Crypto Basics

NFTs Explained: What Are Non-Fungible Tokens?

A definitive guide to explain NFTs, or non-fungible tokens.
Token Metrics Team
7 minutes
MIN

NFTs, or non-fungible tokens, are gaining widespread popularity in the market for digital art and collectibles. In recent years, NFTs have become a cultural phenomenon, attracting the attention of crypto enthusiasts, digital art creators, and celebrities alike. As the Web 3.0 ecosystem continues to grow and adoption increases, many believe that NFTs will play a key role in the ownership of assets online.

So what are NFTs? Let's find out.

‍NFT Basics

NFTs, or non-fungible tokens, are a type of digital asset that represents ownership of something on the blockchain.

NFTs can be anything such as art, collectibles, music, profile pictures or PFP, DAO memberships, event tickets, gaming assets, virtual land, domain names, and so on. They can represent either completely digital assets or tokenized versions of assets that exist in the real world. Currently, there is a lot of excitement around using NFTs to sell virtual art.

Characteristics of NFTs

  • Ownership: NFT represents digital ownership of an item on a blockchain
  • Permanent: NFTs have data permanently stored within the token. This information includes images, messages, signatures, or any other data
  • Programmable: An NFT can be programmed to do anything. For example, an NFT artwork might be programmed to pay the artist royalties on every secondary sale of that artwork
  • Unique: NFTs are unique, and that uniqueness can be confirmed on a blockchain

How to Make an NFT

To create an NFT, or non-fungible token, you will need to first prepare your media file. NFTs can support a wide range of file types, including audio, images, and even 3D files. Some popular file types that are supported by NFTs include MP3, JPG, PNG, and GIF. You can also use 3D file formats like GLB to create NFTs that represent unique, digital objects.

Once your media is ready, you will need to set up a non-custodial wallet to securely store the cryptocurrency that you will use to buy, sell, and create NFTs. Non-custodial wallets are important because they allow you to retain control of your private keys, which are needed to access your cryptocurrency and make transactions. There are many different wallet options available, so it is important to do your research and choose one that is secure and user-friendly.

Once you have set up your wallet, you will need to buy Ethereum, or other fungible tokens depending on the blockchain being used, to cover the cost of minting your NFT. Ethereum is the most commonly used blockchain for NFTs, and it is typically the easiest to get started with. You can buy Ethereum using a variety of methods, including through a cryptocurrency exchange or from other individuals who are willing to sell.

Once you have your Ethereum, you will need to connect your wallet to an NFT marketplace like Rarible or OpenSea. These platforms allow you to easily create and mint your NFT, as well as trade and purchase NFTs created by others. To connect your wallet, simply tap the "Connect" button in the top right corner of the marketplace's website. This will create an account for you on the platform and allow you to begin creating your NFT.

To create your NFT, upload your media file to the platform and provide a description of your asset. You can choose to create a standalone piece, or create multiple NFTs of the same piece, each with its own unique characteristics. You can also set rules around royalties and other aspects of your NFT to ensure that you are fairly compensated for your work.

Once you are ready to mint your NFT, the process will require you to pay a small amount of ETH for transaction fees. This is necessary to get your NFT added to the blockchain and verified as unique. Once your NFT is minted, it will be available for trade and purchase on the marketplace. You can monitor the progress of your NFT and track its sales through your wallet or the marketplace's website.

NFT Secondary Markets

Creators make NFTs using blockchain-based minting platforms to retain more control over their creative output. Once NFTs are minted on a non-custodial wallet-compatible website, collectors and traders can sell these assets on the secondary market.

