Back to blog
Research

What's the Safest Way to Store Large Crypto Holdings? A 2025 Security Guide

Discover the safest methods for storing large crypto holdings, including hardware wallets, cold storage, multisig keys, and best security practices for 2025.
Token Metrics Team
14
Want Smarter Crypto Picks—Free?
See unbiased Token Metrics Ratings for BTC, ETH, and top alts.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
 No credit card | 1-click unsubscribe

As cryptocurrency portfolios grow in value, understanding what’s the safest way to store large crypto holdings becomes a critical concern for investors. In 2024 alone, over $2.2 billion was stolen through various crypto hacks and scams, highlighting the vulnerabilities in digital asset protection. These incidents reveal the significant risks associated with storing large amounts of cryptocurrency, including potential vulnerabilities and hazards that can lead to loss or theft. Recent high-profile incidents, such as Coinbase’s May 2025 cyberattack that exposed customer information, underscore the urgent need for robust crypto security measures and the importance of following the safest ways to protect your assets. Unlike traditional bank accounts that benefit from FDIC insurance and fraud protection, stolen cryptocurrency cannot be refunded or insured through conventional means. This reality makes choosing the right cryptocurrency storage method to store your cryptocurrency essential for anyone holding significant crypto assets.

Understanding the Storage Landscape: Hot vs. Cold

When it comes to crypto storage, the fundamental distinction lies in whether wallets are connected to the internet. There are different types of crypto wallets, each offering unique benefits and security features. Hot wallets are always online, making them convenient for trading, transactions, and quick access to funds. However, their constant internet connection makes them inherently vulnerable to hacking, phishing, and malware attacks. Examples include mobile, desktop, and web-based wallets, which are often used for daily spending or quick access to tokens.

On the other hand, cold wallets—also known as cold storage—store private keys completely offline. This means they are disconnected from the internet, drastically reducing the risk of remote attacks. Cold wallets are ideal for long term storage of large crypto assets, where security takes precedence over convenience. A custodial wallet is another option, where a third-party provider, such as an exchange, manages and holds your private keys on your behalf, offering convenience but less direct control compared to non-custodial wallets.

Think of hot wallets as your checking account: convenient but not meant for holding large sums. Cold wallets function like a safety deposit box, providing secure storage for assets you don’t need to access frequently. Crypto wallets use a public key as an address to receive funds, while the private key is used to sign transactions. For large holdings, experts recommend a tiered approach: keep only small amounts in hot wallets for active use, while storing the majority in cold storage. This balances security, access, and the risk of funds being compromised. Cold wallets keep private keys offline and store your private keys and digital assets securely, reducing the risk of theft.

Hardware Wallets: The Gold Standard for Individual Investors

Among cold storage options, hardware wallets are widely regarded as the safest and most practical solution for individual investors managing large cryptocurrency holdings. These physical devices, often resembling USB drives, securely store your private keys offline and only connect to the internet briefly when signing transactions.

Leading hardware wallets in 2025 include the Ledger Nano X, Ledger Flex, and Trezor Model Safe 5. These devices use secure element chips—the same technology found in credit cards and passports—to safeguard keys even if the hardware is physically compromised. By keeping private keys offline, hardware wallets protect your assets from malware, hacking, and remote theft.

To maximize safety when using hardware wallets, always purchase devices directly from manufacturers like Ledger or Trezor to avoid tampered products. When you create your wallet, securely generate and store your seed phrase or recovery phrase by writing it on paper or metal backup solutions. Another option is a paper wallet, which is a physical printout of your private and public keys, used as a form of cold storage for cryptocurrencies. Store these backups in multiple secure locations such as fireproof safes or safety deposit boxes. For example, you might keep one copy of your paper wallet or backup phrase in a home safe and another in a bank safety deposit box to reduce the risk of loss. Never store recovery phrases digitally or photograph them, as this increases the risk of theft.

Enable all available security features, including PIN protection and optional passphrases, for an extra layer of encryption. For very large holdings, consider distributing assets across multiple hardware wallets from different manufacturers to eliminate single points of failure. The main limitation of hardware wallets is their physical vulnerability: if lost or destroyed without proper backup, your funds become irretrievable, making diligent backup practices essential.

