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Pump and Dump Schemes - How to Spot and Avoid Investment Scams

Learn everything about pump and dump schemes and how to identify it, in this descriptive guide.
Token Metrics Team
7 Minutes
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As the world of finance continues to evolve, new and innovative investment opportunities have emerged. However, alongside these opportunities come potential risks and scams.

One such scam that has become increasingly prevalent is the "pump and dump" scheme. In this article, we'll discuss what a pump and dump scheme is, how to spot it, and how to avoid falling victim to such investment scams.

What is Pump and Dump?

Pump and dump is a type of investment fraud used in the financial market where one or more people intentionally raise the price of a stock, crypto or other financial assets by disseminating false or deceptive information to lure investors. 

Once the price has increased to the desired level, these manipulators sell their shares at a profit, leading to a decrease in price, and leaving innocent investors with securities that are either worthless or overpriced.

How Does the Pump and Dump Scheme Work?

The mechanics of a pump and dump scheme works by manipulating microcap assets, such as penny stocks or cheap cryptos, which are companies with a small market capitalization. These assets are usually traded at a very low price, and do not follow strict requirements for public listing.

Therefore, scammers can easily manipulate information about these assets. The lack of publicly available information provides fraudsters with favorable conditions since potential investors lack the necessary sources to verify all the information about a company and management.

Moreover, microcap assets are highly illiquid and have very low trading volume. As a result, even small transactions can significantly boost the asset price.

The fraudster typically starts by buying a large number of shares in that type of micro cap asset, then spreading false information about the company through various channels, such as social media, chat rooms, and email newsletters.

Once the price of the asset has been artificially inflated, the fraudsters will begin selling their holdings, realizing significant profits. As the scheme is uncovered, the price of the asset typically plummets, leaving unsuspecting investors with significant losses.

Types of Pump and Dump Schemes

There are several types of pump and dump schemes in financial world, including:

Pre-arranged pump and dump: A group of fraudsters will agree to buy a particular asset simultaneously, creating an artificial demand and price surge. Once the price has reached a certain level, the fraudsters will sell their holdings, causing the price to crash.

Social media pump and dump: Fraudsters will use social media platforms to spread false information and create hype around a particular cryptocurrency, stocks or any other asset, encouraging investors to buy. Once the price has been inflated, the fraudsters will sell their holdings.

Exchange-based pump and dump: Fraudsters will use exchanges with low liquidity to create artificial demand for a particular asset, causing the price to surge. Once the fraudsters have sold their holdings, the price typically crashes.

Role of Social Media in Pump and Dump Schemes

Social media plays a significant role in pump and dump schemes as it allows individuals to disseminate false or misleading information about a stock or cryptocurrency quickly and easily to a large audience. 

Scammers may create fake social media profiles or use existing ones to promote the cryptocurrency or digital asset and spread positive news about it, encouraging others to invest. They may also use social media to organize groups of investors to buy and sell the asset at specific times to manipulate its price. 

Social media platforms such as Twitter and Telegram are popular channels for these activities. Investors must be cautious and verify the accuracy of information before making investment decisions based on social media posts or messages.

Pump and Dump Examples

Here are some real-life examples of crypto pump and dump schemes:

Verge - In April 2018, the cryptocurrency Verge experienced a sudden price increase of over 300% in just a few hours. The price increase was caused by a group of individuals who coordinated a pump and dump scheme on social media platforms. The group created false hype around the cryptocurrency, which caused a massive influx of investors who were looking to get rich quickly. 

Soon after the scheme was executed, the value of the cryptocurrency dropped sharply, resulting in substantial losses for investors who failed to dispose of their holdings promptly.

Dogecoin - Dogecoin is a cryptocurrency that was created as a joke in 2013 but gained a significant following due to its popularity on social media. In 2021, a group of individuals on Reddit coordinated a pump and dump scheme on Dogecoin, causing its value to increase significantly in a very short span of time.

The group created a social media campaign that encouraged investors to buy and hold Dogecoin, which caused its value to skyrocket. However, as with all pump and dump schemes, the value of the cryptocurrency eventually plummeted, causing significant losses for investors who were not able to sell their holdings in time.

