Crypto Basics

Top Crypto Narratives in 2024 - Token Metrics Moon Awards

Discover the top crypto narratives of 2024 with the Token Metrics Moon Awards. Unveil the top trends shaping the future of the crypto industry.
Token Metrics Team
11 Minutes
MIN

Welcome to the Token Metrics Moon Awards, a distinguished recognition in the cryptocurrency industry that honors platforms, projects, and initiatives with significant impact. 

Today, we're excited to announce a new Moon Awards category - Top Crypto Narratives in 2024.

Selection Process - Token Metrics highly values its audience, viewing them as the foundation of its operations. Our method, deeply ingrained in community engagement, ensures that our awards' results authentically represent crypto enthusiasts' sentiments and experiences.

Elevating Community Insights - The Moon Awards by Token Metrics aim to magnify the community's voice, offering a clear and concentrated assessment of the entities propelling advancement in the sector. 

Through engagement with our community members and user voting, we've compiled a comprehensive list of the Top Crypto Narratives for 2024 based on extensive survey data and user votes. 

This article will delve into the fabric of the crypto narrative, from deciphering its core concepts to exploring its significance and the upcoming trends that could shape the future economy. 

As the crypto market navigates through the bearish chills, understanding these narratives becomes paramount in forecasting the trajectory of this digital revolution.

What are Crypto Narratives?

At the heart of the cryptocurrency ecosystem lie powerful stories and beliefs known as crypto narratives. These are the trending ideas that not only capture the imagination of investors but also profoundly shape the perception and valuation of digital currencies. Here is an exploration into what constitutes these narratives:

  • Influence on the Market: Crypto narratives wield the power to sway investor sentiment and drive market trends. For instance, viewing cryptocurrencies as a store of value or blockchain as a disruptive force has significantly impacted the industry's evolution.
  • The Need for Critical Evaluation: While narratives can catalyze adoption and innovation, they can also be misleading. It's crucial to critically evaluate and avoid narratives built on false assumptions or hype to navigate the crypto space effectively.

Importance of Crypto Narratives

The importance of crypto narratives in the investment landscape cannot be overstated. They serve as a compass, guiding investors through the complex terrain of digital currencies. However, the allure of these narratives can often be a double-edged sword:

  1. Investor Guidance: Crypto narratives can illuminate the path for investors, highlighting opportunities and signaling shifts in the market. They provide a framework for understanding the potential impact and growth areas within the digital currency space.
  2. Market Sentiment: The collective belief in a narrative can significantly influence market sentiment, often becoming a self-fulfilling prophecy as investment flows follow the prevailing story.
  3. Due Diligence: Despite their power, narratives require scrutiny. Investors must engage in critical evaluation to discern the substance from the hype. A narrative built on shaky foundations can lead to misplaced investments and financial losses.

By integrating a critical assessment of the next crypto narrative into their strategy, investors can better position themselves to capitalize on genuine opportunities while steering clear of the pitfalls of unfounded enthusiasm.

List of Top Crypto Narratives

As the crypto narrative continues to evolve, several key trends are emerging that are expected to shape the digital currency landscape in 2024:

Top crypto narratives
Image Source - Token Metrics Moon Awards

Decentralized Physical Infrastructure Networks (DePIN)

In the Moon Awards survey, DePIN narrative secured the top position with 30.2% of the total votes.

Decentralized Physical Infrastructure Networks (DePIN) are revolutionizing how we construct and maintain the backbone of our digital world. 

DePINs offer a novel approach to building resilient and efficient infrastructure by leveraging blockchain technology. Here's how they are shaping the future:

  • Resource-Efficient Networks: DePINs utilize blockchains and token rewards to create networks that are not only decentralized but also optimize the use of physical resources. This approach is particularly impactful in industries reliant on data storage, connectivity, and computing power.
  • Real-World Applications: From improving Internet infrastructure to supporting the burgeoning fields of AI and wireless communications, the applications of DePINs are vast. Their ability to cover a broad spectrum of infrastructure needs makes them a pivotal part of the next crypto narrative.
  • Incentivization Through Token Rewards: At the core of DePINs is a peer-to-peer network that meets hardware demands through an open marketplace. Service providers are incentivized with crypto token rewards to contribute to the physical infrastructure, ensuring the network's growth and sustainability.

Artificial Intelligence (AI)

In the Moon Awards survey, the Artificial Intelligence (AI) narrative secured the 2nd position with 18.8% of the total votes.