Multi-Signature Wallets: Distributed Control for Enhanced Security

For even greater protection, especially among families, businesses, and institutional investors, multi-signature (multisig) wallets provide distributed control over funds. Unlike traditional wallets that require a single private key to authorize transactions, multisig wallets require multiple keys to sign off, reducing the risk of theft or loss.

A common configuration is a 2-of-3 setup, where any two of three keys are needed to sign a transaction. In this setup, the concept of 'two keys' is fundamental—two keys must be provided to authorize and access the funds. This means that funds can only be accessed when the required number of keys are available, ensuring both redundancy and security. If one key is lost, the other two can still access funds—while maintaining strong security since an attacker would need to compromise multiple keys simultaneously. More complex configurations like 3-of-5 are common for very large holdings, allowing keys to be geographically distributed to further safeguard assets.

Popular multisig wallet providers in 2025 include BitGo, which supports over 1,100 digital assets and offers insurance coverage up to $250 million for funds stored. BitGo’s wallets combine hot and cold storage with multisig security, meeting regulatory standards for institutional clients. Other notable solutions include Gnosis Safe (now known as Safe) for Ethereum and EVM-compatible chains, and Unchained, which manages over 100,000 Bitcoin using 2-of-3 multisig vaults tailored for Bitcoin holders. While multisig wallets require more technical setup and can slow transaction processing due to the need for multiple signatures, their enhanced security makes them ideal for large holdings where protection outweighs convenience.

Multi-Party Computation: The Emerging Institutional Standard

An innovative advancement in crypto storage is Multi-Party Computation (MPC) technology, rapidly becoming the standard for institutional custody. Unlike multisig wallets where multiple full private keys exist, MPC splits a single private key into encrypted shares distributed among several parties. The full key never exists in one place—not during creation, storage, or signing—greatly reducing the risk of theft.

MPC offers advantages over traditional multisig: it works seamlessly across all blockchains, transactions appear identical to regular ones on-chain enhancing privacy, and it avoids coordination delays common in multisig setups. Leading MPC custody providers like Fireblocks have demonstrated the security benefits of this approach. However, Fireblocks also revealed vulnerabilities in competing threshold signature wallets in 2022, highlighting the importance of ongoing security audits in this evolving field.

For individual investors, MPC-based wallets like Zengo provide keyless security without requiring a seed phrase, distributing key management across secure locations. Nevertheless, MPC solutions are primarily adopted by institutions, with firms like BitGo, Fireblocks, and Copper offering comprehensive custody services for family offices and corporations.

Institutional Custody Solutions: When Professional Management Makes Sense

For extremely large holdings—often in the millions of dollars—professional institutional custody services offer unparalleled security infrastructure, insurance coverage, and regulatory compliance. These platforms typically facilitate not only secure storage but also the buying and selling of crypto assets as part of their comprehensive service offerings. Institutional custody solutions are commonly used to store bitcoin and other major cryptocurrencies securely, protecting them from theft, loss, and unauthorized access.

Regulated custodians implement multiple layers of protection. They undergo regular third-party audits and SOC certifications to verify their security controls. Many maintain extensive insurance policies covering both hot and cold storage breaches, sometimes with coverage reaching hundreds of millions of dollars. Professional key management minimizes user errors, and 24/7 security monitoring detects and responds to threats in real-time.

Despite these advantages, institutional custody carries counterparty risk. The Coinbase cyberattack in May 2025, which exposed customer personal information (though not passwords or private keys), served as a reminder that even the most secure platforms can be vulnerable. Similarly, the collapse of platforms like FTX, Celsius, and BlockFi revealed that custodial services can fail catastrophically, sometimes taking customer funds with them.

Therefore, thorough due diligence is essential when selecting institutional custodians. Verify their regulatory licenses, audit reports, insurance coverage, and operational history before entrusting significant funds.