How to Spot Pump and Dump?

There are several warning signs that investors can look for to spot a pump and dump scheme -

High-pressure sales tactics - Fraudsters often use high-pressure sales tactics to convince investors to buy into a stock or crypto quickly before the price goes up. They may use language such as "this is a once-in-a-lifetime opportunity" or "you don't want to miss out on this."

Unsolicited investment advice - Be wary of unsolicited investment advice from people you don't know, especially if it comes in the form of an email or social media message. Fraudsters may pose as legitimate investment advisors or insiders and offer tips on assets that are "about to take off."

Huge price swings - If you see a stock that is experiencing huge price swings with no apparent reason, this could be a sign of a pump and dump scheme. 

Lack of information - If you can't find any information about a company or its products, this could be a red flag. Pump and dump fraudsters often create shell companies or use obscure assets to make it difficult for investors to do their due diligence.

Misleading information - Be skeptical of any information that seems too good to be true. Pump and dump fraudsters often make false or misleading statements about a company's financial health, products, or industry.

How to Avoid Pump and Dump Schemes?

Here are some tips for avoiding pump and dump investment scams:

Do your research - Before investing in any stock, crypto or other asset, do your research. Read the company's annual report, financial statements, and news articles about the company.

Be skeptical - If an investment opportunity seems too good to be true, it probably is. Be skeptical of high-pressure sales tactics, unsolicited investment advice, and promises of guaranteed returns.

Avoid small-cap cryptocurrencies or assets - Investors should be wary of investing in small-cap cryptocurrencies or assets, particularly those with low liquidity.

Use stop-loss orders - Investors can use stop-loss orders to automatically sell their holdings if the price of the cryptocurrency or assets falls below a certain level.

Diversify your portfolio - Don't put all your eggs in one basket. Diversify your portfolio by investing in a variety of stocks, bonds, cryptos and other assets. This will help minimize your risk and protect you from losses.

Use a reputable trading platform - When buying or selling assets, use a reputable trading platform only. Check the platform's credentials and make sure they are trusted, widely used and legally registered.

Is Pump and Dump illegal?

Yes, the pump and dump scheme is illegal as it involves the intentional manipulation of the price of assets through false or misleading information. This scheme is a violation of securities laws in many jurisdictions and can result in serious legal consequences for those who participate in it. 

In addition to legal repercussions, individuals who fall victim to the pump and dump scheme can suffer significant financial losses. It is essential for investors to be aware of the risks associated with this fraudulent activity and to exercise caution when investing in cryptocurrencies.

The Bottom Line

In conclusion, the pump and dump scheme is a fraudulent trading strategy that manipulates the price of financial assets by artificially inflating its value resulting in illegal profits for a select group of individuals. 

It is important for investors to be cautious, while making investment related decisions in the stocks, cryptos and digital assets. Since these assets can be volatile and unpredictable.

Disclaimer

The information provided on this website does not constitute investment advice, financial advice, trading advice, or any other sort of advice and you should not treat any of the website's content as such.

Token Metrics does not recommend that any cryptocurrency should be bought, sold, or held by you. Do conduct your own due diligence and consult your financial advisor before making any investment decisions.

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Research

Top 5 Crypto Trading Platforms in July 2025 – Token Metrics Leads the Crypto AI Revolution

Token Metrics Team
8 min

Cryptocurrency trading continues to evolve rapidly in 2025, driven by the rise of AI, automation, and real-time analytics. Choosing the right platform is critical to your success as a trader or investor. In this comprehensive guide, we’ll explore the top 5 crypto trading platforms in July 2025, explain what crypto trading is, discuss its different types, and show why Token Metrics stands out as the best AI-powered analytics and moonshot discovery platform.

What Is Crypto Trading?

Crypto trading involves buying and selling cryptocurrencies like Bitcoin (BTC), Ethereum (ETH), and thousands of altcoins on digital platforms to make a profit. Traders capitalize on price fluctuations by entering positions in the market—either manually or using automation.

