Crypto Basics

Initial Coin Offering (ICO) Explained - A Complete Guide

Learn everything about Initial Coin Offering (ICO) in this guide. This guide will help beginners to understand the fundraising process using cryptocurrencies.
Sumit Meghani
9 Minutes
MIN

In the world of cryptocurrency, Initial Coin Offerings (ICOs) have emerged as a popular method of fundraising for startups and projects. But what exactly are ICOs, and how do they work?

In this definitive guide, we will explore the concept of ICOs, their history and evolution, the benefits and risks of participating in ICOs, and the factors to consider before investing in an ICO.

What is an ICO?

ICOs, also known as Initial Coin Offerings, are a form of crowdfunding where companies issue digital tokens or coins to raise funds for their projects. 

These tokens are usually built on existing blockchain platforms, such as Ethereum, and can represent various assets or utilities within a project's ecosystem.

Unlike traditional fundraising methods like Initial Public Offerings (IPOs), ICOs allow companies to bypass the lengthy and costly process of going public. 

Instead, they can directly sell their tokens to the public, offering early investors the opportunity to buy tokens at a discounted price before they are listed on cryptocurrency exchanges.

History and evolution of ICOs

The concept of ICOs originated with the launch of Mastercoin in 2013, which raised over 5000 Bitcoin (BTC) in its crowdfunding campaign. This success paved the way for other projects to adopt the ICO model, leading to a surge in popularity in the following years.

In 2017, ICOs reached their peak, with numerous projects raising millions, and sometimes even billions, of dollars in a matter of days. 

However, this period was also marked by a lack of regulation and oversight, resulting in many fraudulent projects and scams that left investors high and dry.

How do ICOs work?

Project Development

Before an ICO, the project team develops a whitepaper. This document outlines the project's purpose, technical aspects, the amount of capital required, how many tokens the project team will hold, the type of money accepted, and the timeline of the ICO campaign.

Token Sale

Once the whitepaper is ready, the project team will announce the ICO date and begin the token sale. Early project enthusiasts, also known as the 'early bird investors,' will buy tokens in this phase. 

If the money raised does not meet the project's requirements, the ICO is deemed unsuccessful, and the money is returned to the investors.

Token Distribution

If the ICO campaign reaches its funding goal, the tokens are distributed to investors, and the project team uses the funds to further the project development.

In return for their investment, participants receive a certain number of tokens, which can later be traded on cryptocurrency exchanges or used within the project's ecosystem. 

The value of these tokens can fluctuate, offering investors the potential for significant returns if the project succeeds.

Benefits and risks of participating in ICOs

Participating in ICOs can offer several benefits for investors but it also comes with few risks. Let’s understand the key benefits and risks of ICO investments.

Benefits

1. Investment Opportunity: ICOs present an opportunity to invest in promising projects at the ground level. If the project succeeds, the token value can rise substantially, leading to significant returns.

2. Democratized Funding: ICOs allow anyone in the public to contribute to the project. This is unlike traditional investment methods, often limited to accredited investors.

3. Fostering Innovation: ICOs provide a platform for innovative projects to get the funding they need to develop their ideas.

Risks

1. Lack of Regulation: While some regulation exists, the ICO space still remains somewhat unregulated, which can expose investors to fraudulent projects.

2. Market Volatility: Cryptocurrencies are known for their volatility. The value of tokens bought during an ICO can decrease significantly.

3. Project Failure: As with any investment in a new project, there's always the risk that the project will not succeed, leading to a loss of investment.

Factors to consider before investing in an ICO

Before investing in an ICO, there are several factors that you should consider to make an informed decision. 

Firstly, evaluate the project's whitepaper and roadmap to understand its goals, vision, and feasibility. Look for a strong team with relevant experience and a clear plan for execution.

Additionally, consider the market potential of the project and its competitive advantage. Does the project solve a real-world problem or offer a unique solution? Assess the project's token economics and distribution model to ensure fairness and long-term sustainability.