The Critical Role of Analytics in Secure Portfolio Management

Securing large crypto holdings is not just about storage—it also involves smart portfolio management and timely decision-making. Sophisticated analytics platforms have become essential tools for this purpose. Token Metrics stands out as a leading AI-powered crypto trading and analytics platform designed to help users manage large cryptocurrency portfolios effectively. While hardware wallets and multisig solutions protect your keys, Token Metrics provides real-time market intelligence across hundreds of cryptocurrencies, enabling holders to make informed decisions about when to move assets between hot wallets and cold storage. The platform also assists users in determining the optimal times to buy crypto as part of their overall portfolio management strategy, ensuring that purchases align with market trends and security considerations.

The platform’s AI-driven analysis helps investors identify market conditions that warrant moving assets out of cold storage to capitalize on trading opportunities or to secure profits by returning funds to cold wallets. This strategic timing can significantly enhance portfolio performance without compromising security. Token Metrics also offers customizable risk alerts, allowing holders to respond quickly to significant market movements without constant monitoring. Since launching integrated trading capabilities in March 2025, the platform provides an end-to-end solution connecting research, analysis, and execution. This is especially valuable for users managing hot wallets for active trading while keeping the bulk of their crypto assets securely stored offline. With AI-managed indices, portfolio rebalancing recommendations, and detailed token grades assessing both short-term and long-term potential, Token Metrics equips large holders with the analytical infrastructure necessary to safeguard and optimize their holdings.

Essential Security Practices Beyond Storage Technology

Even the most secure storage methods can fail without proper security hygiene. Regardless of your chosen storage solution, certain best practices are essential:

  • Never share your private keys or recovery phrases with anyone. Legitimate services will never ask for this information. Requests for keys are always scams.
  • Enable two-factor authentication (2FA) on all accounts using authenticator apps or hardware security keys (e.g., YubiKey) rather than SMS-based 2FA, which is vulnerable to SIM-swap attacks.
  • Use a password manager to generate and store unique, complex passwords for every exchange and wallet service, avoiding password reuse.
  • Whitelist withdrawal addresses on exchanges to restrict withdrawals to pre-approved addresses, reducing the risk of unauthorized transfers.
  • Verify transaction addresses carefully before confirming. Malware can alter clipboard contents to replace legitimate addresses with attacker-controlled ones. Manually check the first and last characters.
  • Keep all software updated on devices used for managing crypto, as updates often include critical security patches.
  • Plan for inheritance and incapacity by securely documenting custody arrangements, key locations, and access procedures. Consider specialized services for cryptocurrency estate planning.

Backup and Recovery: Safeguarding Access to Your Assets

When it comes to crypto storage, having a robust backup and recovery plan is just as essential as choosing the right wallet. No matter how secure your hardware wallet, hot wallet, or cold wallet may be, losing access to your private keys or recovery phrase can mean losing your crypto assets forever. That’s why safeguarding your ability to restore access is a cornerstone of crypto security.

For users of hardware wallets like the Ledger Nano or Trezor Model, the most critical step is to securely record your recovery phrase (also known as a seed phrase) when you first set up your device. This unique string of words is the master key to your wallet—if your hardware wallet is lost, stolen, or damaged, the recovery phrase allows you to restore your funds on a new device. Write your seed phrase down on paper or, for even greater protection, use a metal backup solution designed to withstand fire and water damage. Never store your recovery phrase digitally, such as in a note-taking app or cloud storage, as these methods are vulnerable to hacking and malware.

It’s best practice to store your backup in a location separate from your hardware wallet—think a safe deposit box, a home safe, or another secure, private spot. For added security, consider splitting your backup between multiple locations or trusted individuals, especially if you’re managing significant crypto assets. This way, even if one location is compromised, your funds remain protected.

Non-custodial wallets, whether hardware or software-based, give you full control over your private keys and, by extension, your crypto. With this control comes responsibility: if you lose your recovery phrase or private key, there’s no customer support or password reset to help you regain access. That’s why diligent backup practices are non-negotiable for anyone serious about storing bitcoin or other digital assets securely.

For those seeking even greater protection, multi-signature wallets add another layer of security. By requiring multiple keys to authorize transactions, multi-signature setups make it much harder for hackers or thieves to access your funds—even if one key or device is lost or compromised. This method is especially valuable for families, businesses, or anyone managing large holdings who wants to reduce single points of failure.

