Crypto Basics

10 Best Crypto Trading Strategies for Traders in 2023

Learn the best cryptocurrency trading strategies and how to use them in this descriptive guide.
Marcus K
8 minutes
MIN

Crypto trading has emerged as a popular and lucrative form of investment over the past few years. As the crypto market continues to grow and evolve, more and more traders are turning to various strategies to help them navigate the market and increase their profits.

A successful crypto trading strategy requires a deep understanding of the market, technical analysis, risk management, and a willingness to adapt to changing market conditions.

In this post, we will explore the best crypto trading strategies to use in 2023.

Top 10 Crypto Trading Strategies

Let's explore some of the most popular crypto trading strategies, their advantages and disadvantages, and how to implement them effectively. Whether you're a seasoned trader or a beginner, understanding these strategies can help you make informed decisions and achieve your trading goals.

Here are the 10 crypto trading strategies that traders commonly use:

1. HODLing an asset

HODLing, as it is commonly known in the cryptocurrency world, refers to the practice of holding onto a cryptocurrency for the long term, rather than selling it for a short-term gain. The term originated in 2013 when a user on a Bitcoin forum misspelled the word "hold" as "hodl" in a post encouraging others to resist the temptation to sell during a price drop. HODL also commonly come to stand for "hold on for dear life" among crypto investors.

The basic idea behind HODLing is that cryptocurrencies are still in their early stages of development and have the potential for significant long-term growth. By holding onto a cryptocurrency for the long term, investors hope to benefit from its potential future value, rather than just its current market price.

However, HODLing does involve risks, as the cryptocurrency market is highly volatile and can experience significant price swings in a short amount of time. Therefore, it's important to conduct research and due diligence before deciding to HODL a particular cryptocurrency, and to have a solid understanding of the market trends and the underlying technology and fundamentals of the cryptocurrency in question.

2. Swing Trading Strategy

Swing trading consists of buying and holding a cryptocurrency for a short period of time, usually a few days or weeks, with the aim of profiting from price movements within that time frame. The goal is to capture short-term price swings or "swings" in the market.

Swing traders often use technical analysis to identify potential entry and exit points for their trades. They look for chart patterns, such as trend lines, support and resistance levels, and moving averages, to determine the direction of the market and the optimal time to buy or sell a cryptocurrency.

3. Scalping Trading Strategy

Crypto scalping is a trading strategy that involves making small, quick profits by buying and selling cryptocurrencies within a short time frame, usually a few minutes to an hour. Scalpers aim to profit from small price movements, taking advantage of short-term volatility in the market.

To be successful at crypto scalping, traders need to be able to quickly identify opportunities and act fast. They often use technical analysis to identify short-term trends and support and resistance levels to determine entry and exit points for their trades. Scalpers may also use trading bots or automated algorithms to execute their trades quickly and efficiently.

Furthermore, scalpers need to be disciplined and patient, as it can take time to identify profitable trades and execute them quickly.

4. Technical Analysis

Technical analysis is a trading strategy that involves studying historical market data, such as price charts and volume, to identify patterns and trends that can help predict future price movements of a cryptocurrency. It's based on the idea that past market behavior can help inform future market behavior.

In technical analysis, traders use various tools and indicators to analyze market data and make trading decisions. Some of the most commonly used indicators include moving averages, trend lines, support and resistance levels, and relative strength index (RSI). Traders may also use chart patterns, such as head and shoulders, triangles, and flags, to identify potential price movements.

Technical analysis can be useful in predicting short-term price movements of a cryptocurrency, but it does have limitations. It cannot account for unexpected events, such as regulatory changes, technological advancements, or other external factors that can affect the cryptocurrency market.

5. Fundamental Analysis

Fundamental analysis is a basic yet powerful trading strategy that promotes studying the underlying factors that influence the value of a cryptocurrency. These factors can include the technology and development of the cryptocurrency, the market demand for it, the regulatory environment, and other macroeconomic factors that can affect the cryptocurrency market.

In fundamental analysis, traders look at a cryptocurrency's fundamentals, such as its whitepaper, development team, partnerships, adoption rate, and market share, to determine its long-term value and potential for growth.

