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Pump and Dump Schemes - How to Spot and Avoid Investment Scams

Learn everything about pump and dump schemes and how to identify it, in this descriptive guide.
Token Metrics Team
7 Minutes
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As the world of finance continues to evolve, new and innovative investment opportunities have emerged. However, alongside these opportunities come potential risks and scams.

One such scam that has become increasingly prevalent is the "pump and dump" scheme. In this article, we'll discuss what a pump and dump scheme is, how to spot it, and how to avoid falling victim to such investment scams.

What is Pump and Dump?

Pump and dump is a type of investment fraud used in the financial market where one or more people intentionally raise the price of a stock, crypto or other financial assets by disseminating false or deceptive information to lure investors. 

Once the price has increased to the desired level, these manipulators sell their shares at a profit, leading to a decrease in price, and leaving innocent investors with securities that are either worthless or overpriced.

How Does the Pump and Dump Scheme Work?

The mechanics of a pump and dump scheme works by manipulating microcap assets, such as penny stocks or cheap cryptos, which are companies with a small market capitalization. These assets are usually traded at a very low price, and do not follow strict requirements for public listing.

Therefore, scammers can easily manipulate information about these assets. The lack of publicly available information provides fraudsters with favorable conditions since potential investors lack the necessary sources to verify all the information about a company and management.

Moreover, microcap assets are highly illiquid and have very low trading volume. As a result, even small transactions can significantly boost the asset price.

The fraudster typically starts by buying a large number of shares in that type of micro cap asset, then spreading false information about the company through various channels, such as social media, chat rooms, and email newsletters.

Once the price of the asset has been artificially inflated, the fraudsters will begin selling their holdings, realizing significant profits. As the scheme is uncovered, the price of the asset typically plummets, leaving unsuspecting investors with significant losses.

Types of Pump and Dump Schemes

There are several types of pump and dump schemes in financial world, including:

Pre-arranged pump and dump: A group of fraudsters will agree to buy a particular asset simultaneously, creating an artificial demand and price surge. Once the price has reached a certain level, the fraudsters will sell their holdings, causing the price to crash.

Social media pump and dump: Fraudsters will use social media platforms to spread false information and create hype around a particular cryptocurrency, stocks or any other asset, encouraging investors to buy. Once the price has been inflated, the fraudsters will sell their holdings.

Exchange-based pump and dump: Fraudsters will use exchanges with low liquidity to create artificial demand for a particular asset, causing the price to surge. Once the fraudsters have sold their holdings, the price typically crashes.

Role of Social Media in Pump and Dump Schemes

Social media plays a significant role in pump and dump schemes as it allows individuals to disseminate false or misleading information about a stock or cryptocurrency quickly and easily to a large audience. 

Scammers may create fake social media profiles or use existing ones to promote the cryptocurrency or digital asset and spread positive news about it, encouraging others to invest. They may also use social media to organize groups of investors to buy and sell the asset at specific times to manipulate its price. 

Social media platforms such as Twitter and Telegram are popular channels for these activities. Investors must be cautious and verify the accuracy of information before making investment decisions based on social media posts or messages.

Pump and Dump Examples

Here are some real-life examples of crypto pump and dump schemes:

Verge - In April 2018, the cryptocurrency Verge experienced a sudden price increase of over 300% in just a few hours. The price increase was caused by a group of individuals who coordinated a pump and dump scheme on social media platforms. The group created false hype around the cryptocurrency, which caused a massive influx of investors who were looking to get rich quickly. 

Soon after the scheme was executed, the value of the cryptocurrency dropped sharply, resulting in substantial losses for investors who failed to dispose of their holdings promptly.

Dogecoin - Dogecoin is a cryptocurrency that was created as a joke in 2013 but gained a significant following due to its popularity on social media. In 2021, a group of individuals on Reddit coordinated a pump and dump scheme on Dogecoin, causing its value to increase significantly in a very short span of time.

The group created a social media campaign that encouraged investors to buy and hold Dogecoin, which caused its value to skyrocket. However, as with all pump and dump schemes, the value of the cryptocurrency eventually plummeted, causing significant losses for investors who were not able to sell their holdings in time.

How to Spot Pump and Dump?

There are several warning signs that investors can look for to spot a pump and dump scheme -

High-pressure sales tactics - Fraudsters often use high-pressure sales tactics to convince investors to buy into a stock or crypto quickly before the price goes up. They may use language such as "this is a once-in-a-lifetime opportunity" or "you don't want to miss out on this."