Unlike traditional stock trading, crypto trading is:

  • Decentralized: No central authority or intermediary
  • 24/7: Markets never close
  • Highly volatile: Prices can swing dramatically in minutes
  • Global: Access from anywhere with an internet connection

Types of Crypto Trading

There are several crypto trading strategies and approaches depending on your goals, risk tolerance, and available tools:

1. Spot Trading

Buying and selling actual cryptocurrencies at current market prices. It’s simple and widely used by beginners.

2. Margin Trading

Using borrowed funds to increase exposure. This amplifies gains but also increases risk.

3. Derivatives Trading

Traders speculate on future prices using products like futures and options without owning the underlying assets.

4. Scalping

A short-term strategy that aims to profit from small price movements—often requiring advanced bots or tools.

5. Swing Trading

Holding a position for several days or weeks to capitalize on medium-term trends.

6. Automated Trading (Bot Trading)

Using algorithms or AI to execute trades based on predefined strategies or signals.

7. Copy Trading

Mimicking the trades of successful traders through social platforms.

Top 5 Crypto Trading Platforms in July 2025

Here are the best platforms based on performance, tools, security, and innovation:

1. Token Metrics – Best for AI Crypto Trading and Moonshot Discovery

Website: tokenmetrics.com

Token Metrics is not a traditional exchange but a powerful AI-driven analytics and trading platform. It helps users discover high-potential tokens, evaluate them using real-time data, and automate smarter trades.

Key Features:

  • AI-Powered Token Grades: Evaluate tokens with Investor and Trader Grades based on 80+ data points (technical, fundamental, on-chain).
  • Bullish/Bearish Signals: Real-time alerts to buy or sell based on AI predictions.
  • Moonshots: Daily algorithmic picks of hidden altcoin gems poised for explosive growth.
  • Prebuilt Indices: AI-managed portfolios based on market trends (e.g., DeFi, AI, Layer 1).
  • Custom Alerts: Get notified by price, percent change, or grade triggers via email, SMS, or Telegram.
  • API & SDK Access: Build bots and AI agents using Token Metrics data with Python and TypeScript SDKs.
  • $TMAI Token: Powers the ecosystem and is used for community participation, Moonshots, and future governance.

Token Metrics empowers retail traders and institutional investors with AI precision, data transparency, and deep insights that traditional platforms simply don’t offer.

Why It Stands Out: No other platform blends AI-driven analytics, moonshot discovery, and real-time alerts with developer tools at this scale. It’s ideal for both hands-on traders and automated trading systems.

2. Binance – Best for Global Liquidity and Trading Pairs

Website: binance.com

Binance is the largest centralized exchange by volume and offers extensive spot, margin, and futures trading. It supports hundreds of tokens and provides access to a robust launchpad, NFT marketplace, and staking.

Pros:

  • Over 600+ coins and trading pairs
  • Advanced trading tools and mobile apps
  • Low trading fees and deep liquidity

Cons:

  • Regulatory scrutiny in some countries
  • Complex UI for beginners

Best For: Professional traders seeking high liquidity and advanced tools.

3. Coinbase – Best for Beginner-Friendly Experience

Website: coinbase.com

Coinbase is the go-to platform for beginners and U.S. traders. It provides an intuitive interface, secure storage, and educational resources.

Pros:

  • Easy to use
  • Licensed and regulated in the U.S.
  • FDIC-insured USD balances

Cons:

  • Higher fees than competitors
  • Limited number of altcoins compared to Binance

Best For: Beginners and passive investors in regulated regions.

4. Kraken – Best for Security and Staking

Website: kraken.com

Kraken is known for its strong security protocols and staking services. It offers spot, margin, and futures trading with a reputation for transparency.

Pros:

  • High-level security features
  • 24/7 support
  • Low latency trading

Cons:

  • UI not as intuitive as Coinbase
  • Limited educational content

Best For: Traders prioritizing security and staking rewards.

5. Bitget – Best for Copy Trading and Derivatives

Website: bitget.com

Bitget is gaining popularity for its copy trading features and derivatives market. It allows users to replicate the trades of successful investors automatically.

Pros:

  • Strong copy trading ecosystem
  • Competitive futures trading fees
  • Integrated strategy center

Cons:

  • Smaller selection of tokens vs. Binance
  • Less known in the U.S.