If you ever suspect your wallet or recovery phrase has been compromised, act immediately: transfer your funds to a new wallet with a freshly generated seed phrase, and update your backup procedures. Similarly, if a hot wallet on your mobile device or desktop is hacked, move your assets to a secure cold wallet as quickly as possible. Ultimately, backup and recovery are not just technical steps—they’re your safety net. Whether you use hardware wallets, hot wallets, cold wallets, or even paper wallets, always create and securely store a backup of your recovery phrase. Regularly review your backup strategy, and make sure trusted individuals know how to access your assets in case of emergency. By taking these precautions, you ensure that your crypto assets remain safe, secure, and accessible—no matter what happens.

Implementing a Comprehensive Storage Strategy

For large cryptocurrency holdings, a multi-layered storage strategy offers the best balance of security and accessibility. A common approach for portfolios exceeding six figures includes:

  • Tier 1: Deep Cold Storage (70-80%) – Use hardware wallets or multisig vaults for long-term holdings. These assets remain untouched except for major portfolio moves. Backup phrases and devices should be stored in geographically dispersed, secure locations.
  • Tier 2: Accessible Cold Storage (15-20%) – Maintain a secondary hardware wallet or multisig setup for intermediate-term positions, accessible within hours but still offline.
  • Tier 3: Hot Wallet for Active Trading (5-10%) – Keep a small portion of funds in exchange accounts or software wallets for daily transactions and trading, accepting higher risk for liquidity.

This tiered framework ensures that even if one layer is compromised, the entire portfolio remains protected. Combined with platforms like Token Metrics for market intelligence and risk management, this strategy offers both security and operational flexibility.

The Bottom Line

In 2025, securing large cryptocurrency holdings requires a deep understanding of various storage technologies and the implementation of layered security strategies. Hardware wallets remain the gold standard for individual investors, while multisig wallets and MPC solutions provide enhanced protection for very large or institutional holdings.

There is no one-size-fits-all answer to what's the safest way to store large crypto holdings. The ideal approach depends on factors like portfolio size, technical skill, transaction frequency, and risk tolerance. Most large holders benefit from distributing assets across multiple storage methods, keeping the majority in cold storage and a smaller portion accessible for trading.

Ultimately, cryptocurrency security hinges on effective private key management. Protecting these keys from unauthorized access while ensuring you can access them when needed is paramount. By combining robust storage solutions, disciplined security practices, and advanced analytics tools like Token Metrics, investors can safeguard their crypto assets effectively while maintaining the flexibility to seize market opportunities.

As the cryptocurrency landscape evolves, so will storage technologies. Stay informed, regularly review your security setup, and never become complacent. In the world of digital assets, your security is your responsibility—and with large holdings, that responsibility is more essential than ever.

Build Smarter Crypto Apps &
AI Agents in Minutes, Not Months
Real-time prices, trading signals, and on-chain insights all from one powerful API.
Grab a Free API Key
About Token Metrics
Token Metrics: AI-powered crypto research and ratings platform. We help investors make smarter decisions with unbiased Token Metrics Ratings, on-chain analytics, and editor-curated “Top 10” guides. Our platform distills thousands of data points into clear scores, trends, and alerts you can act on.
30 Employees
analysts, data scientists, and crypto engineers
Daily Briefings
concise market insights and “Top Picks”
Transparent & Compliant
Sponsored ≠ Ratings; research remains independent
Want Smarter Crypto Picks—Free?
See unbiased Token Metrics Ratings for BTC, ETH, and top alts.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
 No credit card | 1-click unsubscribe
Token Metrics Team
Token Metrics Team

Recent Posts

Research

Meme Coins in 2025: Why They’re Still Outperforming the Crypto Market

Token Metrics Team
8 min

Introduction:
Even in a sluggish crypto market, meme coins continue to outperform many other asset classes. In 2025, these highly speculative assets are not only surviving—some are thriving. This blog examines the current state of the meme coin market, what’s driving the activity, and how on-chain data and crypto analytics can help decode the chaos.

Meme Coins: Still Relevant in 2025?