Artificial Intelligence (AI) catalyzes a transformative shift in the crypto narrative, enhancing how digital currencies are traded and managed. Here are some ways AI is making an impact:

  • Real-Time Data Analysis: AI algorithms are adept at processing vast amounts of data, offering real-time market monitoring and historical data analysis. This capability allows for identifying trends and patterns that might elude human traders.
  • Adaptive Learning: These systems are not static; they learn from past trading data, refining their algorithms to improve decision-making and performance over time.
  • Objective Trading Strategies: AI trading tools offer discipline and consistency by making decisions based on predefined criteria. This objectivity is critical in developing strategies less prone to the influence of human emotion or error. 

AI's integration with blockchain technology is not just limited to trading. It extends to various sectors, including healthcare and supply chain, where it brings new intelligence to blockchain-based business networks. 

Gaming (GameFi)

In the Moon Awards survey, the GameFi narrative secured the 3rd position with 14.4% of the total votes.

GameFi emerges as a pivotal trend in the evolving crypto narrative, blending entertainment with economic incentives. Here's how GameFi reshapes the digital currency landscape:

  • Play-to-Earn Model: GameFi introduces a play-to-earn (P2E) framework, rewarding players for their time and skills within gaming ecosystems. This model is a significant departure from traditional gaming. It has led to a surge in cryptocurrency demand as players earn and spend digital currencies within games, contributing to their value appreciation.
  • Asset Ownership and Liquidity: By leveraging NFTs, GameFi enables true ownership of in-game assets, allowing players to trade and monetize them. This increases the utility of cryptocurrencies and introduces a new level of liquidity to digital assets.
  • Interoperability and Ecosystem Connectivity: GameFi's embrace of interoperability encourages a more integrated crypto ecosystem. It allows seamless interactions between diverse gaming platforms and DeFi protocols, enhancing the user experience and fostering a robust crypto narrative.

Decentralized Finance (DeFi)

In the Moon Awards survey, the Decentralized Finance (DeFi) narrative secured the 4th position with 13.2% of the total votes.

Decentralized Finance (DeFi) is anticipated to significantly expand by 2024, with many financial services being constructed atop decentralized platforms. This growth trajectory is underscored by the following emerging trends and developments:

  • Innovative Financial Instruments: DeFi is set to welcome novel mechanisms like liquid staking derivatives, which unlock the potential of illiquid-staked assets. Users can generate additional yield while participating in other DeFi activities, such as lending or liquidity provision.
  • Real World Asset Integration: The Tokenization of Real World Assets (RWAs) is bridging the gap between traditional finance and DeFi, offering a new source of yield on-chain. Despite the challenges of scalability, regulatory implications, and security concerns, the future of RWAs in DeFi is promising, with the potential to revolutionize how we view asset ownership and investment.
  • Regulatory Evolution: The DeFi space continues to receive increased regulatory attention. Ripple's president, Monica Long, foresees a significant move towards DeFi compliance in 2024, aligning with the recent actions by the U.S. Securities and Exchange Commission. The SEC's redefinition of 'dealer' and 'government securities dealer' has been met with resistance from DeFi liquidity providers, who are concerned about the implications for the sector's autonomy and liquidity.

    The DeFi market's projected growth at an annual rate of 15.86% from 2023 to 2028 is a testament to its resilience and innovation. Key factors contributing to this resurgence include:
  • Integration with Traditional Finance: The melding of conventional financial systems with DeFi is paving the way for universal access to financial services, marked by increased efficiency and inclusivity.
  • Autonomy and Security: DEXes and AMMs continue to provide unmatched autonomy, security, and accessibility, offering users a diverse array of assets without the need for traditional intermediaries.
  • Governance Tokens: The interest and investment in governance tokens are expected to surge, reflecting the community-driven ethos of DeFi and the emphasis on decentralized decision-making.

Moreover, the emergence of Central Bank Digital Currencies (CBDCs) will likely complement the DeFi ecosystem by 2024, with more countries embarking on pilot projects.

Real World Assets (RWA)

In the Moon Awards survey, the Real World Assets (RWAs) narrative secured the 5th position with 8.6% of the total votes.

Real World Assets (RWAs) in cryptocurrency are redefining investment strategies within the evolving crypto narrative. 