One of the key advantages of fundamental analysis is that it can provide insights into the long-term value and potential of a cryptocurrency, beyond just short-term price movements. It can also help traders identify undervalued or overvalued cryptocurrencies and make informed investment decisions based on their analysis.

6. Arbitrage Trading Strategy

Arbitrage is a trading strategy that involves taking advantage of price differences between different cryptocurrency exchanges or markets to make a profit. In the context of cryptocurrency, arbitrage involves buying a cryptocurrency on one exchange where it is priced lower and simultaneously selling it on another exchange where it is priced higher, thereby profiting from the price difference.

To successfully execute an arbitrage trade, traders need to be able to identify price discrepancies quickly and act fast. This often involves using trading bots or automated algorithms to scan multiple exchanges simultaneously and identify potential arbitrage opportunities.

7. News Based Trading Strategy

News-based trading is a trading strategy that involves using news events and announcements to make trading decisions. This strategy involves monitoring news sources, such as financial news outlets, social media, and official announcements, to identify events or news that could potentially impact the cryptocurrency market.

When a news event is announced, traders will analyze the information and try to predict how it will affect the price of a particular cryptocurrency. Based on their analysis, traders may enter or exit positions in anticipation of the market's reaction to the news.

News-based trading can be a profitable strategy if done correctly, as news events can have a significant impact on the cryptocurrency market.

For example, a positive announcement from a major company about adopting a cryptocurrency can lead to an increase in demand and drive up prices. Conversely, negative news such as a security breach or regulatory crackdown can lead to a decrease in demand and drive down prices.

8. Market Making Strategy

Market making is a trading strategy used by professional traders to provide liquidity to the market. In the context of cryptocurrency, market makers buy and sell cryptocurrencies with the goal of making a profit by buying at a lower price and selling at a higher price, while also providing liquidity to the market.

Market makers do this by placing limit orders on both sides of the order book, buying at a lower price and selling at a higher price than the current market price. By doing so, they provide liquidity to the market, ensuring that buyers and sellers can easily execute their trades without significant slippage.

Market making can be yielding profits as market makers earn a profit from the bid-ask spread, which is the difference between the highest price that a buyer is willing to pay for a cryptocurrency (the bid) and the lowest price that a seller is willing to sell for (the ask).

9. Position Trading Strategy

Position trading involves holding a position in a cryptocurrency for an extended period of time, typically weeks, months, or even years. Position traders aim to profit from long-term trends and market movements by taking a position in a cryptocurrency and holding it for an extended period, regardless of short-term fluctuations in price. 

Position traders typically use fundamental analysis to identify cryptocurrencies with strong long-term potential and then hold the position for an extended period of time, waiting for the market to move in their favor.

This strategy can be used to capture long-term trends and take advantage of long-term market movements, potentially resulting in significant profits. In addition to this, traders can monetize from reinvesting their profits to increase the size of the position. 

10. Algorithmic Trading Strategy

This is one analytical trading strategy that uses computer programs to execute trades based on pre-programmed instructions, also known as algorithms. In the context of cryptocurrency, algorithmic trading can be used to buy and sell cryptocurrencies based on market conditions, technical indicators, or other factors.

Algorithmic trading programs can be customized to suit a trader's specific needs and can be used to automate the trading process, allowing traders to execute trades more quickly and efficiently. These programs can analyze market data in real-time, making trading decisions based on predefined rules and criteria.

When done correctly, it can help traders to react quickly to changing market conditions and take advantage of short-term opportunities. Also, algorithmic trading programs can help to remove emotions from the trading process, allowing traders to stick to their trading plan and avoid making impulsive decisions.

How Token Metrics Can Help Strategize Your Trading?

Strategizing your crypto investments can now get easier with the Token Metrics TradingView Indicator.

Head over here to explore → www.tokenmetrics.com/trading-view-indicator

Start analyzing your assets by getting hold of the right metrics such as:

  • Identifying bullish/bearish trends
  • Adaptive trend line indicator
  • Short term support and resistance range
  • Clear long/short signals
  • Market movements

And so much more…

The Bottom Line

Remember that trading cryptocurrencies can be risky, and it's important to do your research, understand the risks involved, and develop a sound trading strategy that suits your goals and risk tolerance.