Best For: Passive traders and futures enthusiasts.

Why Token Metrics Is the Future of AI Crypto Trading

While exchanges like Binance and Coinbase focus on execution, Token Metrics gives you the intelligence to know what to trade and when. Its AI-powered platform serves as the brain behind your trades—scanning thousands of tokens daily and distilling actionable insights in real time.

Whether you want to:

  • Catch early moonshots
  • Build a winning portfolio
  • Automate signals into bots
  • Backtest trading strategies using real data
  • Receive alerts before major breakouts

…Token Metrics is the most powerful analytics and trading assistant available in 2025.

Final Thoughts

Choosing the best crypto trading platform depends on your trading style and goals. For execution, Binance and Coinbase remain strong contenders. But if you're looking to gain an unfair advantage through AI, automate your workflow, and catch the next 10x altcoin before the crowd, Token Metrics is unmatched.

As AI continues to reshape crypto in 2025, platforms like Token Metrics will become the go-to infrastructure for intelligent investing. Don’t just trade crypto—trade with insight.

Crypto Basics

Crypto Moonshot Trading Strategy: How to Use Buy/Sell Signals for Maximum Gains in July 2025

Token Metrics Team
8 min

In the world of crypto, everyone dreams of discovering the next moonshot—that early-stage altcoin with the potential to deliver 10x, 50x, or even 100x returns. But finding the right token is only half the battle. The real key to success lies in your trading strategy—knowing when to buy, when to hold, and when to sell.

In this highly informative and SEO-optimized guide, we'll walk you through a proven crypto moonshot trading strategy using AI-powered buy/sell signals, real-time metrics, and automated tools. Whether you're a beginner or an experienced trader, this guide will help you maximize profits and reduce risks in 2025’s volatile crypto markets.

What Is a Moonshot in Crypto?

A crypto moonshot is an early-stage cryptocurrency with high upside potential—typically characterized by:

  • Low market cap (often under $50M)
  • Early listings (usually on DEXs or small exchanges)
  • Strong momentum or narrative (AI, DePIN, RWA, etc.)
  • Undervalued fundamentals

Moonshots are not just about luck—they require precise timing, data-driven decisions, and a disciplined trading strategy.

Why You Need a Moonshot Trading Strategy

While moonshots offer huge potential returns, they also come with extreme volatility. Without a clear entry and exit strategy, traders risk:

  • Buying too late (after the pump)
  • Selling too early (missing major gains)
  • Holding too long (watching gains vanish)

That’s why successful moonshot trading is all about executing at the right moment, based on real-time buy and sell signals.

How Buy/Sell Signals Work in Moonshot Trading

Buy/sell signals are automated indicators based on technical analysis, AI modeling, and data trends. When applied to moonshots, they help traders:

  • Identify breakout momentum (Buy signal)
  • Detect overbought or reversal zones (Sell signal)
  • Avoid emotional decision-making
  • Automate trades and alerts

Token Metrics—one of the top AI crypto analytics platforms in 2025—offers integrated buy/sell signals as part of its Moonshots feature.

Token Metrics Moonshots: AI-Powered Buy/Sell Signals

Token Metrics uses artificial intelligence to monitor over 6,000 tokens and identify daily Moonshots—early-stage tokens with exceptional upside potential. Each token is scored using over 80 data points, including:

  • Price momentum
  • Market cap growth
  • Exchange activity
  • On-chain volume
  • Social sentiment
  • Developer engagement

The platform then issues Bullish (buy) and Bearish (sell) signals to help traders time their entries and exits more precisely.

Step-by-Step: Moonshot Trading Strategy Using Buy/Sell Signals

Here’s a structured approach to building a winning moonshot trading strategy using Token Metrics:

Step 1: Discover New Moonshots

  • Log into Token Metrics and navigate to the Ratings Page.
  • Click the “Moonshots” tab to view tokens flagged by AI as high-upside.
  • Prioritize tokens with:

    • High and rising Trader Grade
    • Increasing 24H volume
    • Market cap under $100M
    • Bullish signal in the last 48 hours

Step 2: Review Buy Signals

  • Each Moonshot token includes a Bullish Signal if AI algorithms detect a breakout pattern.
  • This buy signal is triggered when a token shows:

    • Positive trend momentum
    • Strength across technical indicators (RSI, MACD, trendlines)
    • Accelerating volume or wallet activity

✅ Pro Tip: Combine Bullish signals with a recent Moonshot entry (within the past 3 days) for the best short-term upside potential.

