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eToro Review 2023 - Features, Pricing and Alternatives

Learn about eToro platform and get a detailed review of its features, pricing, and alternative options.
Token Metrics Team
6 Minutes
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In this digital age, online trading has become increasingly popular, offering individuals the opportunity to invest in various financial markets from the comfort of their homes. 

eToro is a renowned online trading platform that combines traditional trading with social networking features, making it an attractive option for both novice and experienced traders.

eToro Overview

eToro is a multi-asset trading platform that offers a wide range of financial instruments for trading and investing. 

Founded in 2007, it has grown to become one of the world's largest social trading platforms, with millions of registered users worldwide. 

The platform's mission is to make trading accessible to everyone, regardless of their experience level or financial background.

It has changed the way people trade by introducing a unique concept that allows users to connect, interact, and copy trades of successful traders within the eToro community.

How does eToro Work?

eToro platform offers a wide range of investment products, including over 2,500 stocks, ETFs, 20+ cryptocurrencies and commodities such as gold and silver. 

Users have the option to purchase fractional shares and access advanced trading features. Deposits can be made using fiat currency or other cryptocurrencies, and convenient transfers can be facilitated through bank accounts or wire transfers. 

Trading activities can be conducted through eToro's web-based platform or its user-friendly mobile app. A notable feature is the CopyTrader, which allows users to replicate the trades of successful investors.

Furthermore, eToro offers a demo account with a virtual portfolio of $100,000, providing users with a risk-free environment to learn and gain experience in cryptocurrency and other trading activities.

eToro Features Review

CopyTrading - One of the standout features of eToro is its CopyTrading functionality. This feature enables users to automatically copy the trades of successful traders in real-time. 

By leveraging the wisdom of experienced traders, even beginners can achieve potential profits without in-depth market knowledge.

Social Trading Platform - eToro's social trading platform is designed to facilitate interaction and collaboration among traders. Users can follow, communicate, and learn from each other through various social features, including live feeds, comments, and messaging. 

This social aspect adds an extra layer of engagement and knowledge-sharing to the trading experience.

Wide Range of Financial Instruments - eToro offers an extensive selection of financial instruments for trading, including stocks, cryptocurrencies, commodities, indices, and more. 

This diversity allows users to build a diversified investment portfolio and take advantage of various market opportunities.

eToro User Experience Review

eToro boasts an intuitive and user-friendly interface that caters to traders of all experience levels. 

The platform's sleek design and straightforward navigation make it easy for users to access the desired features and execute trades seamlessly. 

Additionally, eToro's mobile app ensures that users can stay connected and trade on the go.

Social Trading on eToro

eToro's social trading feature enables users to discover, follow, and interact with successful traders on the platform.

Through the built-in search and filtering tools, users can find traders based on specific criteria such as performance, risk level, and trading style.

By replicating the trades of top-performing traders, users can potentially enhance their own trading outcomes.

eToro Security and Regulation

When it comes to online trading, security is of utmost importance. eToro prioritizes the safety of its users' funds and personal information. 

The platform implements robust security measures, including two-factor authentication (2FA) and data encryption. Additionally, eToro is regulated by reputable financial authorities, providing users with peace of mind.

eToro Fees and Charges

eToro operates on a transparent fee structure, with spreads and overnight fees varying depending on the traded instruments. It's important for users to review and understand the fee schedule before executing trades.

eToro Fees Review
Image Source - https://www.fool.com/

eToro Customer Support Review

eToro offers reliable customer support to assist users with their queries and concerns. The platform provides a comprehensive help center with a vast knowledge base covering various topics related to trading on eToro. 

Additionally, users can reach out to the support team directly through email or live chat for more personalized assistance.

Pros and Cons of eToro

eToro, like any other trading platform, has its advantages and disadvantages. Let's take a look at some of the pros and cons:

Pros:

  • User-friendly interface and social trading features
  • Diverse range of investment options
  • Copy Trading functionality for beginners
  • Free debit card deposits
  • Mobile app for trading on the go

Cons:

  • Withdrawal fees could be lower on certain transactions
  • Not available in few U.S. states
  • Limited research and analysis tools compared to dedicated trading platforms

eToro Ratings on Web

Here are the latest ratings for eToro on various digital platforms as of June 2023

Platforms Ratings
Google Play 4
Apple App Store 3.8
G2 3.8
Trustpilot 4.4

eToro Alternatives

When evaluating eToro alternatives, it's essential to consider specific factors that align with your trading goals and preferences. Here are some of the widely used alternatives of eToro platform.

