictly required, especially if you use add-ons like API Connector or plug-and-play solutions.

What types of crypto data can I import into spreadsheets?

Supported APIs offer a variety of data: live spot prices, historical price series, market capitalization, volume, on-chain metrics, sentiment scores, and more. The exact data fields depend on each API’s offering and the available endpoints.

How should I keep my API key secure in a spreadsheet?

Never embed plain text API keys in shared or public spreadsheets. In Google Sheets, use script properties or protected ranges; in Excel, store keys locally or use encrypted variables if automating. Always follow your provider’s credential management guidelines.

How frequently does spreadsheet crypto data refresh with APIs?

Refresh frequency depends on your integration setup. Google Sheets custom scripts or add-ons can update as often as every few minutes, subject to service and API rate limits. Excel’s Power Query typically updates manually or based on scheduled refresh intervals you define.

What’s the best crypto API for Google Sheets or Excel?

Choice depends on use case and data depth. Token Metrics is notable for real-time prices, AI-powered analytics, and robust developer support. Other popular choices are CoinGecko, CoinMarketCap, and exchange-specific APIs. Always compare data coverage, reliability, security, and documentation.

Disclaimer

This article is for educational and informational purposes only. It does not constitute financial, legal, or investment advice. Always follow best practices for security and usage when working with APIs and spreadsheets.

Build Smarter Crypto Apps &
AI Agents in Minutes, Not Months
Real-time prices, trading signals, and on-chain insights all from one powerful API.
Grab a Free API Key
Token Metrics Team
Token Metrics Team

Recent Posts

Research

Top Crypto Indices in 2025: The Best Ways to Invest in Crypto Without Picking Tokens

Token Metrics Team
Top Crypto Indices in 2025: The Best Ways to Invest in Crypto Without Picking Tokens
MIN

Crypto investors in 2025 face an overwhelming number of choices. With thousands of tokens, rapidly shifting narratives, and constant market volatility, building and managing a profitable portfolio isn’t easy. But one solution is gaining traction among both beginner and seasoned investors alike: crypto indices.

A crypto index is a curated basket of tokens that provides diversified exposure to a specific segment of the crypto market. Instead of researching and buying individual tokens, you invest in a single index that tracks a group of assets—similar to how the S&P 500 or NASDAQ works in traditional finance.

In this article, we’ll cover the top crypto indices in 2025, explain what makes each one stand out, and explore how AI is revolutionizing index investing in the crypto space.

What Is a Crypto Index?

A crypto index is a portfolio of cryptocurrencies selected and weighted using a specific methodology. It can be passive—holding the top 10 tokens by market cap—or active, where an algorithm or AI rebalances the index based on market conditions.

Investing in a crypto index means you’re buying into an entire theme or strategy, not just a single token. This helps reduce risk, smooth out returns, and simplify the investing process.

Why Use Crypto Indices in 2025?

Here’s why crypto indices are more relevant than ever in 2025:

  • Diversification: Spread your capital across multiple tokens, reducing the impact of any single asset's volatility.
  • Automation: Many indices rebalance automatically, saving you time and effort.
  • Trend Exposure: Sector-based indices let you ride major trends like AI, DeFi, or Real World Assets (RWA).
  • Risk Management: AI-powered indices can reduce exposure or shift to stablecoins in bearish conditions.

Top Crypto Indices in 2025

1. Token Metrics AI Indices

  • Type: Actively Managed
  • Technology: AI-driven with over 80 data points per token
  • Themes: Memecoins, RWA, AI Agents, DeFi, Layer 1s
  • Frequency: Rebalanced weekly based on bullish/bearish market signals

Why It’s a Top Pick:
Token Metrics has pioneered a new generation of crypto indices that actively trade based on AI insights. Instead of static rebalancing, the AI identifies when to enter or exit tokens based on current momentum, volatility, sentiment, and technical indicators. These indices offer a smarter, automated approach to outperforming the market—especially in fast-moving sectors like AI tokens or memecoins.

2. Bitwise 10 Crypto Index Fund (BITW)

  • Type: Passive
  • Structure: Traditional investment vehicle (available via brokerage)
  • Assets: Top 10 cryptocurrencies by market cap

Why It’s a Top Pick:
BITW is ideal for investors looking for simple, long-term exposure to the largest and most established cryptos. It tracks the performance of the top 10 digital assets, including Bitcoin (BTC), Ethereum (ETH), and Solana (SOL). It's fully regulated and targets institutions or traditional investors entering crypto.