Despite a broadly bearish macro environment, meme coins remain among the few bright spots in the crypto market. In the latest Token Metrics research webinar, several meme tokens showed outsized returns, including:

  • Gorbagana – up over 50% in a day
  • Useless Coin – jumped 40% in 24 hours
  • Startup Coin – nearly 9x returns over the past month

These tokens operate at low market caps and often launch with little or no formal whitepaper or utility. However, the power of narrative, social engagement, and rapid speculation continues to drive short-term gains.

Why Meme Coins Are Performing in a Bear Market

1. Low Liquidity, High Volatility:
Small-cap meme tokens can easily generate parabolic moves with modest capital inflows.

2. Community-Led Narratives:
Tokens like Useless Coin and Startup thrive on viral momentum from crypto-native communities, particularly on X (Twitter) and Telegram.

3. Whale Activity as a Signal:
Token Metrics analysts observed that whales have been accumulating select meme coins. This isn’t an endorsement—but it’s a data point. Monitoring on-chain whale behavior offers clues about where smart money is moving.

The Gobagana Case Study

Gobagana was cited as a high-risk Solana fork with minimal public information, yet it rapidly gained traction. On-chain analysis revealed:

  • Whale wallets accumulating in the early phase
  • Early VC insiders (e.g., those connected to Big Brain VC) engaging with the token
  • Rapid social engagement despite a small follower base

The takeaway? Even opaque meme coins can trigger major rallies—particularly if accumulation patterns align with social volume.

Risk Management and Red Flags

The meme coin market is not without risk. The Token Metrics team emphasized several cautions:

  • Illiquidity: Many meme tokens have low volume and limited exchange listings.
  • Exit scams or soft rugs: Teams can abandon the project after price pumps.
  • Price discovery volatility: Tokens may have no clear valuation baseline and can retrace sharply.

As such, these assets are often best approached with a high-risk tolerance and clear entry/exit rules.

How to Track Meme Coins Like a Quant

Using crypto analytics platforms like Token Metrics can help make sense of meme coin volatility. Tools that help include:

  • Real-time sentiment analysis
  • Whale wallet tracking
  • Price-to-volume anomaly detection
  • Bullish/bearish signal tracking

In 2025, data is more important than hype. While memes may dominate the narrative, only data reveals when the momentum shifts.

Meme Coins vs. Infrastructure Projects

Interestingly, while meme coins have been surging, many infrastructure or protocol tokens remain flat. This divergence suggests that retail attention is still focused on short-term speculation.

That said, once Bitcoin breaks key resistance levels, we could see capital rotate into AI, DeFi, and infrastructure themes. Meme coins may be the “canary in the coal mine” indicating renewed retail appetite.

Final Thoughts

Meme coins remain the wild west of crypto—but they aren’t going away. In fact, they’re becoming more sophisticated, with deeper liquidity pools, faster launches, and increased integration with social media bots and automated token creators.

As always, meme coin trading demands discipline, skepticism, and a robust toolkit. Watch the whales, follow the data, and never trade what you don’t understand.

Research

How to Find Hidden Crypto Gems with 100x Potential (Step-by-Step Guide) | Token Metrics Moonshots

Token Metrics Team
8 min

In the fast-paced world of cryptocurrency, discovering hidden gems—often called moonshots—can lead to life-changing returns. But the real challenge lies in separating hype from actual potential. In this guide, we’ll break down what crypto moonshots are, how they work, and how you can use Token Metrics to reliably find tokens with 100x upside.

What Are Moonshot Tokens?

The term moonshot comes from the idea of a crypto token “going to the moon,” or rapidly increasing in price. These are usually low-cap tokens with a compelling narrative, innovative technology, or early-stage market presence that give them high upside potential.

Key Characteristics of Moonshot Tokens:

  • Market Cap Below $50M – Smaller market caps have more room to grow.
  • High Risk / High Reward – Volatility is expected, but the upside can be enormous.
  • Early Entry – Timing matters. Getting in early before mainstream awareness is key.
  • Backed by Fundamentals – Even moonshots need solid technology, use cases, or backing.

How Do Crypto Moonshots Work?

Moonshots rely on the combination of innovation, market timing, and community adoption. They often start unnoticed, then experience exponential growth once crypto traders and influencers catch on.