Unsolicited investment advice - Be wary of unsolicited investment advice from people you don't know, especially if it comes in the form of an email or social media message. Fraudsters may pose as legitimate investment advisors or insiders and offer tips on assets that are "about to take off."

Huge price swings - If you see a stock that is experiencing huge price swings with no apparent reason, this could be a sign of a pump and dump scheme. 

Lack of information - If you can't find any information about a company or its products, this could be a red flag. Pump and dump fraudsters often create shell companies or use obscure assets to make it difficult for investors to do their due diligence.

Misleading information - Be skeptical of any information that seems too good to be true. Pump and dump fraudsters often make false or misleading statements about a company's financial health, products, or industry.

How to Avoid Pump and Dump Schemes?

Here are some tips for avoiding pump and dump investment scams:

Do your research - Before investing in any stock, crypto or other asset, do your research. Read the company's annual report, financial statements, and news articles about the company.

Be skeptical - If an investment opportunity seems too good to be true, it probably is. Be skeptical of high-pressure sales tactics, unsolicited investment advice, and promises of guaranteed returns.

Avoid small-cap cryptocurrencies or assets - Investors should be wary of investing in small-cap cryptocurrencies or assets, particularly those with low liquidity.

Use stop-loss orders - Investors can use stop-loss orders to automatically sell their holdings if the price of the cryptocurrency or assets falls below a certain level.

Diversify your portfolio - Don't put all your eggs in one basket. Diversify your portfolio by investing in a variety of stocks, bonds, cryptos and other assets. This will help minimize your risk and protect you from losses.

Use a reputable trading platform - When buying or selling assets, use a reputable trading platform only. Check the platform's credentials and make sure they are trusted, widely used and legally registered.

Is Pump and Dump illegal?

Yes, the pump and dump scheme is illegal as it involves the intentional manipulation of the price of assets through false or misleading information. This scheme is a violation of securities laws in many jurisdictions and can result in serious legal consequences for those who participate in it. 

In addition to legal repercussions, individuals who fall victim to the pump and dump scheme can suffer significant financial losses. It is essential for investors to be aware of the risks associated with this fraudulent activity and to exercise caution when investing in cryptocurrencies.

The Bottom Line

In conclusion, the pump and dump scheme is a fraudulent trading strategy that manipulates the price of financial assets by artificially inflating its value resulting in illegal profits for a select group of individuals. 

It is important for investors to be cautious, while making investment related decisions in the stocks, cryptos and digital assets. Since these assets can be volatile and unpredictable.

Disclaimer

The information provided on this website does not constitute investment advice, financial advice, trading advice, or any other sort of advice and you should not treat any of the website's content as such.

Token Metrics does not recommend that any cryptocurrency should be bought, sold, or held by you. Do conduct your own due diligence and consult your financial advisor before making any investment decisions.

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Crypto is volatile and can lose value. Past performance is not indicative of future results. This article is for research/education, not financial advice.

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In a volatile cycle, emotion creeps in: chasing winners late, cutting losers early, or missing re-entry after fear. Rules-based crypto indexing applies consistent criteria—constituent selection, weighting, and rebalancing—so you don’t have to improvise in stress.

For readers comparing crypto index options, think of it as a codified playbook. A rules-based crypto index is a methodology-driven basket that follows predefined signals (e.g., market regime) and maintenance schedules (e.g., weekly rebalancing), aiming for repeatable behavior across cycles.

Rules-based crypto indexing is a systematic approach that tracks a defined universe (e.g., top-100 by market cap) and maintains it on a fixed cadence, with explicit rules for when to hold tokens and when to de-risk into stablecoins.

How the TM Global 100 Index Works (Plain English)

  • Regime switching: When the market signal is bullish, the index holds the top 100 assets by market cap; when bearish, it moves to stablecoins until conditions improve.
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  • Transparency: A Strategy modal and Gauge → Treemap → Transactions Log show the signal, current mix, and every change recorded.

What you’ll see on launch: Price tile, “tokens: 100,” “rebalances weekly,” and a fast ~90-second Buy flow with fee/slippage previews.

See the strategy and rules. (TM Global 100 strategy)

Benefits at a Glance (Why This Beats DIY)

  • Time & operational drag: Skip juggling 20–100 tickers, wallets, and venues.
  • Execution quality: A single indexed flow can help reduce piecemeal slippage and duplicated fees.
  • No missed rotations: Weekly rebalancing and regime switching reduce the cost of being late to trends—or late to de-risk.
  • Always-on visibility: Holdings treemap + table + transactions log remove the black box.
  • Behavioral edge: Clear rules can limit panic sells and FOMO buys during turbulence.
  • Portfolio role: A disciplined core that you can complement with selective satellites.