3. Phuture DeFi Index (PDI)

  • Type: On-chain, Passive
  • Focus: Decentralized Finance (DeFi) tokens
  • Access: Non-custodial, DeFi-native

Why It’s a Top Pick:
Phuture makes index investing seamless within DeFi ecosystems. Its DeFi Index provides exposure to high-utility tokens like AAVE, UNI, and CRV. Ideal for crypto-native users, it’s completely on-chain, composable, and doesn’t require intermediaries.

4. Index Coop – GMI (Bankless DeFi Innovation Index)

  • Type: Community-Governed, Thematic
  • Focus: Experimental and innovative DeFi projects
  • Governance: Managed by Index Coop and Bankless DAO

Why It’s a Top Pick:
GMI stands for “Going Mainstream Index” and aims to capture cutting-edge projects at the bleeding edge of DeFi innovation. It’s great for those bullish on next-gen financial infrastructure and looking for exposure to governance tokens, staking protocols, and experimental finance.

5. Crypto20 (C20)

  • Type: Tokenized Index Fund
  • Composition: Top 20 cryptocurrencies
  • Access: ERC-20 token (C20) represents index share

Why It’s a Top Pick:
Crypto20 was one of the first tokenized crypto index funds. It lets you invest in the top 20 cryptocurrencies through a single token, with auto-rebalancing and transparent weighting. It’s an easy on-ramp for beginners who want broad crypto exposure.

6. Token Metrics Global Market Cap Indices (HODL Series)

  • Type: Passively Managed
  • Available Indices: Top 5, 10, 25, and 100 by market cap
  • Strategy: Buy-and-hold portfolios for long-term investors

Why It’s a Top Pick:
These indices are designed for investors who believe in the long-term growth of the crypto market but don’t want to chase narratives. The HODL series is great for passive wealth accumulation with minimal trading activity.

Thematic Crypto Indices to Watch

If you’re looking to ride specific crypto narratives in 2025, these thematic indices are worth considering:

🔹 AI Tokens Index

  • Tracks top AI-focused crypto projects like FET, AGIX, and GRT.
  • Surging interest due to the AI boom in both tech and crypto sectors.

🔹 Memecoin Index

  • Includes high-volatility meme tokens like DOGE, PEPE, BONK, and WIF.
  • Great for traders who want to play high-risk, high-reward cycles.

🔹 RWA Index (Real World Assets)

  • Exposure to tokens that represent off-chain value: MKR, ONDO, XDC, etc.
  • Benefiting from institutional crypto adoption and tokenized finance growth.

🔹 Layer 1 Index

  • Tracks the performance of top blockchain platforms: ETH, SOL, AVAX, NEAR, etc.
  • Best for investors bullish on infrastructure plays.

How to Start Investing in Crypto Indices

  1. Choose a Platform – Token Metrics, Bitwise, Index Coop, or Phuture.
  2. Select an Index – Based on your interest: AI, DeFi, Memecoins, or Market Cap.
  3. Connect Wallet or Sign Up – Depending on whether it's on-chain or centralized.
  4. Fund Your Account – Typically via USDC, ETH, or fiat.
  5. Monitor Performance – AI indices may require weekly check-ins; HODL indices can be set and forgotten.

Final Thoughts: Crypto Indices Are the Smartest Way to Invest in 2025

Whether you’re a new investor or an experienced trader, crypto indices in 2025 offer one of the most efficient, diversified, and intelligent ways to grow your crypto portfolio. Platforms like Token Metrics lead the way with cutting-edge AI-powered indices, while more traditional players like Bitwise provide reliable exposure for institutional strategies.

By investing in an index, you’re not just buying a few coins—you’re gaining access to a curated, balanced, and often smarter portfolio that evolves with the market. And as AI and automation take over more of the investing process, index strategies are becoming even more powerful.

If you’re ready to stop guessing and start investing strategically, now is the time to explore the best crypto indices available.

Research

What Are Crypto Indices? A Complete Guide to Crypto Index and AI Crypto Indices

Token Metrics Team
8 min
MIN

As the cryptocurrency market matures, new tools are emerging to help investors navigate its volatility and complexity. One of the most powerful innovations in this space is the crypto index—a way to simplify crypto investing, reduce risk, and gain exposure to top-performing tokens without having to pick winners manually. Even more exciting is the rise of AI-powered crypto indices, which bring data science and machine learning into the equation to make smarter, real-time portfolio decisions.