Plus500 - Plus500 is a well-established online trading platform that offers a wide range of financial instruments, including stocks, indices, commodities, cryptocurrencies, and more. 

The platform provides a user-friendly interface, real-time market data, and powerful trading tools. It is regulated by multiple authorities, ensuring a secure trading environment.

Plus500 also offers a free demo account for users to practice trading strategies without risking real money.

Robinhood - Robinhood is a popular trading platform that gained traction for its commission-free trading model. It allows users to trade stocks, exchange-traded funds (ETFs), options, and cryptocurrencies without paying traditional trading fees. 

Robinhood provides an intuitive mobile app and a simple interface, making it attractive to beginner traders. However, it's important to note that Robinhood is primarily focused on the U.S. market.

Frequently Asked Questions

Q1. How do I get started with eToro?

To get started with eToro, visit their official website and sign up for an account. Follow the provided instructions to complete the registration process and verify your account. Once your account is set up, you can explore the platform, deposit funds, and start trading.

Q2. Can I trade cryptocurrencies on eToro?

Yes, eToro offers a wide range of cryptocurrencies for trading. Popular options include Bitcoin, Ethereum, Ripple, and many more. You can easily access and trade these cryptocurrencies on the eToro platform.

Q3. Is eToro regulated?

Yes, eToro is a regulated platform. It is authorized and regulated by reputable financial authorities such as the Financial Conduct Authority (FCA) in the United Kingdom and the Cyprus Securities and Exchange Commission (CySEC).

Q4. Can I copy the trades of multiple traders on eToro?

Absolutely! eToro allows you to copy the trades of multiple traders simultaneously. By diversifying your copy portfolio, you can mitigate risks and potentially enhance your trading performance.

Q5. How can I withdraw funds from my eToro account?

Withdrawing funds from your eToro account is a straightforward process. Simply navigate to the "Withdraw Funds" section within your account settings, specify the desired amount, and select your preferred withdrawal method. Follow the instructions provided to complete the withdrawal request.

Conclusion

In conclusion, eToro offers a unique and innovative approach to online trading. With its social trading features, extensive range of investment options, and user-friendly interface, eToro provides a platform that caters to traders of all levels.

Whether you're a beginner seeking guidance or an experienced trader looking to expand your portfolio, eToro offers the tools and resources to support your trading journey.

Disclaimer

The information provided on this website does not constitute investment advice, financial advice, trading advice, or any other sort of advice and you should not treat any of the website's content as such.

Token Metrics does not recommend that any cryptocurrency should be bought, sold, or held by you. Do conduct your own due diligence and consult your financial advisor before making any investment decisions.

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About Token Metrics
Token Metrics: AI-powered crypto research and ratings platform. We help investors make smarter decisions with unbiased Token Metrics Ratings, on-chain analytics, and editor-curated “Top 10” guides. Our platform distills thousands of data points into clear scores, trends, and alerts you can act on.
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analysts, data scientists, and crypto engineers
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analysts, data scientists, and crypto engineers
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Token Metrics Team
Token Metrics Team

Recent Posts

Research

Why Manual Crypto Portfolio Management Is Costing You Money (And Time)

Token Metrics Team
6

You're tracking 50+ tokens across three exchanges, updating your rebalancing spreadsheet every weekend, and second-guessing every exit decision at 2 AM. Sound familiar? Manual crypto portfolio management isn't just exhausting—it's expensive. Between missed rebalances, execution drag, and behavioral mistakes during volatility, DIY portfolio management quietly erodes returns before you see any market gains.

The data tells the story: investors who manually manage diversified crypto portfolios typically underperform comparable automated strategies by 12-18% annually, with 60% of that gap coming from operational inefficiency rather than market timing. If you're spending 10+ hours weekly maintaining positions, those hours have a cost—and it's higher than you think.

The Hidden Costs Destroying Your Returns

Time Drain: The 500-Hour Tax

Managing a diversified crypto portfolio demands constant vigilance. For investors holding 20+ positions, the weekly time investment breaks down to approximately:

  • Market monitoring: 5-8 hours tracking prices, news, and on-chain metrics
  • Rebalancing calculations: 2-3 hours determining optimal weights and required trades
  • Order execution: 3-5 hours placing trades across multiple platforms
  • Record keeping: 1-2 hours logging transactions for tax reporting
  • Research updates: 3-5 hours staying current on project developments

That's 14-23 hours weekly, or 728-1,196 hours annually. At a conservative $50/hour opportunity cost, you're spending $36,400-$59,800 in time value maintaining your portfolio. Even if you value your time at minimum wage, that's still $10,000+ in annual "sweat equity" that automated solutions eliminate.