Step-by-Step: How to Get Early Access (Waitlist)

  1. Open the Token Metrics Indices hub and select TM Global 100.
  2. Click Join Waitlist and enter your email for launch-day access.
  3. (Optional) Connect your wallet so you’re ready to fund.
  4. On launch, review the Gauge → Treemap → Transactions to confirm the current mix.
  5. Tap Buy Index, review fees/slippage, and confirm (about 90 seconds end-to-end).
  6. Track your position and every weekly rebalance in My Indices and the Transactions Log.

→ Join the waitlist to be first to trade TM Global 100.

Decision Guide: Is This Right for You?

  • Hands-Off Allocator: Want broad market beta with an explicit de-risking rule. Consider if you resist micromanaging.
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  • Tax/Compliance Conscious: Prefer consolidated rebalances over many ad hoc trades.
  • TM Research Follower: Want to pair TM insights with a rules-based execution layer.
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What is a rules-based crypto index?

A methodology-driven basket that follows predefined rules for asset selection, weighting, and maintenance. In TM Global 100, that means top-100 exposure in bullish regimes and stablecoins in bearish regimes, with weekly rebalancing and full transparency.

How often does the index rebalance?

Weekly. This cadence refreshes constituents and weights to align with current market-cap rankings; separate regime switches can move between tokens and stablecoins.

What triggers the move to stablecoins?

A documented market signal. When it turns bearish, the index exits to stablecoins; when bullish resumes, it re-enters the top-100 basket.

Can I fund with USDC or fiat?

Funding options will surface based on your connected wallet and supported rails. USDC settlement on sells is supported; fiat on-ramps may be added over time.

Is the wallet custodial?

No. The embedded wallet is self-custodial—you control your keys and assets.

How are fees shown?

Before confirming a trade, you’ll see estimated gas, platform fee, max slippage, and min expected value—so you can proceed with clarity.

How do I join the waitlist?

Go to the Indices hub, open TM Global 100, and enter your email. You’ll receive a launch-day link to buy.

Security, Risk & Transparency

  • Self-custody by default: You control your wallet.
  • Defense-in-depth: 2FA/account security features and explicit transaction prompts.
  • Clear economics: Fee and slippage previews before you confirm.
  • Auditability: Holdings treemap + table + transactions log document every change.
  • Methodology limits: Regime logic may not capture every market nuance; weekly cadence can differ from intraday moves.
  • Regional availability: On-ramps and features can vary by jurisdiction.

Crypto is volatile and can lose value. Past performance is not indicative of future results. This article is for research/education, not financial advice.

After a volatile cycle, the edge is process. Token Metrics Global 100 combines rules-based crypto indexing, weekly rebalancing, and full transparency so you can participate in upside and step aside during bears—without running your own spreadsheets. If that’s the core you’ve been missing, join the waitlist now.

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If you’ve ever bought a “basket” of coins and then wondered what you actually hold, you’re not alone. The Token Metrics Global 100 solves that by pairing a rules-based strategy with radical visibility: an interactive holdings treemap, sortable table, and a real-time transactions log—so you can see what you own at all times. This transparency sits on top of a simple idea: a top-100 crypto index when markets are bullish and stablecoins when they’re not, with weekly rebalancing and one-click buy at launch. The result is clarity for hands-off allocators and discipline for active traders—without spreadsheets or manual rebalances.

→ Join the waitlist to be first to trade TM Global 100.

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Today’s crypto investor expects more than a chart and a headline weight. You want to audit your index: which coins, what size, and what changed after each rebalance. That’s exactly why we ship three visibility layers on day one: Gauge → Treemap → Transactions Log—plus a classic holdings table for power users.

In practical terms, a holdings treemap shows proportional weights at a glance, a table lets you sort and export details, and a transactions log chronicles every add/trim/exit during rebalances and regime switches. Together, they answer the search intent behind “crypto index holdings” and “weekly rebalancing” with an immediately scannable source of truth.

How the TM Global 100 Index Works (Plain English)

  • Regime switching: When our market signal is bullish, the index holds the top 100 assets by market cap. When bearish, it exits to stablecoins and waits for a re-entry signal.
  • Weekly rebalancing: We adjust constituents and weights weekly to reflect updated rankings—so the index stays aligned with the market.
  • Transparency: You’ll see a Strategy modal (rules at a glance), a market signal gauge, an interactive Holdings treemap & table, and a Transactions log that records rebalances and regime shifts.