Here is a list of the most used NFT marketplaces:

  • OpenSea: OpenSea is the first and largest marketplace for NFTs. OpenSea is building tools that allow consumers to trade their items, creators to launch new digital works, and developers to build rich, integrated marketplaces for their digital items. It recently announced the support for Solana-based NFTs.
  • Coinbase NFT: Coinbase, a cryptocurrency exchange, recently launched its NFT marketplace in beta version to the public. This marketplace acts as a social media platform in which users can not only buy and sell NFTs but also interact with and showcase their collections using user profiles, likes, and comments.
  • Solanart: Solanart is the first and largest fully-fledged NFT marketplace on Solana. Users can get quick and easy access to digital collectibles, and explore, buy, and sell NFTs that run on the Solana blockchain.
  • Rarible: Rarible is a do-it-yourself NFT marketplace where you can mint NFTs when and how you please. Creators are highly favorable towards Rarible, as the minting process is free, easy, and unrestricted. Rarible’s native governance token “RARI” is used to incentivize platform users and give the community members a voice.
  • Nifty Gateway: Nifty Gateway is owned by the Gemini crypto exchange and has become one of the most known NFT marketplaces lately. They focus on viral drops from artists like Beeple, Trevor Jones, Pak, and more.
  • SuperRare: SuperRare (SR) is one of Ethereum’s debut crypto-art NFT marketplaces. Artists must be accepted to the platform before they can list their assets.

Notable NFT Projects

NFT-based companies have seen significant growth in recent years. Some notable examples include:

  • Yuga Labs: a blockchain technology company that creates Ethereum-based NFTs and digital collectibles. Yuga's most valuable NFT collection is Bored Ape Yacht Club, which has seen a floor price of over 150 ETH at its all-time high. In addition to apes, Yuga has also created dog NFTs, mutant apes, and deeds for its Metaverse. The company recently acquired Larva Labs, bringing high-value projects like Cryptopunks and Meebits under the Yuga brand. Yuga is backed by investors like Coinbase, Samsung, and Mark Cuban.
  • Doodles: a collection of 10,000 Ethereum-based NFTs created by artist BurntToast. The Doodles collection includes a wide range of visual traits, heads, costumes, and colorways. Owners of Doodles NFTs have exclusive access to new experiences like Space Doodles and Dooplicator.
  • Okay Bears: a collection of 10,000 Solana-based NFTs. Ownership of an Okay Bear grants access to a community of collectors and exclusive products, merchandise, and events.

Investing in NFTs

NFTs, or non-fungible tokens, provide many benefits as an investment vehicle.

One of the main advantages of NFTs is that they allow physical objects, such as artwork, to be tokenized.

Additionally, NFTs offer greater liquidity for investors, making it easier to trade and sell their assets.

The Future of NFTs

NFTs offer a new way to represent and prove ownership of assets on the blockchain.

This technology has already been used for digital art, collectibles, and in-game assets, but it has the potential to be applied to a wide range of other industries as well. For example, tokenized real estate could provide a way for people to invest in property without the barriers to entry that currently exist.

High-end fashion brands like Louis Vuitton have also expressed interest in using NFTs to track the ownership of luxury items.

Additionally, NFTs can be used to tokenize certifications, degrees, and licenses, providing a way to securely track and maintain this sensitive data on the blockchain.

Overall, the potential applications for NFTs are nearly limitless.

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What Is Shiba Inu? A Complete Guide to the Meme Coin in 2025

Token Metrics Team
6 min
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Introduction: From Meme to Major Player

Shiba Inu (SHIB) started in 2020 as a meme coin inspired by Dogecoin, but in a few short years, it has evolved into one of the largest and most recognizable cryptocurrencies in the world. Initially dismissed as a joke, Shiba Inu has since built an entire ecosystem of decentralized products, proving that meme coins can grow beyond viral popularity.

In 2025, Shiba Inu continues to maintain a massive community, a growing ecosystem, and a spot among the top cryptocurrencies by market cap. This article explores what Shiba Inu is, how its ecosystem works, its investment potential, and how platforms like Token Metrics can help analyze SHIB effectively.

What Is Shiba Inu (SHIB)?

Shiba Inu (SHIB) is an Ethereum‑based token designed to be an experiment in decentralized community building. Dubbed the “Dogecoin killer,” SHIB quickly gained traction thanks to its strong community (the SHIBArmy), viral marketing, and accessibility across major exchanges.

Unlike Bitcoin or Ethereum, SHIB is not a blockchain in itself—it’s an ERC‑20 token that runs on the Ethereum network.

The Shiba Inu Ecosystem

Since its launch, Shiba Inu has expanded far beyond being just a meme token. Its ecosystem now includes:

  1. ShibaSwap:
    A decentralized exchange (DEX) that allows users to swap, stake, and earn rewards with SHIB and other tokens.