In this article, we’ll break down everything you need to know about crypto indices, including:

  • What is a crypto index?
  • How do crypto indices work?
  • Benefits of crypto index investing
  • The evolution of AI crypto indices
  • Best platforms offering crypto index solutions
  • How to start investing in crypto indices

What Is a Crypto Index?

A crypto index is a curated basket of cryptocurrencies that represents a particular theme, strategy, or market segment. Just like traditional stock market indices such as the S&P 500 or NASDAQ-100, a crypto index helps investors track the performance of a group of assets, rather than betting on just one token.

For example, a Top 10 Market Cap Crypto Index would include the ten largest cryptocurrencies by market capitalization (such as Bitcoin, Ethereum, Solana, etc.), and the index’s performance reflects the collective movement of these assets.

Types of Crypto Indices

  1. Market Cap Indices – Track the top cryptocurrencies by total market value.
  2. Thematic Indices – Focus on specific sectors like DeFi, AI, Gaming, Memecoins, or Layer-1s.
  3. Strategy-Based Indices – Include actively managed or algorithm-driven portfolios.
  4. Yield Indices – Target assets offering staking rewards or yield farming income.

How Do Crypto Indices Work?

Crypto indices are built using a defined methodology that selects, weights, and periodically rebalances assets within the index. Some use fixed rules (e.g., market cap weighting), while others apply more dynamic strategies based on trading signals or AI models.

Key Components:

  • Constituent Selection: Tokens are selected based on criteria like market cap, volume, or sector.
  • Weighting Method: Each token’s proportion in the index (e.g., equally weighted, cap-weighted).
  • Rebalancing: The portfolio is adjusted regularly (weekly, monthly) to reflect market changes.
  • Performance Tracking: The index value changes over time to show how the portfolio performs.

Investors can gain exposure to these indices via platforms that either simulate index performance or allow on-chain index purchases through tokenized portfolios.

Benefits of Investing in a Crypto Index

Investing in a crypto index offers multiple benefits—especially for those who want exposure to the crypto market without actively trading.

1. Diversification

Indices reduce the risk of putting all your capital into one volatile asset. Even if one token underperforms, others can balance it out.

2. Simplicity

No need to research every project. Indices package top tokens into a single product that reflects a broader market or theme.

3. Risk Management

Rebalancing and rules-based strategies prevent overexposure to risky or declining assets.

4. Long-Term Growth

Over time, diversified portfolios tend to outperform manual picks due to compounding and market-wide exposure.

5. Passive Investing

Crypto indices are ideal for “set and forget” strategies. Let the index work while you focus on your long-term goals.

What Are AI Crypto Indices?

AI crypto indices take the concept of index investing to the next level. Instead of using static rules, these indices rely on machine learning algorithms to analyze real-time market data and adjust the portfolio dynamically.

How It Works:

  • AI scans 80+ data points per token: price action, momentum, sentiment, volatility, volume, technical indicators, and more.
  • It generates trading signals (bullish or bearish) for each token.
  • The index automatically allocates capital into assets with strong bullish signals.
  • When market conditions turn bearish, the AI exits positions into stablecoins to preserve capital.
  • Portfolios are updated weekly or even daily for maximum responsiveness.

AI crypto indices are ideal for those who want smart, automated crypto trading without the hassle of constant monitoring.

Why AI-Powered Indices Are the Future of Crypto Investing

The crypto market is 24/7 and moves fast. Human traders can't keep up with all the news, charts, and patterns—but AI can.

Key Advantages of AI Indices:

  • Faster Response: AI reacts instantly to market trends and news.
  • Data-Driven Decisions: No emotional bias—just pure analytics.
  • Backtested Models: AI strategies can be tested against years of historical data.
  • Dynamic Risk Management: AI shifts capital to safety during downtrends.
  • Better ROI Potential: AI indices often outperform simple HODL portfolios.

Best Platforms Offering Crypto Indices

Several platforms now offer crypto index investing. Some focus on passive HODL-style indices, while others provide AI-managed strategies.

Top Picks:

  • Token Metrics AI Indices: Offers active AI-driven indices that rebalance weekly based on bullish/bearish signals. Includes categories like Memecoins, DeFi, RWA, AI, and Top Market Cap.
  • Bitwise: Traditional-style index funds for institutional investors.
  • Phuture: On-chain indices that users can invest in directly from their crypto wallets.
  • Index Coop: Community-governed crypto index products built on Ethereum.

Crypto Index AI Trading - Coming soon on Token Metrics

How to Start Investing in a Crypto Index

Step 1: Choose Your Platform

Select a platform that offers indices aligned with your goals—passive, thematic, or AI-based.