The Lifecycle of a Typical Moonshot:

  1. Discovery Phase – A few savvy investors or analysts spot the token.
  2. Accumulation Phase – Early adopters buy in quietly, keeping prices low.
  3. Breakout Phase – News spreads, and trading volume spikes.
  4. Parabolic Run – FOMO (Fear of Missing Out) kicks in, driving price up rapidly.
  5. Profit-Taking or Collapse – Smart traders exit with gains; latecomers may be left holding the bag.

To avoid the trap of hype-driven tokens, it's essential to use data and analytics, not emotions. That’s where Token Metrics becomes your secret weapon.

How to Use Token Metrics to Find Monshots?

Token Metrics is an AI-powered crypto analytics platform that helps you discover high-potential tokens with real-time data, grades, and backtested indicators. Here’s a step-by-step guide to using Token Metrics to uncover 100x opportunities:

Step 1: Go to the Ratings Page

Start from the main dashboard of the Token Metrics app.

  • Navigate to the “Ratings” tab.
  • This page ranks thousands of tokens using AI-based Trader Grade and Investor Grade, factoring in technical indicators, on-chain metrics, sentiment, and more.

Pro Tip: Look for tokens with rising Trader Grades and strong historical performance.

Step 2: Click on the “Moonshots” Tab

Once you’re in the Ratings section:

  • Click the “Moonshots” tab at the top of the page.
  • This will filter the list down to tokens the AI model flags as having moonshot potential—i.e., tokens likely to perform exceptionally well in the short term.

These are automatically generated by Token Metrics AI models using over 80+ data points, including:

  • Price momentum
  • On-chain activity
  • Sentiment analysis
  • Volume spikes
  • Market structure

Step 3: Review Key Moonshot Metrics

Each Moonshot token is presented with a rich dataset to help you make informed decisions:

  • Trader Grade (with % change in past 24h or 7d)
  • 24H Trading Volume – Gauge market interest
  • Market Cap – Lower caps typically offer more upside
  • Date of Entry – See when the token was first flagged
  • Live ROI Since Moonshot – Know exactly how past picks performed

Bonus Feature: Toggle to “Past Moonshots” to review previous winners and assess the track record of the platform.

Step 4: Choose a Token to Explore

Click on any token in the Moonshots list to open its Token Details Page.

Here, you can:

  • Analyze real-time charts
  • Review fundamentals, like project utility, tokenomics, roadmap, and team
  • See top holders and whale activity
  • Examine price volatility and volume patterns

This is where research and intuition meet. Use the available data to decide if this token fits your risk tolerance and investment thesis.

Step 5: Buy in Seconds

Token Metrics makes the process seamless:

  • Just click the “Buy” button on the Moonshots page.
  • This opens a swap widget powered by integrated DEX aggregators.
  • Choose your wallet, approve the transaction, and you're done—no need to leave the platform.

This integration eliminates the hassle of going to third-party platforms to execute trades, saving time and reducing risk.

Why Use Token Metrics for Finding Moonshots?

Token Metrics isn’t just about flashy picks—it’s about using data science and AI to gain an edge.

Key Benefits:

  • AI-Driven Insights – No emotional bias; just pure data analysis.
  • Transparency – View past moonshot performance, live ROI, and update dates.
  • Speed to Trade – Instant buy options right from the dashboard.
  • Performance Tracking – Evaluate your results based on entry/exit signals.

Real Examples: Token Metrics in Action

  • Euler Finance was flagged as a Moonshot before its 30% rally—validated by a bullish AI signal.
  • Morpho gained traction after appearing in the Moonshots list, later becoming a top TVL gainer.
  • Hyperliquid made the list before capturing major perp trading market share.

By combining early AI alerts with your own due diligence, you can position yourself ahead of the crowd.

Final Thoughts

Finding the next 100x crypto gem doesn’t have to be a guessing game. While the crypto space remains volatile, tools like Token Metrics help stack the odds in your favor. From real-time ratings to instant buy options and performance metrics, you have everything you need to make smart, data-driven bets on the future of crypto.

So if you're serious about turning small investments into big wins, start using Token Metrics to uncover moonshots before they go mainstream.