Lastly, pay attention to the project's community and investor relations. A strong and supportive community can contribute to the project's success, while poor communication or lack of transparency can be red flags.

Where to find initial coin offerings?

Keeping track of new coin launches in the dynamic world of cryptocurrencies can be a challenging task, but with the right tools and resources, you can stay up-to-date. 

Various cryptocurrency exchanges like Coinbase, Gemini, and Kraken often list new tokens and provide updates about upcoming launches on their platforms. 

Crypto market data aggregators such as CoinGecko and CoinMarketCap serve as comprehensive resources for information about new coin listings.

Remember, investing in ICOs involves risk. The suggestions are not investment advice, but merely resources to monitor. Always conduct thorough research and due diligence before investing in any ICOs.

Tips for successful participation in ICOs

Participating in an ICO can be an exciting and potentially lucrative opportunity, but it's important to approach it with caution and follow some best practices. Here are some tips for successful participation in ICOs:

  • Conduct thorough research: Read the project's whitepaper, evaluate its team and advisors, and assess its market potential before making any investment decisions.
  • Diversify your investments: Spread your investments across multiple ICOs to mitigate risk. Avoid putting all your eggs in one basket.
  • Stay informed: Keep up-to-date with the latest news and developments in the cryptocurrency industry. Follow reputable sources and join communities to stay informed about upcoming ICOs and market trends.
  • Set a budget: Determine how much you are willing to invest in ICOs and stick to your budget. Avoid investing more than you can afford to lose.
  • Use secure wallets: Store your tokens in secure wallets to protect them from hacks and theft. Consider using hardware wallets for added security.

ICO regulations and legal considerations

With the rise of ICO scams and fraudulent projects, regulatory bodies around the world have started taking action to protect investors and promote transparency in the ICO market. 

Countries like the United States, Switzerland, and Singapore have issued guidelines and regulations for ICOs, imposing stricter requirements on projects and enhancing investor protection.

Before participating in an ICO, it's crucial to familiarize yourself with the regulatory landscape in your jurisdiction. 

Understand the legal considerations and requirements for both the project and the investors. This will help you make informed decisions and avoid potential legal pitfalls.

Future of ICOs in 2023 and beyond

As we look ahead to 2023 and beyond, the future of ICOs remains uncertain. While ICOs have revolutionized fundraising in the cryptocurrency space, they have also faced criticism and regulatory scrutiny due to the prevalence of scams and fraudulent projects.

In response to these challenges, we can expect to see increased regulation and oversight in the ICO market. 

Regulatory bodies around the world are working to establish guidelines and frameworks to protect investors and weed out fraudulent projects. 

This regulatory clarity could help to restore confidence in the ICO market and attract more traditional investors.

Furthermore, we may witness the emergence of new fundraising models that address the shortcomings of ICOs. 

Security Token Offerings (STOs) and Initial Exchange Offerings (IEOs) are already gaining traction as alternative fundraising methods that offer increased investor protection and compliance with existing regulations.

Frequently Asked Questions

Q1. How are ICOs different from STOs and IEOs?

While ICOs (Initial Coin Offerings), STOs (Security Token Offerings), and IEOs (Initial Exchange Offerings) are all fundraising methods in the crypto space, they differ in their regulatory frameworks and the rights they offer to investors.

Q2. Are all ICOs legal?

The legality of ICOs depends on the regulatory framework of each country. Some countries have banned ICOs, while others have regulated them. It's essential to check the legal status of ICOs in your country before participating.

Q3. What happens to the funds if the ICO doesn't reach its target?

Typically, if an ICO does not reach its funding target, the raised funds are returned to the investors. This process, known as a "refund," is usually outlined in the project's whitepaper.

Q4. How can I participate in an ICO?

To participate in an ICO, you typically need to create an account on the ICO's official website, go through a Know Your Customer (KYC) process, and then send your investment (often in the form of Bitcoin or Ethereum) to a designated address.

Q5. Are ICOs a good investment?