Disclaimer

The information provided on this website does not constitute investment advice, financial advice, trading advice, or any other sort of advice and you should not treat any of the website's content as such.

Token Metrics does not recommend that any cryptocurrency should be bought, sold, or held by you. Do conduct your own due diligence and consult your financial advisor before making any investment decisions.

Build Smarter Crypto Apps &
AI Agents in Minutes, Not Months
Real-time prices, trading signals, and on-chain insights all from one powerful API.
Grab a Free API Key
Token Metrics Team
Token Metrics Team

Recent Posts

Crypto Basics

Understanding Cryptocurrency Trading Pairs: A Comprehensive Overview

Token Metrics Team
6 min
MIN

Introduction to Crypto Trading

Cryptocurrency trading involves the exchange of one digital asset for another on a trading platform, a process made possible through the use of cryptocurrency trading pairs. These trading pairs are essential components of the cryptocurrency market, serving as the foundation for all trading activities. They allow traders to evaluate market trends and make informed decisions by comparing the relative value of the base currency against the quote currency. Understanding how crypto trading pairs work is vital not only for executing trades but also for effective portfolio diversification and navigating the complex market dynamics of the cryptocurrency market. With a wide range of different trading pairs available, traders are presented with diverse trading opportunities that reflect the unique characteristics and market conditions of various digital assets.

What Are Trading Pairs?

A trading pair consists of two different digital assets, such as BTC/ETH or ETH/BTC, enabling traders to exchange one cryptocurrency for another. In these pairs, the first currency listed is known as the base currency, which serves as the reference point for the trading pair. The second currency is called the quote currency, representing the currency used to price the base currency. For example, in the BTC/ETH pair, Bitcoin (BTC) is the base currency, and Ethereum (ETH) is the quote currency. Similarly, in the trading pair BTC/USD, Bitcoin is the base currency and USD is the quote currency. Trading pairs allow traders to compare costs between different cryptocurrencies by showing the exchange rate or comparative value of one crypto asset relative to another. This system also extends to fiat currency pairs, where digital assets are traded against traditional currencies like the US dollar, providing an essential link between the crypto market and the broader financial ecosystem.

How Crypto Trading Pairs Work

Crypto trading pairs work by facilitating the exchange of one digital asset for another on a trading platform. The price of the trading pair is determined by market sentiment and current market conditions, reflecting the supply and demand dynamics between the two cryptocurrencies involved. Trading pairs serve as unique value equations between two parts, allowing traders to speculate on price movements between different cryptocurrencies, offering opportunities for profit as well as risk of loss. Different crypto exchanges offer a variety of trading pairs, and the availability of specific pairs can significantly affect liquidity and trading opportunities. Some pairs, like BTC/ETH or stablecoin pairs, often provide better liquidity, making it easier for traders to enter and exit positions. Understanding how trading pairs work is essential for developing a successful trading strategy and implementing effective risk management techniques in the fast-paced crypto market.

Analyzing Trading Pairs

Analyzing trading pairs is a crucial step in cryptocurrency trading. It involves examining price charts, market movements, and trading volume to gain insights into market trends and make informed trading decisions. Technical analysis serves as an essential tool in this process, helping traders identify patterns, trends, and potential price movements within the crypto market. Additionally, incorporating risk management strategies is vital when analyzing trading pairs, as these strategies help mitigate potential losses and optimize gains. Understanding trading pairs is crucial for exploiting arbitrage opportunities, as traders can identify price discrepancies across different markets. By carefully studying trading pairs, traders can better understand market dynamics and improve their ability to make trading decisions that align with their goals and risk tolerance.

Understanding Market Trends

Market trends play a pivotal role in cryptocurrency trading, and trading pairs provide valuable information about market sentiment and price movements. Understanding these trends requires analyzing various market data, including price charts and trading volumes, to detect patterns that indicate whether the market is bullish, bearish, or ranging. Illiquidity in the market can create opportunities for arbitrage, as price discrepancies between trading pairs may arise. Trading pairs enable traders to identify these trends by comparing the performance of two cryptocurrencies relative to each other, offering insights into market movements and potential future developments. By staying informed about market trends, traders can tailor their trading strategies to current market conditions, increasing their chances of success and better managing the risks associated with volatile crypto markets.