Step 3: Set Entry Price and Allocation

  • Enter the trade using a small allocation (e.g., 1–3% of your total portfolio) to manage risk.
  • Use Token Metrics' Swap Widget to buy directly from the Moonshots page—saving time and avoiding DEX errors.

Step 4: Monitor Price Action and Grade Movement

  • Use the Token Details Page to track:

    • Real-time price chart
    • Live ROI since entry
    • Any changes in Trader Grade
    • Buy/Sell signal updates

Token Metrics continuously analyzes live data. If momentum starts to fade, the platform may issue a Bearish Signal, suggesting it's time to exit.

Step 5: Execute Sell Based on Bearish Signal or ROI Target

There are two ways to exit your moonshot trade:

🟢 Method A: Sell on Bearish Signal

  • When the token’s momentum weakens, AI may flag a Bearish Signal
  • This means a possible trend reversal, ideal for short-term traders looking to lock in gains.

🟢 Method B: Set ROI Targets

  • Sell 50% of your position at 2x, 30% at 5x, and hold the rest for a potential 10x+
  • Use Token Metrics alerts to track when ROI milestones are hit

✅ Pro Tip: Combine both methods—sell early if a Bearish Signal appears, or scale out using a profit-taking ladder.

Risk Management Tips for Moonshot Trading

Even with powerful tools, moonshot trading is high-risk. Follow these tips to protect your capital:

1. Start Small

Never go all-in on a single Moonshot. Spread your bets across multiple tokens to increase your odds of success.

2. Use Stop Losses

Set a stop loss between 20%–30% below your entry price to prevent major drawdowns.

3. Track Past Moonshots

Use Token Metrics’ Past Moonshots view to study which tokens succeeded and what signals preceded them.

4. Leverage Alerts

Use custom alerts to get notified when:

  • A new Moonshot is added
  • A token hits your ROI target
  • A Bearish signal is triggered

Tools to Supercharge Your Strategy

Token Metrics integrates with:

  • Telegram, Slack, and Discord alerts
  • API and SDK access to automate trades
  • Swap widget for 1-click buying from Moonshots page
  • MCP Server to unify data across agents and trading bots

Final Thoughts: Trade Moonshots Like a Pro

In 2025, crypto markets are more efficient than ever. Random guessing and influencer hype don’t cut it anymore.

To win, you need:
✅ Smart discovery
✅ Timely entries
✅ Strategic exits
✅ Reliable signals

With Token Metrics Moonshots and AI-powered buy/sell signals, you get the full toolkit to trade early-stage altcoins with confidence. It’s the edge every trader needs in the age of intelligent automation.

Get Started Today

  • 🔥 Sign up at tokenmetrics.com
  • 🔍 Explore the Moonshots tab
  • 📈 Track live buy/sell signals
  • 🛒 Buy instantly using the swap widget

🧠 Trade smarter, not harder

Crypto Basics

Crypto Moonshot - The Ultimate Guide to High-Risk, High-Reward Opportunities in Crypto in July 2025

Token Metrics Team
8 min

In both tech and investing, the term “moonshot” has become a buzzword. But what does it really mean—especially in the world of cryptocurrency? In 2025, where crypto markets move faster than ever and fortunes are made in weeks, understanding what a moonshot is—and how to spot one—can be the difference between average returns and life-changing gains.

In this guide, we’ll explore what a moonshot is, where the term originated, how it applies to crypto, and how platforms like Token Metrics are using AI to identify real moonshot opportunities before they go mainstream.

What Is a Moonshot?

At its core, a moonshot refers to a bold, ambitious goal or project that aims for massive success—despite high risk and low probability. The term comes from the U.S. Apollo missions, which set out to put a man on the moon in the 1960s—a seemingly impossible goal at the time.