  2. LEASH & BONE Tokens:
  • LEASH: A token with a limited supply, used for providing liquidity and earning rewards.
  • BONE: The governance token for ShibaSwap, giving users voting rights on ecosystem decisions.
  1. Shibarium:
    Shiba Inu’s own Layer 2 blockchain, designed to improve scalability, reduce transaction fees, and expand use cases for SHIB.

  2. NFTs & Metaverse:
    The Shiba Inu Metaverse offers virtual land sales and interactive experiences, expanding the project into Web3.

Why Is Shiba Inu So Popular?

1. Strong Community (SHIBArmy):
One of the most active and loyal crypto communities drives the project’s growth.

2. Accessibility:
Listed on most major exchanges, SHIB is easy for new investors to buy.

3. Low Entry Point:
With its large supply and low price per token, SHIB appeals to retail investors looking for affordable exposure.

4. Viral Marketing:
Its meme‑driven branding keeps it relevant and highly visible in social media trends.

How Shiba Inu Works

As an ERC‑20 token, SHIB benefits from the security and scalability of the Ethereum blockchain. The ecosystem uses:

  • Staking: Users can stake SHIB and earn rewards in BONE or LEASH.
  • Burning Mechanisms: Ongoing SHIB token burns aim to reduce the circulating supply, potentially increasing scarcity over time.
  • Shibarium: This Layer 2 solution significantly reduces gas fees for transactions and dApp activity, making SHIB more practical for real‑world use cases.

Shiba Inu vs. Dogecoin

Although both are dog‑themed meme coins, they differ significantly:

  • Technology: SHIB runs on Ethereum, allowing for smart contracts; Dogecoin uses its own blockchain with limited utility.
  • Ecosystem: SHIB has DeFi (ShibaSwap), governance (BONE), and a metaverse presence; Dogecoin lacks this depth.
  • Tokenomics: SHIB has a massive circulating supply with an active burn program, while Dogecoin does not cap its supply.

In 2025, Shiba Inu’s ecosystem gives it a competitive edge over Dogecoin in terms of utility.

Investment Potential in 2025

Shiba Inu’s price has experienced extreme volatility since launch, but it remains a top‑20 cryptocurrency by market cap.

Growth drivers include:

  • The launch and adoption of Shibarium for cheaper, faster transactions.
  • Increased token burns, reducing supply over time.
  • Expanded ecosystem utility via DeFi, NFTs, and metaverse integrations.

For investors, SHIB offers speculative upside, but it’s best approached as part of a diversified portfolio.

Risks of Investing in Shiba Inu

While SHIB has strong community support, it carries notable risks:

  • High Volatility: Prices can swing wildly in short periods.
  • Speculative Nature: Despite ecosystem growth, much of SHIB’s value still comes from community sentiment.
  • Competition: Other meme coins and new Layer 2 solutions could challenge SHIB’s relevance.
  • Regulatory Concerns: As with other tokens, evolving crypto regulations could impact SHIB’s future.

Using Token Metrics for SHIB Analysis

Investing in Shiba Inu requires data‑driven decision‑making, and that’s where Token Metrics comes in:

  • AI‑Powered Ratings: Evaluates SHIB based on technical, fundamental, and sentiment data.
  • On‑Chain Analytics: Tracks wallet activity, Shibarium growth, and token burns.
  • Narrative Detection: Identifies emerging trends in meme coins and Layer 2 ecosystems.
  • Portfolio Optimization: Helps investors balance SHIB exposure with other assets.

This AI‑driven approach helps investors separate hype from sustainable growth.

Practical Tips for Shiba Inu Investors

  1. Stake Your SHIB: Earn passive income through ShibaSwap.
  2. Monitor Shibarium: Watch for ecosystem growth that can impact SHIB’s value.
  3. Set Realistic Goals: Treat SHIB as a speculative play—take profits when targets are met.
  4. Diversify: Combine SHIB with strong fundamentals like Ether (ETH) or AI‑driven tokens like Token Metrics AI (TMAI).

The Future of Shiba Inu

In 2025, Shiba Inu aims to transition from meme coin to multi‑utility ecosystem, expanding its role in DeFi, metaverse applications, and Layer 2 scaling solutions. Its success will depend on community engagement, continued innovation, and adoption of Shibarium.