Step 2: Select an Index

Pick an index based on your interest (Top 10, DeFi, AI tokens, etc.).

Step 3: Connect Wallet / Create Account

Some platforms are on-chain (Web3), others use custodial models.

Step 4: Allocate Capital

Fund your account or wallet with USDC, ETH, or BTC.

Step 5: Monitor Performance

Check your index portfolio’s performance weekly. With AI indices, much of the work is automated.

Final Thoughts: Crypto Indexing Is Smart Investing

Crypto indices are reshaping the way people invest in digital assets. Whether you’re a beginner or seasoned trader, index investing offers a powerful blend of diversification, simplicity, and smart automation. And with the rise of AI-powered indices, investors can now access hedge-fund level strategies at the click of a button.

If you want to invest smarter and trade less, crypto indices—especially AI crypto indices—are the future. They’re not just tools for passive exposure—they’re intelligent systems designed to maximize returns and minimize risks in the wild world of crypto.

Research

Top Crypto Newsletters in 2025: Stay Ahead with the Best Crypto Daily Insights

Token Metrics Team
8 min
MIN

In the fast-paced world of cryptocurrency, staying informed can mean the difference between seizing a major opportunity and missing it entirely. In 2025, the best way to stay on top of crypto trends, altcoin picks, and market analysis is through expertly curated crypto newsletters. These newsletters offer a steady stream of actionable insights, expert commentary, and research-backed predictions—delivered straight to your inbox.

Whether you're a seasoned investor, a crypto founder, or just a curious learner, subscribing to the right newsletters can supercharge your understanding of the market and help you make better decisions.

In this blog, we’ll highlight the top crypto newsletters in 2025, with an in-depth look at what makes each one valuable. We’ll also explore why the Token Metrics Daily Newsletter stands out as a must-have resource for over 150,000 active subscribers.

Why Crypto Newsletters Still Matter in 2025

Despite the growth of Twitter, Telegram, and Discord communities, newsletters remain the most curated, distraction-free format for staying informed. Here’s why top investors still rely on email newsletters in 2025:

  • Signal Over Noise: Unlike social feeds, newsletters deliver only the most relevant insights.
  • Expert Commentary: Many newsletters are written by top-tier analysts, developers, or traders.
  • Regularity and Consistency: They arrive at a set frequency—daily, weekly, or monthly—making them easy to follow.
  • Research-Based: Many crypto newsletters are data-driven, referencing on-chain activity, technical analysis, and AI-powered research.

Now let’s dive into the top newsletters dominating the crypto space in 2025.

1. Token Metrics Daily Newsletter

đź“© Frequency: Daily

đź§  Focus: AI-Powered Market Insights, Token Ratings, Investment Research

👥 Subscribers: 150,000+

The Token Metrics Daily Newsletter is one of the most trusted and widely read publications in the crypto industry. Written by a team of crypto quants, analysts, and investment researchers, the newsletter provides a daily breakdown of:

  • Top-performing tokens
  • AI-generated Bullish and Bearish signals
  • Market Sentiment Analysis
  • Trader and Investor Grade insights
  • New altcoin picks
  • Sector-level performance (AI, RWA, DeFi, Memecoins, etc.)

Each issue blends quantitative data with expert interpretation, making it incredibly valuable whether you're a casual investor or managing a professional portfolio.

Token Metrics’ proprietary AI grades over 6,000 tokens and scans the market for shifts in risk/reward, price momentum, and narrative strength. This cutting-edge data is broken down and interpreted in the daily newsletter, giving readers a significant informational edge before markets move.

Why It’s Great:

  • Quant research distilled into readable insights
  • Actionable signals with clear reasoning
  • Trusted by traders, hedge funds, and VC-backed startups

Token Metrics isn’t just a newsletter — it’s a complete crypto intelligence platform. If you’d like a walkthrough of how to use it effectively, book a call with us here.

2. The Defiant

đź“© Frequency: Daily

đź§  Focus: DeFi News, Governance, Protocol Deep Dives

👥 Subscribers: 100,000+

The Defiant is the go-to resource for everything DeFi. Launched by journalist Camila Russo, it has grown into a full-fledged media brand with a daily newsletter that delivers news, DeFi protocol updates, governance votes, liquidity shifts, and analysis of the decentralized finance space.

In 2025, the newsletter continues to dominate in terms of original reporting, exclusive interviews, and early alerts about rising DeFi projects or regulatory changes.