What you’ll see on launch: A price tile, “tokens: 100,” “rebalances weekly,” and a Buy Index flow that can complete in about 90 seconds, end-to-end.

See the strategy and rules. (TM Global 100 strategy)

Benefits at a Glance (Why This Beats DIY)

  • Time saved: Skip ranking lists, manual screeners, and cross-exchange rebalances.
  • Lower execution drag: A single indexed flow helps reduce the slippage and fees you’d pay hopping between many tokens.
  • No missed cycles: Weekly rebalances help capture changes in the top-100 while the regime switch avoids guesswork when markets turn.
  • Full visibility: Treemap + table + transactions let you see exactly what changed and why—no black boxes.
  • Rules over vibes: A consistent methodology can reduce emotional decisions during drawdowns and market euphoria.

Step-by-Step: How to Get Early Access (Waitlist)

  1. Open the Indices hub and select TM Global 100. (Token Metrics Indices hub)
  2. Join the waitlist with your email to get launch-day access and updates.
  3. (Optional) Connect your wallet so you’re ready to buy at launch.
  4. On launch: Open TM Global 100, review the Gauge → Treemap → Transactions, and tap Buy Index.
  5. Confirm the buy: You’ll see estimates for fees/slippage and the current token mix.
  6. Track your position: Your holdings and every rebalance appear in My Indices and the Transactions Log.

→ Join the waitlist to be first to trade TM Global 100.

Decision Guide: Is This Right for You?

  • Hands-Off Allocator: Want “own the market” exposure and automatic upkeep. Consider if you dislike micromanaging.
  • Active Trader: Want a disciplined core that moves to stablecoins in bears while you take satellite bets elsewhere.
  • TM Member/Prospect: Already trust Token Metrics research and want rules-based execution with full visibility.
  • Starter Portfolio Builder: Prefer a single decision over 20+ token buys and periodic DIY reweights.
  • Transparency Seeker: You won’t tolerate black-box products; you want a real transactions log and holdings you can audit.
  • Tax-Aware Rebalancer: You’d rather not run frequent piecemeal trades yourself.
  • Mobile-First User: Want a fast, on-page buy flow instead of tab-hopping across venues.
  • Analytics Fan: Enjoy comparing weights and changes in the treemap after each weekly rebalance.

FAQs

What is a crypto index with a holdings treemap?

It’s a rules-based basket of cryptocurrencies where you can visually inspect weights via an interactive treemap, alongside a sortable table and a transactions log that records every rebalance and regime switch.

It’s a rules-based basket of cryptocurrencies where you can visually inspect weights via an interactive treemap, alongside a sortable table and a transactions log that records every rebalance and regime switch.

Weekly. Rebalances update constituents/weights to reflect current top-100 rankings; separate regime switches can also move the portfolio between tokens and stablecoins when the market signal changes.

What triggers the move to stablecoins?

A proprietary market signal. When bearish, the index exits tokens to stablecoins; when bullish resumes, it re-enters the top-100 basket.

Can I fund with USDC or fiat?

At launch, funding/settlement options surface based on your connected wallet and supported chains. USDC payout is supported on selling; fiat on-ramps may be added later.

Is the wallet custodial?

No. The embedded wallet is self-custodial—you control your funds.

How are fees shown?

Before you confirm, the buy flow surfaces estimated gas, platform fee, max slippage, and min expected value.

How do I join the waitlist?

Open the Indices hub, navigate to TM Global 100, and add your email. You’ll be notified on launch with a direct link to buy.

Security, Risk & Transparency

  • Self-custody: Embedded smart wallet with user control.
  • Operational clarity: Weekly rebalances; regime logic documented in the Strategy modal.
  • Fee & slippage preview: All surfaced before you confirm a trade.
  • Data integrity: Holdings treemap + table and transactions log reflect each executed change.

Regional notes: Availability and on-ramps can vary by jurisdiction. Crypto is volatile and can lose value. Past performance is not indicative of future results. This article is for research/education, not financial advice.

Conclusion

Token Metrics Global 100 is built for investors who want broad market exposure and the receipts to prove what they hold—treemap, table, and transactions on every rebalance. If you value rules, discipline, and transparency, join the waitlist and be ready on launch day.

Click here to get early access to Token Metrics indices.

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