Investing in ICOs can be high-risk, high-reward. While some ICOs have delivered impressive returns, others have led to significant losses. It's crucial to conduct thorough research and consider your risk tolerance before investing in an ICO.

Q6. Can ICOs make you rich?

While it's true that some investors have made substantial profits from successful ICOs, it's essential to understand that investing in ICOs is not a guaranteed way to get rich. Many ICOs fail or are scams. Due diligence and a solid understanding of the project are crucial before investing.

Q7. What's the role of a token in an ICO?

The token issued in an ICO often serves as the utility token for the project's ecosystem. They can represent access rights to a service provided by the project or can be used for transactions within the project's platform.

Q8. How can I spot an ICO scam?

Signs of a potential ICO scam can include unrealistic promises of returns, lack of transparency, an anonymous or inexperienced team, lack of a comprehensive whitepaper, and lack of third-party audits or involvement of recognized crypto exchanges.

Conclusion

ICOs have played a vital role in the growth of the cryptocurrency industry by providing an innovative way to fund new projects. 

However, like any investment, they come with their risks. With proper due diligence and cautious judgment, participating in an ICO can be an exciting way to engage with the crypto world.

Keep in mind that this guide is only the start of your ICO journey. Always strive to deepen your understanding, stay informed about industry changes, and make decisions that align with your risk tolerance and investment goals. 

Happy investing!

Disclaimer

The information provided on this website does not constitute investment advice, financial advice, trading advice, or any other sort of advice and you should not treat any of the website's content as such.

Token Metrics does not recommend that any cryptocurrency should be bought, sold, or held by you. Do conduct your own due diligence and consult your financial advisor before making any investment decisions.

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Fundamental Grade Crypto API: Invest with Conviction Using Real Project Signals

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Most traders chase price action; Fundamental Grade Crypto API helps you see the business behind the token—community traction, tokenomics design, exchange presence, VC signals, and DeFi health—consolidated into one score you can query in code. In a few minutes, you’ll fetch Fundamental Grade, render it in your product, and ship a due-diligence UX that drives trust. Start by grabbing your key at the Get API Key page, Run Hello-TM to verify your first call, then Clone a Template to go live fast.

What You’ll Build in 2 Minutes

A minimal script to fetch Fundamental Grade from /v2/fundamental-grade for any symbol (e.g., BTC).

  • Optional curl to smoke-test your key in seconds.
  • A drop-in pattern to display the grade + key drivers in dashboards, screeners, and research tools.

Endpoints to consider next:

  • /v2/tm-grade (technical/sentiment/momentum)
  • /v2/price-prediction (scenario planning)
  • /v2/resistance-support (risk levels)
  • /v2/quantmetrics (risk/return stats)

Why This Matters

Beyond price, toward quality. Markets are noisy—hype rises and fades. Fundamental Grade consolidates hard-to-track signals (community growth, token distribution, liquidity venues, investor quality, DeFi integrations) into a clear, comparable score. You get a fast “is this worth time and capital?” answer for screening, allocation, and monitoring.

Build trust into your product. Whether you run an investor terminal, exchange research tab, or a portfolio tool, Fundamental Grade lets users justify positions. Pair it with TM Grade or Quantmetrics for a balanced picture: what to buy (fundamentals) and when to act (signals/levels).

Where to Find The Fundamental Grade

The Fundamental Grade is easily accessible in the top right of the API Reference. Grab the cURL request for seamless access!

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Token Metrics provides real-time prices, trading signals, and on-chain insights all from one powerful API. Grab a Free API Key

How It Works (Under the Hood)

Fundamental Grade aggregates multiple project-quality signals into a normalized score and label (e.g., Strong / Average / Weak). Typical sub-signals include:

  • Community: momentum across channels (dev activity/user traction signals where applicable).
  • Tokenomics: supply schedule, distribution, unlock dynamics, incentives.
  • Exchange Presence: venue coverage, depth/liquidity proxies.
  • VC/Investor Signals: quality/durability of backing and ecosystem support.
  • DeFi Health: integrations, TVL context, composability footprint.