In the tech world, “moonshot” often describes breakthrough innovations with radical upside potential, like:

  • Electric cars replacing gasoline
  • AI replacing human labor
  • SpaceX launching Mars colonization

In crypto, a moonshot is an early-stage altcoin with the potential for 10x, 50x, or even 100x returns—if discovered before the crowd.

What Is a Moonshot in Crypto?

A crypto moonshot is a low-cap cryptocurrency project that has strong fundamentals, an emerging narrative, or technical signals that suggest it could deliver explosive gains in a short timeframe.

These tokens are usually:

  • Undervalued or under-the-radar
  • Not yet listed on major exchanges like Binance or Coinbase
  • In sectors with rising interest (AI, DePIN, Layer 2, RWA, etc.)
  • Backed by a solid team, roadmap, or tech innovation

But moonshots come with high risk. For every 100x winner, there are dozens of tokens that go to zero. That’s why smart investors use data, not hype, to find real opportunities.

Why Do Traders Hunt for Moonshots?

1. Asymmetric Returns

With moonshots, you risk $100 for the chance to earn $10,000. That level of upside doesn’t exist in traditional markets.

2. Small Capital, Big Potential

You don’t need millions to win big. Moonshots give retail traders a fighting chance to outperform institutions—if they find the token early enough.

3. Innovation at the Edge

Moonshot tokens often represent the bleeding edge of blockchain innovation—from decentralized AI to tokenized real-world assets.

The Problem with Finding Moonshots

Despite the massive upside, most traders miss the real moonshots and end up buying the hype too late.

Why?

  • Too much noise: Social media is flooded with pump-and-dump schemes.
  • Lack of research: Retail investors often follow influencers instead of analyzing fundamentals.
  • Fragmented data: It’s hard to compare tokens across metrics like on-chain activity, technicals, sentiment, and fundamentals.

This is why platforms like Token Metrics are changing the game.

How Token Metrics Helps You Find Real Moonshots

Token Metrics is an AI-powered crypto analytics and trading platform that includes a dedicated Moonshots feature—designed to help users find early-stage altcoins before they pump.

What Makes It Different:

  • AI-driven token scoring using 80+ metrics
  • Real-time Trader Grades and Investor Grades
  • Transparent entry dates, market caps, and live ROI
  • In-app Buy button for instant on-chain swaps

You don’t have to guess. The platform’s AI analyzes thousands of tokens daily and surfaces a curated list of Moonshots based on data—not hype.

How to Use Token Metrics Moonshots?

Step 1: Go to the Ratings Page

From your Token Metrics dashboard, click on the Ratings tab to access AI scores for thousands of tokens.

Step 2: Click the “Moonshots” Tab

Inside Ratings, select the Moonshots tab to view tokens with the highest potential based on current trends.

Step 3: Review the Data

Each Moonshot includes:

  • Trader Grade (with change %)
  • 24H volume
  • Market cap
  • Entry date
  • ROI since entry

You can also explore Past Moonshots to verify previous performance.

Step 4: Do Your Due Diligence

Click a token to open its full details page—real-time chart, top holders, fundamental analysis, exchange listings, and more.

Step 5: Buy Instantly

Click the Buy button to use the integrated swap widget for direct on-chain purchases—no need to leave the platform.

Are Moonshots Legit?

Yes—if you use the right tools.

Moonshots are not meme coins or influencer pumps. A legitimate moonshot is backed by data, momentum, and real fundamentals.

With Token Metrics, you can:

  • Avoid emotional trading
  • Use AI insights to guide decisions
  • See historical results to validate picks
  • Get alerts when new moonshots emerge

In short: Moonshots are legit if they’re backed by research—not hype.

Final Thoughts: Why Moonshots Matter in 2025

The crypto landscape is becoming more competitive every day. Gone are the days when you could randomly buy a new token and expect 10x returns.

In 2025, traders need smart tools, real data, and automated insights to stay ahead of the curve.

That’s where Moonshots come in.

They represent the cutting edge of early-stage discovery—where small bets can lead to massive wins. And with platforms like Token Metrics leading the charge, moonshot investing is becoming smarter, faster, and more accessible than ever before.

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