The tokenization of RWAs on blockchain platforms transforms assets from the traditional financial world, such as real estate and commodities, into more accessible and liquid forms. Here's how the process unfolds:

  • Tokenization and Fractionalization: Assets are broken down into smaller, tradable units on a blockchain, making high-value investments like real estate or art accessible to a broader audience. Investors can now diversify their portfolios by acquiring fractional interests in various assets, which was previously unattainable for many due to high entry barriers.
  • Enhanced Liquidity and Security: Tokenization significantly increases the liquidity of traditionally hard-to-sell assets, facilitating quicker and easier transactions. It addresses common concerns among traditional investors regarding cryptocurrency investments, such as market volatility and complexity, by providing a secure and stable investment option.
  • Investment Process: To invest in tokenized RWAs, one must select a credible platform, complete necessary KYC procedures, and secure a digital wallet. Conducting due diligence on the asset is crucial and staying informed about regulatory developments that could impact the investment.

Modularity

In the Moon Awards survey, the Modularity narrative secured the 6th position with 6.3% of the total votes.

Modularity in blockchain technology is a significant part of the evolving crypto narrative, offering a solution to the longstanding scalability trilemma. 

This approach involves a multi-layered architecture that enhances the system's efficiency and flexibility:

  • Separation of Functions: Modular blockchains distinguish themselves by dividing tasks across multiple specialized chains. This separation ensures that each layer—execution, settlement, consensus, and data availability—operates optimally without overburdening a single chain.
  • Scalability and High Throughput: By delegating specific functions to specialized layers, modular blockchains can achieve improved scalability and high throughput, addressing the limitations of monolithic chains where all operations occur on one chain.
  • Interoperability and Universal Applications: The modular design promotes interoperability between different blockchain systems, allowing for the development of universal applications that can operate across multiple platforms.

Omni-Chain / Interoperability

In the Moon Awards survey, the Omni-chain interoperability narrative secured the 7th position with 3.4% of the total votes.

Omni-chain interoperability is a cornerstone in the evolving crypto narrative, addressing critical challenges that single blockchains face. 

This interoperability is not merely a convenience but a necessity for the crypto industry to overcome limitations such as scalability, security, and functionality. Here are some key developments:

  • Unified Networks: Projects like Polkadot and Cosmos are at the forefront, working to create a cohesive network where different blockchains can interact seamlessly.
  • Omnichain dApps: ZetaChain exemplifies simplicity and security in creating dApps that operate across multiple chains, such as Ethereum and Bitcoin, enhancing access within the crypto ecosystem.
  • Cross-Chain Communication: With LayerZero, users can perform direct transactions across over 30 mainnet blockchains without relying on intermediaries, supporting applications like cross-chain DEXes and yield aggregators.

Data Availability

In the Moon Awards survey, the data availability narrative secured the 8th position with 1.3% of the total votes.

In the narrative of crypto's future, data availability surfaces as a pivotal aspect, ensuring the integrity and functionality of blockchain networks. 

This concept is integral to the trust and efficiency of decentralized systems, with several key developments enhancing its implementation:

  • Layer 2 Solutions: By moving transactions off-chain, Layer 2s like Optimistic and ZK-rollups alleviate the computational load on Layer 1 blockchains. This shift boosts throughput and plays a crucial role in the next crypto narrative, as they process transactions off-chain and batch-publish them on the mainnet, effectively reducing congestion and scaling capabilities.
  • Blockchain-level Innovations: Technologies like Data Availability Sampling (DAS) and Data Availability Committees (DACs) have emerged to further address data availability challenges. These solutions enhance scalability by enabling more transactions to be processed within the same time frame without compromising on decentralization or security.
  • Off-chain Strategies: Off-chain data availability protocols and DACs offer a means to reduce the storage burden on nodes. They store block data in trusted off-chain storage solutions, mitigating throughput, storage cost, and trustlessness issues. This approach supports the next crypto narrative and aligns with the broader theme of making blockchain technology more sustainable and efficient.

Conclusion

The current trends in digital currencies, such as the growth of DeFi, AI, and GameFi integration and the move towards Omni-chain interoperability and blockchain modularity, suggest a significant change in digital and physical world interactions. 

These developments call for critical thinking and adaptability within the evolving crypto landscape. As the potential for digital currencies to alter economic models and empower people worldwide becomes more evident, stakeholders must discern between lasting and fleeting changes. The digital currency domain is on the brink of an exciting era as we enter 2024.

Disclaimer

The information provided on this website does not constitute investment advice, financial advice, trading advice, or any other advice, and you should not treat any of the website's content as such.