Conclusion

Shiba Inu has proven that meme coins can evolve into meaningful projects. With its Layer 2 network, DeFi ecosystem, and strong community, SHIB is more than just internet hype—it’s a project with growing utility and staying power.

For investors, pairing SHIB exposure with AI‑powered insights from Token Metrics provides a smarter way to navigate the volatility of meme coins while capitalizing on their growth potential.

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What Is Ether? A Complete Guide to Ethereum’s Native Token in 2025

Token Metrics Team
6 min
MIN

Introduction: Understanding Ether (ETH)

Ether (ETH) is the native cryptocurrency of the Ethereum blockchain, powering one of the most influential ecosystems in the crypto world. Since its launch in 2015, Ethereum has evolved from a simple smart contract platform into a global hub for decentralized finance (DeFi), NFTs, real‑world asset tokenization (RWA), and blockchain‑based applications.

In 2025, Ether remains a cornerstone of crypto portfolios, offering not only investment potential but also utility within Ethereum’s constantly expanding network. This article breaks down what Ether is, how it works, why it’s valuable, and how platforms like Token Metrics help investors analyze ETH effectively.

What Is Ether?

Ether (ETH) is the cryptocurrency used to pay for transactions, smart contract execution, and services on the Ethereum network. While Bitcoin is often referred to as “digital gold,” Ether functions as both a digital asset and a fuel (commonly called “gas”) for running decentralized applications (dApps).

Key roles of Ether:

  • Transaction Fees (Gas): Users pay ETH to interact with the blockchain.
  • Smart Contract Execution: Developers use ETH to deploy and run decentralized applications.
  • Staking & Security: ETH powers Ethereum’s Proof of Stake (PoS) consensus, rewarding validators who secure the network.
  • Store of Value: Like Bitcoin, ETH is also held as a long‑term investment by institutions and retail investors.

How Ethereum Works

Ethereum is a decentralized, programmable blockchain that allows developers to create and deploy dApps. It introduced smart contracts—self‑executing agreements that operate without intermediaries.

In 2022, Ethereum completed The Merge, transitioning from Proof of Work (PoW) to Proof of Stake (PoS). This shift reduced energy consumption by over 99% and enabled ETH holders to stake their tokens to earn passive rewards.

Why Ether Matters in 2025

Ether remains one of the most versatile and valuable cryptocurrencies in the market:

  1. DeFi Dominance:
    Ethereum powers most decentralized finance protocols, with billions of dollars locked in apps for lending, borrowing, and yield farming.

  2. NFT Ecosystem:
    Ethereum remains the leading blockchain for non‑fungible tokens (NFTs), supporting major marketplaces and artists.

  3. Enterprise Adoption:
    Businesses use Ethereum for tokenizing real‑world assets, executing private smart contracts, and building blockchain‑based supply chains.

  4. Investment Potential:
    ETH continues to be a top‑performing asset, appealing to long‑term HODLers and institutional investors.

The Role of Ether in DeFi

In 2025, Ethereum continues to dominate the decentralized finance (DeFi) space. DeFi protocols like Uniswap, Aave, and MakerDAO run on Ethereum, using Ether as collateral or for gas fees.

Why this matters for investors:

  • ETH demand grows as DeFi expands.
  • Holding ETH grants access to liquidity pools, lending platforms, and yield farming opportunities.

How to Buy and Store Ether

1. Buying ETH:
Ether is available on major crypto exchanges such as Coinbase, Binance, and decentralized platforms like Uniswap.

2. Storing ETH:
Use:

  • Hot Wallets: Convenient for frequent transactions (e.g., MetaMask).
  • Cold Wallets: Hardware wallets like Ledger or Trezor for secure long‑term storage.

3. Staking ETH:
Stake ETH directly through Ethereum validators or staking platforms to earn rewards while supporting the network.

Ether vs. Bitcoin

While Bitcoin and Ether are both top cryptocurrencies, they serve different purposes:

  • Bitcoin: Primarily a store of value and payment network.
  • Ether: A multi‑purpose token for smart contracts, dApps, and staking.