Trading Strategies

A well-defined trading strategy is essential for navigating the complexities of cryptocurrency trading. Such a strategy outlines a plan for buying and selling digital assets, leveraging trading pairs to facilitate transactions and manage risk effectively. Trading strategies often incorporate technical analysis, market trend evaluation, and risk management principles to help traders meet their specific trading goals. Using stop-loss orders and maintaining favorable risk-reward ratios enhances trading strategies, providing a structured approach to managing trades. Since different trading pairs exhibit unique market behaviors and liquidity levels, traders must adapt their strategies to the characteristics of each pair and the prevailing market conditions. By developing and adhering to a robust trading strategy, traders can enhance their ability to capitalize on trading opportunities while minimizing potential losses in the highly dynamic crypto economy.

Managing Risks

Risk management is a fundamental aspect of successful cryptocurrency trading, and trading pairs provide various avenues for managing risk through diversification and hedging. By spreading investments across different crypto assets and trading pairs, traders can reduce their exposure to adverse market movements affecting a single digital asset. Risk management often requires a balanced approach, combining strategies such as setting stop-loss orders, controlling position sizes, and using stablecoin pairs for stability to help mitigate potential losses and protect capital. Effective risk management enables traders to preserve their portfolios and maintain a balanced approach to trading, aligning with their risk tolerance and long-term trading goals within the crypto market.

Conclusion

In conclusion, understanding cryptocurrency trading pairs is indispensable for success in the crypto market. Trading pairs offer a framework for buying and selling digital assets, providing insights into market trends, facilitating risk management, and enabling the development of effective trading strategies. The most widely traded digital asset that is integrated into the cryptocurrency market is BTC, which often serves as a base currency in many trading pairs. Each trading pair presents unique opportunities and challenges, requiring traders to cultivate a deep understanding of market dynamics and the specific characteristics of different digital assets. By analyzing trading pairs, staying informed about market sentiment and trends, and implementing sound trading and risk management strategies, traders can enhance their ability to make informed decisions and achieve their trading objectives. Ultimately, cryptocurrency trading pairs are essential tools that empower traders to navigate the evolving digital asset landscape with confidence and precision.

Crypto Basics

How Cryptos and Meme Coins Are Shaping the 2025 Crypto Market

Token Metrics Team
5 min
MIN

Introduction
With Bitcoin in price discovery and meme coins dominating short-term trends, crypto markets in 2025 are in a new phase of the cycle. At Token Metrics, we’ve been tracking smart money, emerging tokens, and high-conviction sectors like DeFi, AI, and meme assets. This post breaks down what we’re seeing—and how traders are adapting.

Current Market Sentiment

Bitcoin remains strong, with ETH and SOL following closely. Our models suggest:

  • ETH base case: $5,700

‍

  • SOL base case: $630

‍

  • Market cap projection: $8–14 trillion

Despite regulatory noise, crypto’s fundamentals—liquidity, user growth, and capital rotation—remain bullish.

Meme Coin Resurgence

Meme coins are leading short-term market action. Among the top gainers:

  • LoFi (SUI Ecosystem): Under $50M FTV, high liquidity, listed on Kraken and KuCoin
  • Sign, Gradient, Zerebro: Mixed quality; require caution

While volatility is high, top-performing meme coins on new chains often yield strong short-term returns—especially when backed by rising ecosystems like SUI.

Smart Money Tracking with Nansen

We’ve doubled down on using platforms like Nansen to follow profitable wallet cohorts. These tools help us identify early-stage tokens with smart money inflows. Key indicators:

  • Positive net inflow from smart wallets
  • Low concentration in top 100 holders
  • Distribution to non-suspicious fresh wallets
  • Whale cohort accumulation

We also track wallet activity over time to confirm whether top-performing wallets are accumulating or exiting positions.