At query time, you call /v2/fundamental-grade with a symbol; responses include the overall score plus component scores you can visualize. For dashboards with many assets, batch fetches and short-TTL caching keep pages responsive. If you push alerts (e.g., “Fundamental Grade upgraded”), prefer webhooks or queued jobs to avoid hammering the API.

Production Checklist

  • Rate limits: Know plan caps; add client throttling and request queues.
  • Retries/backoff: Exponential backoff + jitter; surface actionable error messages.
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  • Caching: Use memory/Redis/KV with short TTLs; pre-warm popular symbols.
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  • Pagination/Bulk: When covering many tokens, paginate or process in batches.
  • Error catalog: Map 4xx/5xx to user-visible fixes; log request IDs.
  • Observability: Track p95/p99 and error rate per endpoint; alert on spikes.
  • Security: Keep API keys in secrets managers; rotate regularly.

Use Cases & Patterns

  • Screener Maker: Rank tokens by Fundamental Grade, filter by market cap/sector, and add “rising fundamentals” badges for discovery.
  • Dashboard Builder: On each token page, show the headline grade with a component chart; link to methodology for transparency.
  • Research & PM Tools: Flag downgrades/upgrades to prompt re-evaluation; attach notes to component changes (e.g., DeFi health drop).
  • Allocator / Risk: Require a minimum Fundamental Grade before inclusion; rebalance only when grade crosses thresholds.
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Next Steps

  • Get API Key — generate a key and start free.
  • Run Hello-TM — verify your first successful call.
  • Clone a Template — deploy a screener or token page today.
  • Watch the demo: VIDEO_URL_HERE
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FAQs

1) What does the Fundamental Grade API return?

A JSON payload with the overall score/grade plus component scores (e.g., community, tokenomics, exchange presence, VC backing, DeFi health) and timestamps. Use the overall grade for ranking and component scores for explanations.

2) How fast is the endpoint? Do you publish SLOs?

The API is engineered for predictable latency. For high-traffic dashboards, add short-TTL caching and batch requests; for alerts, use jobs/webhooks to minimize round-trips.

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Yes. A common pattern is Fundamental Grade for quality filter + TM Grade for technical/sentiment context + Trading Signals for timing and Support/Resistance for risk placement.

4) How “accurate” is the grade?

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5) Do you offer SDKs and examples?

You can use REST directly (see JS/Python above). The docs include quickstarts, Postman, and ready-to-clone templates—start with Run Hello-TM.

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Indices Hub: Join the Waitlist for TM Global 100 (2025)

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If you’ve been waiting for a simple, rules-based way to own the Token Metrics Global 100—without micromanaging tokens—this hub is for you. The TM Global 100 is a rules-based crypto index that holds the top 100 assets in bull markets and moves to stablecoins in bear markets, with weekly rebalancing and transparent holdings/transaction logs you can verify at any time. It’s designed for hands-off allocators who want disciplined exposure and for active traders who want a core that adapts to regimes—without guesswork or endless rebalancing. Below you’ll find how it works, who it’s for, and exactly how to join the waitlist so you’re first in line when trading opens.

→ Join the waitlist to be first to trade TM Global 100.

Why Indices Matter in October 2025

Search intent right now: investors want credible, rules-based crypto exposure that can participate in upside while reducing drawdown pain. A crypto index is a basket of assets selected and maintained by rules—so you avoid one-off bets and constant manual rebalancing.

With liquidity rotating quickly across sectors, weekly rebalancing helps maintain alignment with current market-cap leaders, while regime switching provides a disciplined, pre-defined response to bearish conditions. The result is a clear, consistent process that removes emotional decision-making and operational drag.

Definition

A crypto index is a rules-based basket of digital assets that’s constructed, weighted, and rebalanced on a set schedule.

How the TM Global 100 Index Works (Plain English)

  • Regime switching: Bullish: Hold the top-100 crypto assets by market cap.
  • Bearish: Exit all positions into stablecoins and wait for a new bullish signal.
  • Weekly rebalancing: Reflects updated rankings and weights across the market-cap universe.
  • Transparency: Strategy modal shows methodology and thresholds; Gauge → Holdings Treemap → Transactions Log make every change visible.