In 2025, ETH has positioned itself as a growth‑driven crypto asset, while Bitcoin remains the ultimate store of value.

Price Outlook and Market Potential

With Ethereum’s upgrades and institutional adoption, many analysts expect ETH to outperform in the coming cycle. Key growth drivers include:

  • Layer 2 Scaling Solutions: Projects like Polygon (MATIC) reduce gas fees and improve transaction speed.
  • Real‑World Asset Tokenization: Expanding Ethereum’s use in traditional finance.
  • AI‑Driven Analytics: Platforms like Token Metrics help investors identify optimal entry and exit points for ETH.

Using Token Metrics for ETH Analysis

Token Metrics offers AI‑powered tools that make investing in ETH smarter:

  • AI‑Generated Ratings: Evaluating ETH based on over 80 data points.
  • On‑Chain Analytics: Tracking active wallets, staking trends, and developer activity.
  • Portfolio Optimization: Helping investors balance ETH exposure with other assets.
  • Market Timing Alerts: AI‑driven signals for buying or taking profits at the right time.

This gives ETH investors a competitive edge in volatile markets.

Risks of Investing in Ether

While ETH has strong fundamentals, risks remain:

  • Network Congestion: Despite Layer 2 solutions, high demand can still lead to expensive gas fees.
  • Regulatory Uncertainty: Ongoing debates about whether ETH could be classified as a security.
  • Competition: Emerging smart contract platforms like Solana and Avalanche challenge Ethereum’s dominance.

Using Token Metrics helps mitigate these risks by providing real‑time analytics and portfolio insights.

Practical Tips for ETH Investors

  1. Stake Your ETH: Earn passive income while contributing to network security.
  2. Diversify Holdings: Balance ETH with other high‑potential altcoins and stablecoins.
  3. Monitor Upgrades: Follow Ethereum roadmap updates (e.g., sharding, scalability improvements).
  4. Use Analytics Tools: Leverage Token Metrics to stay ahead of market trends.

Conclusion

Ether is more than just another cryptocurrency—it’s the lifeblood of the Ethereum ecosystem, powering decentralized applications, DeFi, NFTs, and enterprise solutions.

In 2025, holding ETH offers exposure to one of the most innovative and widely used blockchain platforms, making it a must‑have for serious crypto investors.

By combining long‑term holding strategies with AI‑powered insights from Token Metrics, investors can confidently navigate Ethereum’s growth trajectory and maximize returns in the years ahead.

Research

Altcoins Bull Run: How to Prepare and Profit in 2025

Token Metrics Team
6 min
MIN

Introduction: The Next Altcoin Bull Run

Altcoin bull runs are some of the most exciting periods in cryptocurrency, delivering life‑changing gains for prepared investors. These cycles often follow or coincide with Bitcoin rallies, as capital flows into smaller, high‑growth tokens in search of outsized returns.

In 2025, with AI‑powered platforms, institutional adoption, and innovative sectors like DeFi, AI tokens, and real‑world assets (RWAs) driving growth, the stage is set for a potentially historic altcoin bull run. This guide explains how to prepare, what to watch for, and how tools like Token Metrics can help you capitalize on this opportunity.

What Triggers an Altcoin Bull Run?

Understanding what drives these rallies is key to recognizing when one begins.

  1. Bitcoin’s Rally & Consolidation:
    Historically, altcoins outperform when Bitcoin dominance peaks and stabilizes, freeing capital for riskier plays.

  2. Narrative‑Driven Growth:
    Sectors like AI tokens (e.g., TMAI), Layer 2 scaling solutions, and DeFi protocols often spark renewed investor interest.

  3. Increased Institutional Involvement:
    The rise of crypto ETFs, staking products, and venture capital fuels liquidity for altcoins.

  4. Retail FOMO (Fear of Missing Out):
    Bull runs accelerate when mainstream investors pile in, chasing early winners.
    ‍

Signs an Altcoin Bull Run Is Starting

  • Rising Altcoin Market Cap: Watch for increasing total market cap outside Bitcoin, signaling inflows to smaller coins.
  • Bitcoin Dominance Decline: A drop in BTC dominance often correlates with altcoin rallies.
  • AI‑Detected Trend Shifts: Platforms like Token Metrics can identify early momentum signals across hundreds of tokens.
  • On‑Chain Activity Surge: Rising active wallets, transactions, and developer contributions are bullish indicators.