Token Metrics does not recommend buying, selling, or holding any cryptocurrency. Conduct your due diligence and consult your financial advisor before making investment decisions.

Build Smarter Crypto Apps &
AI Agents in Minutes, Not Months
Real-time prices, trading signals, and on-chain insights all from one powerful API.
Grab a Free API Key
Token Metrics Team
Token Metrics Team

Recent Posts

Research

Rise of AI Coins: How AI Narratives Are Fueling the Next Bull Run

Token Metrics Team
4 min
MIN

Introduction
AI is no longer just a tech buzzword — it’s a dominant force driving the next wave of crypto innovation. In 2025, artificial intelligence has found a new frontier: blockchain. From infrastructure protocols to AI-native tokens, the market is seeing a surge in interest, investment, and returns for coins tied to the AI narrative. Token Metrics is at the forefront, helping users identify these explosive opportunities.

Why AI Coins Are Surging
The intersection of AI and crypto isn’t random. Three forces are converging to power this narrative:

  1. Mainstream AI Adoption – With tools like ChatGPT and Claude going mainstream, interest in AI has exploded.
  2. Decentralized Intelligence – Blockchain offers a secure, transparent way to distribute AI models and datasets.
  3. Speculative Momentum – The hype around AI is creating high-risk, high-reward token launches with strong upside potential.

Token Metrics’ AI Token Detection Strategy
Token Metrics uses its proprietary AI to identify early momentum in the market. Here's how it helped surface the best-performing AI tokens:

  • Volume spikes and unusual trading patterns
  • Token grades showing >80 Trader Score
  • Bold signals based on narrative tracking
  • Cross-chain analysis for upcoming projects

Ian Balina noted during the recent webinar that several AI coins have already delivered outsized returns — and this is just the beginning.

Examples of AI Tokens to Watch

  • Launch Coin – While not an AI token itself, its virality shows how fast narratives spread.
  • AI Infrastructure Projects – Platforms building decentralized compute for training and deploying models.
  • AI DeFi Hybrids – Tokens merging machine learning with trading, risk management, or yield optimization.

How to Ride the AI Wave
Using the Token Metrics platform, here’s how to position your portfolio:

  • Use Bold Signals: Sort by AI narrative to find breakout projects.
  • Set Alerts: Monitor new signal generation across top AI narratives.
  • Filter by Grade: Combine high Trader Grade with AI tag for high-conviction trades.

What This Means for Investors
The AI narrative is not a flash in the pan. It represents a paradigm shift in both technology and finance. Tokens that combine utility, vision, and timing will thrive. As always, early entry is key — and that’s where Token Metrics’ daily insights give users the edge.

Conclusion
AI tokens are fueling the next crypto bull run — and the smartest investors are already positioned. With real-time signals, narrative filters, and AI-powered grading, Token Metrics is your map through the chaos. The next big opportunity may already be on the Market Page.

Research

📈 Launch Coin’s Wild Ride: From 54 SOL to $4 Million

Token Metrics Team
4 min
MIN

The crypto world thrives on narratives, and few have captured attention in recent weeks like Launchcoin. Born from a blend of SocialFi innovation and meme-driven virality, Launchcoin has surged into the spotlight—offering both eye-popping returns and warnings of extreme volatility. Powered by Token Metrics’ AI insights, here’s a detailed look at where Launchcoin stands today.

🚀 AI Detected the Breakout Early

On April 20, 2025, Token Metrics’ proprietary AI model flipped bullish on Launchcoin. Since then, the token has rallied over 3x, proving the strength of the signal. Backed by machine learning models that track on-chain data, sentiment, and price action across multiple timeframes, the Trader Grade for Launchcoin is currently at a whopping 93.15%, designating it a Strong Buy in the short term.

However, after such an exponential surge, the platform’s analysts expect natural pullbacks as early buyers and whales begin to take profits. These corrections are healthy and expected in any meteoric price run—and should not be confused with a loss of fundamental strength.

🧠 Token Metrics Investor Grade: A Balanced Perspective

While short-term indicators are overwhelmingly bullish, the Investor Grade remains neutral, pointing to a more measured view on Launchcoin’s long-term potential. This signals that while there’s momentum, there are still structural risks—particularly due to its meme coin characteristics and reliance on hype cycles.

Still, a neutral long-term grade isn’t bearish. It suggests Launchcoin is currently stable at its elevated valuation, but investors should monitor developments carefully—especially as new features and ecosystem growth unfold.