What you’ll see on launch: Price tile, gauge (“rebalances weekly”), 100 tokens, one-click Buy Index flow, and a 90-second checkout via embedded wallet.‍See the strategy and rules.

Benefits at a Glance (Why This Beats DIY)

  • Time saved: No more manual coin-picking, sizing, and calendar rebalances.
  • Lower execution drag: One click vs. dozens of individual orders that can add slippage.
  • Stay current: Weekly rebalances help you capture market-cap changes without constant monitoring.
  • Discipline in drawdowns: Automatic switch to stablecoins removes panic decisions.
  • Radical visibility: Holdings treemap, table, and transactions log show what you own and what changed—every week.
  • Operational simplicity: Embedded wallet and a unified dashboard; no juggling chains and exchanges.

Step-by-Step: How to Get Early Access (Waitlist)

  1. Open the Indices Hub: Head to the Token Metrics Indices hub.
  2. Choose TM Global 100: Open the index page and review the Gauge → Strategy → Holdings.
  3. Join the Waitlist: Add your email to be notified the moment trading opens.
  4. (Optional) Connect Wallet: Pre-connect your wallet for a faster launch-day checkout.

Launch-Day Flow (~90 seconds): Tap Buy Index, review fees/slippage, confirm, and see your position in My Indices. Track Rebalances: After each weekly rebalance or regime change, check the Transactions Log for updates.

→ Join the waitlist to be first to trade TM Global 100.

Decision Guide: Is This Right for You?

  • Hands-Off Allocator: Want broad exposure without micromanaging? Yes—rules-based + weekly rebalances.
  • Active Trader: Need a core that sits in stables during bears while you hunt edges elsewhere? Fits.
  • TM Member/Prospect: Already trust Token Metrics research? This is the rules-based version of “own the market.”
  • Risk-Aware Newcomer: Prefer a clear framework over vibes? Methodology is visible and auditable.
  • DIY Basket Builder: Tired of missed rebalances and slippage? One click can reduce execution drag.
  • Data-First Analyst: Want to verify? See the holdings, weights, and transaction history anytime.

FAQs

1) What is a TM Global 100 index?

It’s a rules-based crypto index that holds the top 100 assets by market cap in bullish regimes and moves to stablecoins in bearish regimes. It rebalances weekly and shows transparent holdings and transactions.

2) How often does the index rebalance?

Weekly, with additional full-portfolio switches when the market regime changes.

3) What triggers the move to stablecoins?

A proprietary market signal. When bearish, the index exits all token positions into stablecoins and waits for a bullish re-entry signal.

4) Can I fund with USDC or fiat?

At launch, funding and settlement options surface based on the embedded wallet and supported chains. USDC payouts are supported for selling; additional entry options may be introduced later.

5) Is the wallet custodial?

No. The Embedded Wallet is self-custodial—you control your funds while using a streamlined, on-chain checkout.

6) How are fees shown?

Before you confirm, the Buy flow shows estimated gas, platform fee, maximum slippage, and the minimum expected value.

7) How do I join the waitlist?

Go to the Token Metrics Indices hub or the TM Global 100 strategy page and submit your email. We’ll notify you the moment trading opens.

Security, Risk & Transparency

  • Self-custody: Embedded smart wallet; you hold the keys.
  • 2FA & session hygiene: Use strong auth practices for your TM account.
  • Fee clarity: Gas, platform fee, and slippage are displayed before you confirm.
  • Auditability: Holdings, treemap, and transactions log are always visible.
  • Model limits: Regime logic can be wrong, and markets can gap; rules reduce discretion—not risk.
  • Regional availability: Product surfaces may vary by region as we expand.

Crypto is volatile and can lose value. Past performance is not indicative of future results. This article is for research/education, not financial advice.