Execution Drag: Death by a Thousand Trades

Small trades erode portfolios through accumulated friction. Every manual rebalance across a 50-token portfolio requires dozens of individual transactions, each incurring:

  • Trading fees: 0.1-0.5% per trade (average 0.25%)
  • Bid-ask spreads: 0.2-0.8% depending on liquidity
  • Slippage: 0.3-1.2% on smaller cap tokens
  • Gas fees: $2-50 per transaction depending on network congestion

For a $100,000 portfolio rebalanced monthly with 40 trades per rebalance, the costs add up:

  • Average cost per trade: ~$100
  • Monthly execution drag: $4,000
  • Annual execution drag: $48,000 (48% of portfolio value)

The smaller your individual trades, the worse the ratio becomes. A $500 rebalancing trade on a low-liquidity altcoin might pay $25 in fees—a 5% instant loss before any price movement.

Automated indices solve this. TM Global 100, Token Metrics' rules-based index, consolidates 100 individual positions into a single transaction at purchase, with weekly rebalances executed through optimized smart contract batching. Users typically save 3-7% annually in execution costs alone compared to manual approaches.

Behavioral Mistakes: Your Worst Enemy Is in the Mirror

Market psychology research shows that manual portfolio managers tend to make predictable, costly mistakes:

  • Panic selling during drawdowns: When Bitcoin drops 25% in a week, can you stick to your exit rules? Many override their plans during high volatility, often selling near local bottoms.
  • FOMO buying at peaks: Tokens up 300% in a week attract chase behavior, with managers entering after the movement is mostly over.
  • Rebalancing procrastination: Putting off rebalancing leads to drift, holding too much of past winners and missing new opportunities.

Token Metrics' systematic approach removes emotion from the equation. The TM Global 100 Index follows a transparent ruleset: hold the top 100 tokens by market cap during bullish phases, shift to stablecoins during bearish cycles, and rebalance weekly—eliminating emotional override and procrastination.

Missed Rebalances: Drifting Out of Position

Market cap rankings shift constantly. A token ranked #73 on Monday might hit #95 by Friday, or surge to #58. Without systematic rebalancing, your portfolio becomes a collection of recent winners or dumpers.

In Q3 2024, Solana ecosystem tokens surged while Ethereum DeFi tokens consolidated. Manual managers who missed weekly rebalances held too much ETH and insufficient SOL exposure. The result: 15-20% underperformance compared to systematically rebalanced portfolios. Data from Token Metrics shows that weekly rebalancing outperforms monthly or quarterly approaches by 8-12% annually.

Tax Reporting Nightmares

Every trade creates a taxable event. Manual managers executing over 200 trades yearly face:

  • Hours spent compiling transaction logs
  • Reconciliation across multiple exchanges
  • Cost-basis tracking for numerous lots
  • High professional accounting fees ($500-2,000+)

Automated solutions like Token Metrics provide transparent transaction logs for each rebalance, simplifying tax reporting and reducing accounting costs.

The Token Metrics Advantage: Research Meets Execution

Token Metrics has established itself as a leading crypto analytics platform, supporting over 50,000 users with AI-powered token ratings, market regime detection, portfolio optimization tools, and trading signals. But analysis alone isn't enough—implementation is crucial.

TM Global 100 Index bridges this gap. It turns research into actionable, tradeable products by automating rebalancing based on Token Metrics' signals and methodology. One click replaces hours of manual work, following a validated systematic approach.

Automation Without Compromise

The best automation is transparent. TM Global 100 offers:

  • Rules-Based Discipline: Bull markets—hold top 100 tokens; bear markets—move to stablecoins
  • Weekly rebalancing every Monday
  • Full methodology disclosure
  • One-Click execution via embedded self-custodial wallet
  • Real-time market insights and holdings visualization
  • Transaction logs with fees and timestamps

This streamlined process allows users to rapidly execute disciplined rebalancing, saving countless hours and increasing operational efficiency while maintaining asset control.

Decision Framework: When to Automate

Automation suits investors who:

  • Hold 15+ tokens and find rebalancing burdensome
  • Miss optimal rebalancing windows due to time constraints
  • Have experienced emotional trading decisions during volatility
  • Spend over 5 hours a week on portfolio management
  • Want broad exposure without manual tracking

Manual management may be suitable for those with fewer positions, active trading infrastructure, or tactical strategies. For most diversified portfolios, automation enhances efficiency and reduces operational errors.