📈 Launchcoin’s Wild Ride: From 54 SOL to $4 Million

The Launchcoin story has already minted millionaires. One trader reportedly turned an $8,191 investment (54 SOL) into $4 million after purchasing 14.62 million LAUNCHCOIN tokens when the market cap was below $500,000. This kind of exponential return is rare—even in crypto—and helped drive speculative interest across social media and trading forums.

Within just 22 days, Launchcoin’s market cap crossed $300 million, illustrating how quickly meme-based projects can capture market momentum, especially when they ride the wave of a compelling narrative.

🔄 Listings and Market Access

Launchcoin’s liquidity and accessibility have improved significantly. The token is now trading on major centralized exchanges:

  • Spot listings: Bitget, KuCoin, Gate.io, and MEXC
  • Futures: Recently launched on ByBit

These listings have broadened exposure, attracting a wider investor base and allowing leveraged traders to participate. Increased liquidity also reduces slippage, enabling larger capital inflows while minimizing execution risk.

🎭 From PASTERNAK to LAUNCHCOIN: The Rebranding

Initially launched as PASTERNAK, named after Believe’s founder Ben Pasternak, the project was rebranded to Launchcoin on May 2, 2025. The new name better reflects its core value proposition: empowering creators to launch tokens through a SocialFi model.

The model is simple but revolutionary—anyone can create a token by posting on social media with the “@launchcoin” tag. This lowers the barrier for entry into token creation and adds viral potential to every social interaction.

🧨 Risk and Volatility: A Speculative Bet

Despite its recent success, Launchcoin remains a highly speculative asset. Its meteoric rise is reminiscent of meme coin cycles seen with tokens like PEPE or DOGE. While Launchcoin offers a unique utility layer with its token-creation feature, its current valuation includes a significant hype premium.

Token Metrics encourages traders to stay nimble. With the AI trading signals, users can track grade changes in real-time, ensuring they’re not caught off guard by sharp reversals or cooldowns.

🧠 Final Thoughts

Launchcoin represents a blend of viral marketing, social token innovation, and AI-predicted trading opportunity. With strong short-term momentum, neutral long-term positioning, and significant ecosystem buzz, it’s a token to watch—but not without caution.

Whether you’re a trader riding the momentum or an investor assessing long-term viability, Token Metrics provides the data-driven edge to navigate Launchcoin’s volatility with confidence.

Research

Best Long-Term Crypto Picks for the 2025 Bull Market

Token Metrics Team
4 min
MIN

In a market full of noise, value investors are asking one critical question: what should I hold long-term?

Here are some of our top picks, based on fundamentals, traction, and longevity.

1. Grass – AI + Revenue

Grass stands out in the AI space. With over $15M in revenue from its browser extension and data resale model, it’s one of the few protocols generating real-world value. It’s a top AI blue chip we’re confident holding over multiple cycles.

2. Peaq – DePIN Infrastructure

Peaq positions itself as the Chainlink of decentralized physical infrastructure. While still under $1B FDV, it’s been consistent in development and narrative strength.

3. Sui – Consumer-Focused L1

Sui isn’t just another L1. Between Phantom wallet support, SuiPlay hardware, and growing dApp adoption, Sui has the elements to outpace older chains like Solana or Avalanche in user growth.

4. Parcl – Real Estate Derivatives

For exposure to real-world assets, Parcl offers a compelling play. Their UI is retail-friendly, listings are strong, and the market cap remains under $150M. This is one to watch as RWA adoption grows.

5. BitTensor – AI Infrastructure Layer

With a unique emission model and growing subnet usage, BitTensor remains the top AI infra token. Some even compare its long-term potential to early Bitcoin.

Bonus Mentions:

  • Uniswap / Aave / Compound – battle-tested DeFi with upcoming fee-sharing upgrades

  • Chainlink – oracle king still dominating infrastructure

  • Hyperliquid – sustainable revenue, EVM chain, and perps dominance

Final Words

The 2025 bull market will create noise—but also opportunity. These tokens aren’t just trendy—they’re infrastructure plays with real utility and upside. Allocate accordingly.

Choose from Platinum, Gold, and Silver packages
Reach with 25–30% open rates and 0.5–1% CTR
Craft your own custom ad—from banners to tailored copy
Perfect for Crypto Exchanges, SaaS Tools, DeFi, and AI Products