Conclusion

If you want a disciplined, rules-based core that adapts to market regimes, Token Metrics Global 100 is built for you. Weekly rebalances, transparent holdings, and one-click buy remove operational friction so you can focus on your strategy.

→ Join the waitlist to be first to trade TM Global 100.
Research

Top Crypto Index for Hands-Off Portfolios (2025)

Token Metrics Team
4
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If you want broad exposure to cryptocurrencies without constant chart monitoring, a top crypto index offers a streamlined way to participate in the market. Token Metrics provides innovative tools to help you understand and access such indices efficiently.

Opening Hook

If you’re seeking an uncomplicated, rules-driven approach to crypto investing that adapts to market conditions, a top crypto index might be worth exploring. These indexes automate the process of capturing upside potential while managing risk during downturns, making crypto investing more accessible for a variety of investor profiles.

What is a Crypto Index?

A crypto index is a systematic, rules-based collection of digital assets that reflects a specific universe—such as the top 100 cryptocurrencies by market capitalization. It relies on transparent methodologies and scheduled rebalancing to ensure that the composition remains aligned with market dynamics. These indexes aim to provide broad exposure while reducing the need for individual asset management.

How Top Crypto Indexes Function in 2025

Many modern crypto indexes incorporate regime switching mechanisms: during bullish periods, they hold top assets; during bear markets, they shift to stablecoins to mitigate losses. Weekly rebalancing updates the constituents based on current market rankings, and transparency tools such as strategy descriptions, gauges, and transaction logs allow users to verify holdings and changes in real-time.

Benefits of Using a Crypto Index Over DIY Approaches

  • Time efficiency: Automates rebalancing and regime switching, saving manual effort.
  • Lower slippage: Executes large baskets with minimal impact on prices.
  • Consistency: Ensures regular rebalancing and discipline during volatile periods.
  • Transparency: Clear logs and dashboards allow for full accountability.
  • Speed: Simplified onboarding with quick allocation processes.

Getting Early Access to Top Crypto Indexes

To gain early exposure, follow these steps:

  1. Open the Token Metrics Indices hub.
  2. Select TM Global 100 and view its details.
  3. Tap “Join Waitlist” and enter your email (optionally connect your wallet).
  4. Review strategy criteria, holdings, and rebalancing rules.
  5. Once launched, connect your wallet, review estimated fees, and confirm your allocation.
  6. Funds appear in your index portfolio, enabling easy tracking and management.

Is This Index Suitable for You?

Consider your investment style:

  • Hands-Off Allocator: Ideal if you prefer broad market exposure with minimal management.
  • Active Trader: Use as a core component, complemented by higher-beta bets.
  • New to Crypto: Great for beginners seeking transparent exposure through simplified flows.
  • DIY Enthusiast: Replace complex basket-building with a rules-based index.
  • Self-Custody User: Benefit from integrated self-custodial wallets with clear transaction records.

FAQs

What is a top crypto index?

It is a rules-based basket that tracks a defined universe of digital assets—such as the top 100 by market cap—using transparent methodology and scheduled rebalancing.

How often does the index rebalance?

The index rebalances weekly, with regime switches occurring when market signals change, ensuring adaptability during different market cycles.

What prompts the move to stablecoins?

A proprietary market-regime signal triggers the transition, exiting token positions to stablecoins during bearish periods and re-entering when signals turn bullish.

Can I fund with USDC or fiat?

At launch, the embedded wallet will support supported funding options based on your chain or wallet. USDC payout is available upon sale; further options may follow.

Is the wallet custodial?

No. It’s an embedded, self-custodial smart wallet—giving you full control over your private keys and funds.

How are fees shown?

Estimated gas, platform fee, slippage, and minimum expected value are displayed before you confirm the transaction, providing full transparency.

How do I join the waitlist?

Visit the Token Metrics Indices hub or the TM Global 100 page, tap “Join Waitlist,” and follow the instructions to register your interest and prepare for launch.

Disclaimer

Crypto assets are highly volatile and can result in significant losses. Past performance does not guarantee future results. This content is for research and educational purposes only and not financial advice.

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