Deep Dives Over Speculation

While meme coins grab headlines, we’re also analyzing sectors with long-term viability:

  • AI Agents (e.g., Fractal AI, Swarms)
  • Real-World Asset Stablecoins (e.g., USUAL with 9% APY)
  • Narrative Ecosystems (e.g., Hedera’s DEX activity surge)

We balance high-risk meme trades with deep fundamental research into projects gaining traction on-chain and in product development.

Sector Watch: Hedera Ecosystem

The Hedera (HBAR) ecosystem recently saw a 5x spike in DEX volume. Tokens like:

  • SaucerSwap (DEX)
  • HashPack (wallet)
  • Bonzo (lending)

are trending upward. While TVL remains low, increased volume may spark price momentum.

We’re not rotating capital aggressively here yet, but we’re watching closely for sustained on-chain activity.

Capital Flow Outlook

Altcoin rotation often follows BTC consolidation. With BTC and ETH leading the charge, we expect:

  • Meme coins and DeFi tokens to lead early-stage alt rotations
  • AI and DePin narratives to pick up mid-cycle
  • ETH and SOL outperformance in layer-1 competition

Internal price models and momentum indicators support further upside, assuming macro remains stable and regulatory conditions don’t sharply deteriorate.

Conclusion

The current cycle rewards those who combine quantitative analysis, on-chain tracking, and strong narrative awareness. Whether trading LoFi for a quick flip or accumulating tokens like Fractal AI or USUAL for a thesis-driven hold, the key is staying ahead of trends without abandoning discipline.

Crypto Basics

What Is a Moonshot? The Ultimate Guide to High-Risk, High-Reward Gems in Crypto (2025)

Token Metrics Team
6 min
MIN

The term “moonshot” is everywhere in the crypto world—but what does it really mean? In 2025, as the search for the next 100x token intensifies, understanding the concept of a crypto moonshot is more important than ever. Moonshots offer massive upside potential, but they also come with high risk. So how do you find them, and more importantly, how do you separate hype from real opportunity?

In this guide, we’ll break down what a moonshot is, why it matters, how to identify one, and how tools like Token Metrics are helping investors discover the next big thing in crypto—before it takes off.

🚀 What Is a Moonshot in Crypto?

In crypto, a moonshot refers to a low-cap, high-potential cryptocurrency that could deliver outsized returns, typically 10x, 50x, or even 100x your initial investment. The term comes from the idea that a token is going “to the moon”—crypto slang for an explosive price increase.

Unlike established cryptocurrencies like Bitcoin and Ethereum, moonshots are usually early-stage projects with small market caps, limited trading volume, and a high level of speculation. These tokens often sit under the radar, only gaining traction once a specific narrative, innovation, or market trend brings them into the spotlight.

🧠 Characteristics of a Moonshot Token

While no one can guarantee a moonshot, successful ones often share several key traits:

1. Low Market Cap

Most moonshots start with a market cap under $50 million, sometimes even under $10 million. This gives them room to grow exponentially as adoption increases.

2. Strong Narrative or Trend Alignment

Moonshots usually align with emerging crypto narratives, such as:

  • AI in crypto (e.g., TMAI)
  • Real-world assets (RWA)
  • Decentralized infrastructure (DePIN)
  • ZK rollups and Layer-2s
  • On-chain gaming and modular blockchains

‍

3. Innovative Technology or Unique Use Case

They bring new ideas or solve real problems, giving them the potential to disrupt existing models.

4. Early Community Traction

Even if small, moonshots typically have loyal, vocal communities that drive awareness and support adoption.

5. Token Utility

Tokens that play a critical role in a product’s functionality (staking, access, governance) are more likely to gain value as adoption grows.

6. Exchange Listings

Getting listed on a major CEX (centralized exchange) or DEX (decentralized exchange) often serves as a catalyst for price surges.

⚠️ Moonshot = High Risk, High Reward

While the upside is massive, moonshots come with serious risks:

  • Volatility: Prices can swing wildly in hours or minutes.
  • Scams and rug pulls: Many low-cap tokens are created with malicious intent.
  • Illiquidity: It may be hard to buy or sell large amounts.
  • Overhype: Narratives can fizzle out quickly, leaving bag holders behind.
  • Lack of product-market fit: Many projects never deliver a working product.