The Compound Effect of Efficiency

Small inefficiencies compound over time. Over five years, a $50,000 portfolio managed manually with a 12% annual return minus 4-2-1% losses yields roughly a 5% net return, ending at about $63,814. A systematic approach with optimizer integration, zero behavioral errors, and regular rebalancing can attain a 13% net return, reaching approximately $92,246—an increase of over $28,000, not counting time saved.

Conclusion: Time Back, Returns Up

Manual crypto portfolio management made sense when portfolios were small and concentrated. Today’s diversified sets require operational discipline to prevent erosion of returns due to execution drag, missed rebalances, and emotional mistakes. Token Metrics built TM Global 100 to turn research into automated, transparent execution, reclaim your time, and boost portfolio discipline—without sacrificing control.

Research

Moonshots API: Discover Breakout Tokens Before the Crowd

Token Metrics Team
5

The biggest gains in crypto rarely come from the majors. They come from Moonshots—fast-moving tokens with breakout potential. The Moonshots API surfaces these candidates programmatically so you can rank, alert, and act inside your product. In this guide, you’ll call /v2/moonshots, display a high-signal list with TM Grade and Bullish tags, and wire it into bots, dashboards, or screeners in minutes. Start by grabbing your key at Get API Key, then Run Hello-TM and Clone a Template to ship fast.

What You’ll Build in 2 Minutes

Why This Matters

Discovery that converts. Users want more than price tickers, they want a curated, explainable list of high-potential tokens. The Moonshots API encapsulates multiple signals into a short list designed for exploration, alerts, and watchlists you can monetize.

Built for builders. The endpoint returns a consistent schema with grade, signal, and context so you can immediately sort, badge, and trigger workflows. With predictable latency and clear filters, you can scale to dashboards, mobile apps, and headless bots without reinventing the discovery pipeline.

Where to Find The Moonshots API

The cURL request for the Moonshots endpoint is displayed in the top right of the API Reference. Grab it and start tapping into the potential!

How It Works (Under the Hood)

The Moonshots endpoint aggregates a set of evidence—often combining TM Grade, signal state, and momentum/volume context—into a shortlist of breakout candidates. Each row includes a symbol, grade, signal, and timestamp, plus optional reason tags for transparency.

For UX, a common pattern is: headline list → token detail where you render TM Grade (quality), Trading Signals (timing), Support/Resistance (risk placement), Quantmetrics (risk-adjusted performance), and Price Prediction scenarios. This enables users to understand why a token was flagged and how to act with risk controls.

Polling vs webhooks. Dashboards typically poll with short-TTL caching. Alerting flows use scheduled jobs or webhooks to smooth traffic and avoid duplicates. Always make notifications idempotent.

Production Checklist

Use Cases & Patterns

Next Steps

FAQs

1) What does the Moonshots API return?

A list of breakout candidates with fields such as symbol, tm_grade, signal (often Bullish/Bearish), optional reason tags, and updated_at. Use it to drive discover tabs, alerts, and watchlists.

2) How fresh is the list? What about latency/SLOs?

The endpoint targets predictable latency and timely updates for dashboards and alerts. Use short-TTL caching and queued jobs/webhooks to avoid bursty polling.

3) How do I use Moonshots in a trading workflow?

Common stack: Moonshots for discovery, Trading Signals for timing, Support/Resistance for SL/TP, Quantmetrics for sizing, and Price Prediction for scenario context. Always backtest and paper-trade first.

4) I saw results like “+241%” and a “7.5% average return.” Are these guaranteed?

No. Any historical results are illustrative and not guarantees of future performance. Markets are risky; use risk management and testing.

5) Can I filter the Moonshots list?

Yes—pass parameters like min_grade, signal, and limit (as supported) to tailor to your audience and keep pages fast.

6) Do you provide SDKs or examples?

REST works with JavaScript and Python snippets above. Docs include quickstarts, Postman collections, and templates—start with Run Hello-TM.

7) Pricing, limits, and enterprise SLAs?

Begin free and scale up. See API plans for rate limits and enterprise options.

Research

Support and Resistance API: Auto-Calculate Smart Levels for Better Trades

Token Metrics Team
4

Most traders still draw lines by hand in TradingView. The support and resistance API from Token Metrics auto-calculates clean support and resistance levels from one request, so your dashboard, bot, or alerts can react instantly. In minutes, you’ll call /v2/resistance-support, render actionable levels for any token, and wire them into stops, targets, or notifications. Start by grabbing your key on Get API Key, then Run Hello-TM and Clone a Template to ship a production-ready feature fast.

What You’ll Build in 2 Minutes

A minimal script that fetches Support/Resistance via /v2/resistance-support for a symbol (e.g., BTC, SOL).