Why It’s Great:

  • Sharp editorial focus on DeFi
  • Excellent context around protocol changes
  • Balances technical accuracy with readability

3. Alpha Please

đź“© Frequency: Daily

đź§  Focus: On-chain Metrics, Narratives, Emerging Projects

👥 Subscribers: ~80,000–120,000

Alpha Please is one of the fastest-growing newsletters in 2025, known for its data-driven approach and sharp narrative tracking. Every edition focuses on what’s working on-chain—including wallet activity, TVL shifts, token unlocks, and momentum narratives like AI tokens or RWAs.

It distills complexity into clarity, often combining on-chain analytics with sectoral insights across Ethereum, Solana, and newer L1s.

Why It’s Great:

  • Excellent coverage of “early narrative rotations”
  • Features wallet tracking and token unlock analysis
  • Targets power users without being overwhelming

4. CoinSnacks

đź“© Frequency: Weekly

đź§  Focus: Crypto News Recap, Regulation, Adoption

👥 Subscribers: 80,000+

CoinSnacks is ideal for the casual crypto enthusiast or early-stage investor who wants a digestible weekly roundup of the most important stories. It balances crypto adoption news, regulatory developments, and token updates in a short and readable format.

With sections like "This Week’s Snacks" and "Chart of the Week", CoinSnacks makes staying informed simple and light.

Why It’s Great:

  • Concise and beginner-friendly
  • Excellent for catching up once a week
  • Good balance of news, commentary, and charts

5. Wolf Den Research

📩 Frequency: 3–4x Weekly

đź§  Focus: Token Deep Dives, Risk Analysis, Undervalued Gems

👥 Subscribers: ~50,000–75,000

Wolf Den stands out for its in-depth token research and valuation breakdowns. It’s favored by readers who are long-term investors or those who want to spot undervalued tokens before they pump. Unlike hype-based newsletters, it emphasizes risk-adjusted analysis and sustainability of growth.

Often, their research overlaps with projects that Token Metrics grades highly, making it a solid complementary source.

Why It’s Great:

  • High-conviction, low-frequency publishing model
  • Great for long-term thesis-building
  • Trusted by boutique crypto funds and serious retail investors

6. Messari Unfiltered

đź“© Frequency: Daily

đź§  Focus: Institutional Analysis, Token Valuations, Research Reports

👥 Subscribers: 60,000+

Messari is a respected name in institutional crypto research, and their daily newsletter, Unfiltered, brings that depth to your inbox. It’s packed with token valuations, funding announcements, DAO metrics, and governance proposals.

Perfect for professionals, founders, or analysts looking for rigorous coverage, Messari’s newsletter often links to deeper research pieces that are widely cited in the industry.

Why It’s Great:

  • Deep-dive token research and valuations
  • Strong emphasis on data integrity
  • Institutional-grade insights made accessible

7. TLDR Crypto

đź“© Frequency: Daily

đź§  Focus: Daily News Summaries, Token Launches, Ecosystem Updates

👥 Subscribers: 50,000+

TLDR Crypto focuses on summarizing each day’s key crypto developments in one quick email. It covers everything from token announcements and blockchain upgrades to hacks and VC raises.

It’s great for professionals who need to stay informed but have limited time to scan through social media or read multiple news sites.

Why It’s Great:

  • Extremely time-efficient
  • No-fluff format
  • Covers a broad range of topics daily

Choosing the Right Newsletter for You

NewsletterBest ForToken MetricsQuantitative traders, serious investorsThe DefiantDeFi natives, DAO participantsBanklessEthereum and L2 enthusiastsCoinSnacksCasual investors, beginnersMilk RoadMeme lovers, quick readersMessariProfessionals and institutionsTLDR CryptoBusy readers, quick digest seekers

Final Thoughts

In 2025, crypto newsletters remain one of the best ways to stay informed, sharpen your trading strategy, and build conviction in your investments. Whether you’re deep into DeFi or just want to know which altcoin is trending today, there’s a newsletter for you.

And if you’re looking for daily, AI-backed crypto research that cuts through the noise, the Token Metrics Daily Newsletter is an essential tool in your arsenal. With powerful insights, expert analysis, and real-time signals, it helps over 150,000 subscribers stay one step ahead of the market every day.

Subscribe to the Token Metrics Newsletter
📬 https://research.tokenmetrics.com/

Because in crypto, timing isn’t everything—it’s the only thing.

Choose from Platinum, Gold, and Silver packages
Reach with 25–30% open rates and 0.5–1% CTR
Craft your own custom ad—from banners to tailored copy
Perfect for Crypto Exchanges, SaaS Tools, DeFi, and AI Products