How to Prepare for the Next Bull Run

Preparation is everything. Here’s how to position yourself before the market takes off:

1. Build a Diversified Portfolio:
Combine large‑cap coins (Ethereum, Solana) with high‑potential small‑caps like Token Metrics AI (TMAI) or narrative‑driven DeFi tokens.

2. Use AI‑Powered Analytics:
Token Metrics leverages over 80 data points per token—including technicals, fundamentals, and sentiment—to help you spot early movers before the crowd.

3. Set Entry and Exit Plans:
Define profit targets and stop‑loss levels before entering trades to avoid emotional decisions during volatility.

4. Stay Liquid:
Keep a portion of your portfolio in stablecoins to seize opportunities during sharp pullbacks.

Top Narratives for the 2025 Bull Run

The next altcoin season will likely be driven by powerful narratives:

  • AI Tokens: Projects like Token Metrics AI (TMAI) and Fetch.ai (FET) combining blockchain and artificial intelligence.
  • Real‑World Asset Tokenization: Platforms enabling real estate, commodities, and equity tokenization.
  • DeFi Evolution: Next‑gen decentralized finance protocols offering higher yields and lower fees.
  • Layer 2 Scaling: Solutions like Polygon (MATIC) and Arbitrum (ARB) improving blockchain efficiency.

Strategies to Maximize Profits

  1. Dollar‑Cost Averaging (DCA):
    Invest gradually to reduce exposure to volatility while building positions in high‑conviction tokens.

  2. Swing Trading:
    Use short‑ to mid‑term trades to capture profits during parabolic moves. Token Metrics trading signals can help identify ideal entry and exit points.

  3. Staking & Yield Farming:
    Earn passive income on proof‑of‑stake tokens and DeFi platforms while holding long‑term assets.

  4. Portfolio Rebalancing:
    Periodically adjust allocations to lock in profits and maintain risk‑reward balance.

Managing Risk in a Bull Run

With great opportunity comes great risk. Here’s how to protect your gains:

  • Set Stop‑Loss Orders: Prevent catastrophic losses in case of sudden market reversals.
  • Take Profits Early: Secure gains incrementally instead of waiting for perfect tops.
  • Avoid Overleveraging: High leverage can amplify losses as quickly as profits.
  • Rely on Data: Use Token Metrics’ AI‑powered portfolio tools to track performance and adjust based on market signals.

The Role of Token Metrics in Bull Run Investing

Token Metrics is an essential tool for navigating altcoin bull markets, offering:

  • AI‑Generated Ratings: Scoring tokens based on fundamentals, technical analysis, and on‑chain data.
  • Narrative Detection: Identifying hot sectors like AI or DeFi before they trend.
  • Portfolio Optimization: Helping you allocate capital efficiently across high‑potential assets.
  • Real‑Time Alerts: Notifications for bullish or bearish momentum shifts.

This data‑driven approach helps investors stay ahead of the crowd and avoid emotional decision‑making during fast‑moving markets.

Common Mistakes to Avoid

  • Chasing Pumps: Don’t buy tokens already up several hundred percent without understanding their fundamentals.
  • Ignoring Fundamentals: Popularity alone doesn’t guarantee long‑term success—use platforms like Token Metrics for deep analysis.
  • Lack of an Exit Plan: Have clear profit targets and stick to them.

The Future of Altcoin Bull Runs

As crypto matures, AI‑enhanced analytics, regulatory clarity, and wider institutional adoption are likely to make future altcoin seasons more sustainable and inclusive.

In 2025, the winners will be those who combine smart preparation, narrative awareness, and AI‑powered tools like Token Metrics to maximize returns.

Conclusion

The 2025 altcoins bull run could be one of the most lucrative in crypto history, but success requires preparation, strategy, and discipline.

By diversifying across high‑potential narratives, using AI‑driven insights from Token Metrics, and following a clear plan, you can profit from explosive growth while managing risk effectively.

In altcoin bull runs, timing, data, and psychology are everything—get them right, and the opportunities are limitless.

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