  • A one-liner curl to smoke-test your key.
  • A UI pattern to display nearest support, nearest resistance, level strength, and last updated time.

Next Endpoints to add

  • /v2/trading-signals (entries/exits)
  • /v2/hourly-trading-signals (intraday updates)
  • /v2/tm-grade (single-score context)
  • /v2/quantmetrics (risk/return framing)

Why This Matters

Precision beats guesswork. Hand-drawn lines are subjective and slow. The support and resistance API standardizes levels across assets and timeframes, enabling deterministic stops and take-profits your users (and bots) can trust.

Production-ready by design. A simple REST shape, predictable latency, and clear semantics let you add levels to token pages, automate SL/TP alerts, and build rule-based execution with minimal glue code.

Where to Find

Need the Support and Resistance data? The cURL request for it is in the top right of the API Reference for quick access.

👉 Keep momentum: Get API Key • Run Hello-TM • Clone a Template

How It Works (Under the Hood)

The Support/Resistance endpoint analyzes recent price structure to produce discrete levels above and below current price, along with strength indicators you can use for priority and styling. Query /v2/resistance-support?symbol=<ASSET>&timeframe=<HORIZON> to receive arrays of level objects and timestamps.

Polling vs webhooks. For dashboards, short-TTL caching and batched fetches keep pages snappy. For bots and alerts, use queued jobs or webhooks (where applicable) to avoid noisy, bursty polling—especially around market opens and major events.

Production Checklist

  • Rate limits: Respect plan caps; add client-side throttling.
  • Retries/backoff: Exponential backoff with jitter for 429/5xx; log failures.
  • Idempotency: Make alerting and order logic idempotent to prevent duplicates.
  • Caching: Memory/Redis/KV with short TTLs; pre-warm top symbols.
  • Batching: Fetch multiple assets per cycle; parallelize within rate limits.
  • Threshold logic: Add %-of-price buffers (e.g., alert at 0.3–0.5% from level).
  • Error catalog: Map common 4xx/5xx to actionable user guidance; keep request IDs.
  • Observability: Track p95/p99; measure alert precision (touch vs approach).
  • Security: Store API keys in a secrets manager; rotate regularly.

Use Cases & Patterns

  • Bot Builder (Headless): Use nearest support for stop placement and nearest resistance for profit targets. Combine with /v2/trading-signals for entries/exits and size via Quantmetrics (volatility, drawdown).
  • Dashboard Builder (Product): Add a Levels widget to token pages; badge strength (e.g., High/Med/Low) and show last touch time. Color the price region (below support, between levels, above resistance) for instant context.
  • Screener Maker (Lightweight Tools): “Close to level” sort: highlight tokens within X% of a strong level. Toggle alerts for approach vs breakout events.
  • Risk Management: Create policy rules like “no new long if price is within 0.2% of strong resistance.” Export daily level snapshots for audit/compliance.

Next Steps

  • Get API Key — generate a key and start free.
  • Run Hello-TM — verify your first successful call.
  • Clone a Template — deploy a levels panel or alerts bot today.
  • Watch the demo: Compare plans: Scale confidently with API plans.

FAQs

1) What does the Support & Resistance API return?

A JSON payload with arrays of support and resistance levels for a symbol (and optional timeframe), each with a price and strength indicator, plus an update timestamp.

2) How timely are the levels? What are the latency/SLOs?

The endpoint targets predictable latency suitable for dashboards and alerts. Use short-TTL caching for UIs, and queued jobs or webhooks for alerting to smooth traffic.

3) How do I trigger alerts or trades from levels?

Common patterns: alert when price is within X% of a level, touches a level, or breaks beyond with confirmation. Always make downstream actions idempotent and respect rate limits.

4) Can I combine levels with other endpoints?

Yes—pair with /v2/trading-signals for timing, /v2/tm-grade for quality context, and /v2/quantmetrics for risk sizing. This yields a complete decide-plan-execute loop.

5) Which timeframe should I use?

Intraday bots prefer shorter horizons; swing/position dashboards use daily or higher-timeframe levels. Offer a timeframe toggle and cache results per setting.

6) Do you provide SDKs or examples?

Use the REST snippets above (JS/Python). The docs include quickstarts, Postman collections, and templates—start with Run Hello-TM.

7) Pricing, limits, and enterprise SLAs?

Begin free and scale as you grow. See API plans for rate limits and enterprise SLA options.

Disclaimer

This content is for educational purposes only and does not constitute financial advice. Always conduct your own research before making any trading decisions.

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