Risk management is essential. Only allocate a small portion of your portfolio to moonshots and always do your own research.

🔍 How to Identify Crypto Moonshots

Finding true moonshots is part art, part science. Here are practical steps to help spot them:

1. Use Token Metrics Moonshots Feature

Token Metrics, the leading AI-powered crypto research platform, features a dedicated Moonshots tab that helps users discover early-stage altcoins with massive potential.

Token Metrics uses AI models to:

  • Scan over 6,000+ tokens
  • Analyze 80+ on-chain and off-chain data points
  • Score tokens based on Investor Grade (long-term) and Trader Grade (short-term)
  • Highlight tokens before they hit mainstream radar

2. Follow Emerging Narratives

Pay attention to sectors gaining momentum—AI, DePIN, L2s, gaming, and RWA are hot in 2025. Moonshots often emerge at the intersection of narrative and innovation.

3. Explore Crypto Twitter and Discord

Many early-stage gems are discussed by small communities, KOLs (key opinion leaders), and early investors before any mainstream media coverage.

4. Check Tokenomics

A great idea can’t succeed with poor tokenomics. Look for:

  • Fair initial distribution
  • Deflationary or limited supply
  • Lock-up periods for team/investors
  • Strong incentive alignment with users

5. Monitor DEX Launchpads and On-Chain Metrics

Platforms like Uniswap, Camelot, or Base-native DEXs are where most moonshots launch first. Analyze:

  • Wallet distribution (whale vs retail)
  • Volume and liquidity
  • Holder growth

🔬 How Token Metrics Helps You Find the Next Moonshot

Token Metrics is the ultimate tool for discovering and validating moonshot opportunities. Here’s how:

🧠 AI-Driven Token Ratings

Get real-time Investor Grade and Trader Grade scores, generated by AI models trained on historical altcoin performance.

📈 Bullish & Bearish Signals

Get alerts when a token shows strong upside or downside momentum based on quantitative signals.

🚀 Moonshots Section

A curated feed of low-cap, high-potential tokens filtered by market cap, sector, risk level, and on-chain traction.

📊 Backtesting & Risk Analysis

Use simulation tools to see how a moonshot would have performed in different market conditions, helping you gauge timing and position sizing.

👉 Try Token Metrics with a 7-day free trial and start exploring moonshots with data, not just hype.

✅ Examples of Real Moonshots

In previous years, several tokens started as moonshots and delivered massive gains:

  • Polygon (MATIC) – Launched below $0.01, surged to over $2.50 at peak

  • Axie Infinity (AXS) – Went from cents to $165 during the 2021 gaming boom

  • Pepe (PEPE) – Meme coin that turned thousands into millions in 2023

  • VIRTUAL (SPX6900) – Token Metrics alerted this 55x trade before the crowd

In 2025, emerging moonshots include AI-powered tokens like $TMAI (Token Metrics AI)—positioned at the forefront of AI + crypto convergence.

🛡️ Tips for Safely Investing in Moonshots

  • Only use risk capital (money you can afford to lose)
  • Start small and scale positions after traction
  • Set profit targets and stop-losses
  • Diversify across 5–10 moonshot tokens
  • Use non-custodial wallets and keep private keys secure
  • Don’t chase pumps—enter early or not at all

Moonshot investing isn’t about certainty—it’s about asymmetrical bets with defined downside and massive upside.

Final Thoughts

Moonshots are the heartbeat of crypto innovation. They represent the bold, risky, and visionary projects that could reshape entire industries—or fade into obscurity.

In 2025, the opportunity to find the next Solana, MATIC, or PEPE still exists—but success comes from informed decisions, not hype-driven FOMO. That’s why platforms like Token Metrics are critical. With AI-powered research, curated moonshot lists, and real-time trading signals, Token Metrics helps you spot the gems before they moon.

So, what’s your next moonshot?

Choose from Platinum, Gold, and Silver packages
Reach with 25–30% open rates and 0.5–1% CTR
Craft your own custom ad—from banners to tailored copy
Perfect for Crypto Exchanges, SaaS Tools, DeFi, and AI Products