Try Token Metrics today and unlock the power of AI-driven crypto investing.

Research

DeFi 3.0 and the Rise of Permissionless Lending – What's Changing in 2025?

Token Metrics Team
8 min

Introduction:
The DeFi landscape is evolving rapidly, and 2025 is shaping up to be a pivotal year. With innovations like permissionless lending, the ecosystem is transitioning into what many are calling DeFi 3.0. This blog explores what’s driving the shift, the platforms leading the charge, and what investors and developers need to know about this new wave.

What Is DeFi 3.0?

Decentralized finance (DeFi) has experienced two major innovation cycles:

  • DeFi 1.0 was defined by protocols like Uniswap, which revolutionized decentralized trading through automated market makers (AMMs).
  • DeFi 2.0 introduced concepts like protocol-owned liquidity, led by projects like OlympusDAO.

Now in DeFi 3.0, the focus has shifted to permissionless lending, advanced tokenomics, and integrated liquidity solutions.

The Core Drivers of DeFi 3.0

  1. Decentralization of Lending Access:
    Traditional DeFi lending platforms like AAVE require users to hold governance tokens or pass internal gatekeeping to create new markets. DeFi 3.0 protocols remove those barriers, allowing anyone to participate more freely.

  2. Integrated Liquidity and Lending:
    New platforms are enabling liquidity provision and borrowing from the same pool—merging the utility of DEXs with money markets.

  3. Improved Capital Efficiency:
    DeFi 3.0 focuses on optimizing the use of locked capital. Through smart contract automation, platforms allow users to earn on idle funds, reduce slippage, and optimize collateral.

Leading Platforms in the DeFi 3.0 Movement

1. Euler Finance
Euler has grown to over $1B in total value locked (TVL) and is rolling out a key innovation: EulerSwap. This module lets protocols provide liquidity for both swaps and borrowing in a single pool.
Key features:

  • Dual-purpose liquidity (swap + lending)
  • “Just-in-time” borrowing mechanisms
  • Smart contract automation for optimized usage

2. Morpho
Morpho is another high-growth player. With support from Coinbase and over $4B in TVL, it's becoming a serious challenger to AAVE. Its permissionless lending architecture and novel liquidity provisioning model stand out.

3. Hyperliquid
While not a lender per se, Hyperliquid’s approach to perpetuals (perps) trading is noteworthy. It has captured 11% of Binance’s perp market share, signaling DeFi’s growing ability to challenge centralized platforms.

Why Permissionless Lending Matters

The benefits of removing centralized control over lending markets include:

  • Faster innovation and product launches
  • Greater financial inclusion for emerging projects
  • Risk-based pricing by the market, not centralized governance
  • Enhanced decentralization and resilience

However, challenges remain. The risk of undercollateralized positions and protocol exploits still exist. That’s why security—such as smart contract audits and on-chain firewalls—is critical.

The Role of Token Metrics in Tracking DeFi 3.0

During the webinar, the Token Metrics team highlighted how their platform tracks the performance of DeFi 3.0 projects using metrics like:

  • TVL growth rate
  • Trader grade and investor grade
  • Bullish or bearish signals based on 80+ data points

For example, Euler’s bullish signal flipped just before a 30% price rise, demonstrating the value of data-driven insight in volatile markets.

What's Next for DeFi?

As the cycle evolves, we expect:

  • A proliferation of permissionless lending protocols across L1s and L2s
  • Better capital efficiency tools
  • Greater interoperability across EVM chains and Solana
  • On-chain integrations with tokenized real-world assets

Final Thoughts

DeFi 3.0 is not just hype—it represents a fundamental shift in how decentralized finance operates. Permissionless lending, composable liquidity, and institutional-grade risk controls are turning DeFi into a more mature, scalable ecosystem.

As always, perform your own due diligence and keep an eye on platform fundamentals, smart contract risk, and ecosystem adoption.

Choose from Platinum, Gold, and Silver packages
Reach with 25–30% open rates and 0.5–1% CTR
Craft your own custom ad—from banners to tailored copy
Perfect for Crypto Exchanges, SaaS Tools, DeFi, and AI Products